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    Behind Closed Doors

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    Behind Closed Doors at WorldCom: 2001 Zekany‚ Kay E;Braun‚ Lucas W;Warder‚ Zachary T Issues in Accounting Education; Feb 2004; 19‚ 1; ProQuest Central pg. 101 Behind Closed Doors at WorldCom: 2001 Kay E. Zekany‚ Lucas W. Braun‚ and Zachary T. Warder ABSTRACT: WorldCom was a large telecom company that enjoyed an almost meteoric rise during the 1990s but ran into trouble in the early 2000s. 2001 was particularly difficult. This case gives future generations of accountants the opportunity

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    Marketing GL Case

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    Global Learning Case Study  Team: Chimichanga    1.       What was the critical activity in the process of Samsung’s transformation into a  world­beating developer of new cell phone handset designs and other product line designs?   ­Samsung Electronics Company decided to eradicate low­end subdivisions and focus solely  on improving the Samsung. This was achieved by investing heavily in design and product  quality. Within a decade Samsung improved their reputation by incorporating product and  innovative processes

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    The Girl Next Door

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    In “The Girl Next Door” there are several relationships explored. The contrasting themes of intimacy and distance as well as closeness and separation are depicted through the characters portrayed in the story. One relationship is between the protaganist and his mother‚ which appears to be close and intimate but also seems dysfunctional. Another relationship is between Brandi and her mother‚ which is distant and separate. The last relationship is between the protagonist and Brandi‚ a nine year old

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    A Case Study of KFC’s Cross-cultural Marketing in China Summary: In 2007‚ KFC had opened 2000 outlet stores in china‚ leaving rival MacDonald’s far behind‚ achieving high praise from Chinese consumers and defeating challengers again and again. From the perspective of cross-culture‚ this paper tries to analyze the marketing strategy of the American fast food chain stores in china and give multinational food and beverage companies suggestions. Key words: KFC‚ fast food‚ cross-cultural marketing

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    AV Mankato 1) What is the name and URL address of each competitor? AV Mankato‚ http://www.avmankato.com/?category=Lighting 2) What is your impression of their Internet strategy? The internet strategy is simple‚ easy to use‚ and clear. It solely exists to provide business details and to browse through selections. There is nothing distracting‚ and consumers can easily browse through the site‚ select items‚ and add the items to their cart. 3) What impresses you about each competitor’s site? AV

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    Build-A-Bear: Build-A-Memory Synopsis This case illustrates the success that Build-A-Bear Workshop has achieved since its founding in 1996. A detailed description is given of the Build-A-Bear retail experience and why it is that both parents and children are drawn to this concept. Personalization‚ and not just customization‚ is the driving force. The case also highlights how founder Maxine Clark stays in touch with the customer and the employees. For Clark‚ management-by-walking-around is more than

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    Dantes Peak Essay Example

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    1. Make a copy of Table 1 for the assignment page. Data: | Table 1 | Volume of cold water | 237 mL (1cup) | Volume of hot water | 237 mL (1 cup) | Beginning temperature of the cold water (oC) |  25oC | Beginning temperature of the hot water (oC) |  80oC | Final temperature of the cold/hot water mixture (oC) |  52oC | Change in temperature of the cold water (oC) | 27oC  | Change in temperature of the hot water (oC) |  32oC | Mass of the cold water (kg) | .237kg  | Mass of the

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    Lvmh Marketing Case

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    LVMH………………………………………………..….13 4. Competitors……………………………………………………………………..…14 II. LVMH strategic integration.………………………………………………………….15 A.The logic of métiers…………………………………………………………..………….15 B.Optimization of synergies….……………………………………………………………18 III. Marketing program: how to double profits within 5 years……………………20 A. General recommendations on strategic sectors………………………………………20 B. The Asian market…………………………………….. ………………………...……21 1. Challenges and opportunities……………………………...........................

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    Apex Door Company

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    employee strengths and weaknesses assists the development of an effective training program. Teaching employees how communicate effectively enhances the work environment because there is no longer a difference between expectations and achievement. Apex Door has hired us to generate a training program. This proposal suggests specific improvements to the existing training process. TRAINING DEVELOPMENT PROCESS By understanding the organizational needs not individual‚ development of the training process

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    Case Study

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    Case Study 1 – Midterm Case Title : Inclusitivity Defines BraunAbilitiy’s Products and its Jobs Ralph Braun built his company out of his creativity in meeting his own personal needs. Growing up in rural Indiana‚ Braun had difficulty climbing stairs‚ and doctors diagnosed him with spinal muscular atrophy. At age 14‚ Braun needed a wheelchair to get around. He was disappointed but developed his mechanical aptitude‚ honed by years of helping his uncles fix motorcycles and race cars‚ and used it

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