RETAIL HEARTBEAT Pulse Report: Channel blurring In a fiercely competitive environment‚ retailers can win market share by better addressing shoppers’ and consumers’ evolving needs. Faced with budget constraints and higher food and fuel prices‚ many shoppers are trimming basket size to save money while making more frequent trips to nearby drug‚ dollar and grocery stores‚ according to new analysis from SymphonyIRI Group. In turn‚ drug and dollar retailers have boosted their food and beverage offerings
Premium Wal-Mart Grocery store Hypermarket
Abstract The history of digital image compositing—other than simple digital implementation of known film art—is essentially the history of the alpha channel. Distinctions are drawn between digital printing and digital compositing‚ between matte creation and matte usage‚ and between (binary) masking and (subtle) matting. The history of the integral alpha channel and premultiplied alpha ideas are presented and their importance in the development of digital compositing in its current modern form is made clear
Premium Computer graphics
CIA III Psychological Measurement and Statistics Likert Scale: A Critical Analysis By‚ Mahika Sharma Likert Scale: A Critical Analysis Introduction The Likert Format arises from the scale for measuring attitudes (Kaplan‚ & Saccuzzo‚ 2001)‚ the first of which was originated in 1932 by Rensis Likert (Edmondson‚ 2005). The rationale behind development of the Likert Scale by Rensis Likert was to measure psychological attitudes in a “scientific” way in 1932 and later in 1934 to expand upon the scaling
Premium Psychometrics Likert scale
becoming entertainment channels.. .but in business point of view‚ what they are doing is right to some extent. ..there are hundreds of news channels in India...each month the number is increasing...the aim of every channel is to get new customers and retain the existing...as far as financial cost for maintaining a channel is concerned ‚its huge... so it is a do or die situation for them..a channel has to target all kinds of viewers ..if u examine the viewers of television channels‚ the majority are
Premium Mass media Human rights Entertainment
RATING SCALES INTRODUCTION Rating scales‚ as the name implies‚ are scales for rating each of the characteristics or activities one is seeking to observe or assess. A rating scale is a set of categories designed to elicit information about a quantitative or qualitative attribute. They enable an observer to systematically and objectively observe a person and record those observations. In the social sciences‚ a common example is the Likert scale in which a person is person selects the rating which
Premium Psychometrics Likert scale
1 9/7/2012 English 101 On a scale from 1 to 10 "The Pain Scale" by Eula Biss is a very controversial and interesting piece of writing in which Bliss attempts to determine a scale to measure her pain. However‚ the writer begins to realize that the duty of associating pain with a number and measurement is much harder than it appears due to the fact that she is unsure what it truly means to "measure things". The practice of giving pain a set of numbers was introduced by the hospice
Premium Pain Suffering
COMMUNICATION CHANNEL Communication channels carry the data from one computer to another Two categories of communication channels Physical Connections Ethernet cable – consists of twisted pair cable; slowest; being phased out by more advanced and reliable media Coaxial cable – single solid copper core; 80 times transmission of twisted pair; television and computer networks Fiber optic – 26‚000 times capacity of twisted pair cable; more secure and reliable; best over limited distances; lighter‚ more
Premium Computer network Local area network
SWOT There are many different factors will influence the business growing or when they develop a new product. To achieve the more effective performance of business‚ the marketer has to analysis each aspect from inside and outside of market which will have the direct or indirect power on the business and their product. Therefore‚ to use SWOT analysis can help marketers to find and increase the strength of business‚ minimize the weakness of a business‚ and identify the opportunities ‚the treats
Premium Marketing Psychographic
1. Interpretation of consumer and market data. From its inception in 1996 until recently‚ The Fashion Channel (TFC) enjoyed great success by appealing to as a broad an audience as possible. Overall viewer numbers were the main focus‚ and so long as TFC had no significant competition in terms of the fashion-specific content it offered‚ this “something for everyone” approach was a winner. But competitors such as CNN and Lifetime made note of TFC’s success. They began to offer fashion-specific programming
Premium Revenue Income Advertising
Chapter 6 Channels of distribution and logistics LEARNING OBJECTIVES By the end of this chapter you will: n n n n comprehend key elements and decisions in distribution channel design be able to evaluate different configurations of channel structure be familiar with recent trends and developments in channels of distribution appreciate the importance of managing the physical flows of products‚ services and information into‚ through‚ and out of the organization to its customers n grasp the
Premium Marketing