Sears‚ roebuck & company | Communications Strategy | Legality of Reaffirmation Agreements | | Douglas Puckett | 6/20/2013 | You have retained me to generate various strategies for communications in regards to the issues pertaining to your company’s questionable reaffirmation practices. This memo contains various strategies directed at a diverse array of stakeholders. | Memorandum To: Mr. Arthur Martinez (Chairman and Chief Executive Officer) From: Douglas Puckett (External
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PR Communication Memo COM/530 PR Communication Memo Press Release: Pride Enterprises CFO Resigns November 23‚ 2013 – Pride Enterprises‚ Inc. (Prison Rehabilitative Industries and Diversified Enterprises‚ Inc.) a company that is “nationally recognized in inmate training operating general manufacturing and services facilities throughout the state of Florida” (Pride Enterprises‚ Inc.‚ 2013). Today Pride is announcing the resignation for Bob Thompson‚ Chief Financial Officer effective immediately
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PR Communication Memo COM/530 April 8‚ 2013 Gina Owens-Ricks MEMO To: Gina Owens-Ricks Date: April 8‚ 2013 Re: Financial Crisis Tim Marvin‚ chief financial officer (CFO) has suddenly resigned amid rumors of inappropriate accounting practices. The U.S. Securities and Exchange Commission (SEC) is currently investigating the situation and the requested documentation is suggesting the crisis may involve revenue recognition. I have attached a press release I feel will meet the company’s requirement
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To: Tim McIntyre‚ Vice President for Corporate Communications at Domino’s Pizza From: Date: April 13‚ 2009 Subject: A Comprehensive Crisis Response Plan Purpose This memo will discuss and put forth a communication response plan for the recent crisis in order to mitigate serious public relation failure. Background On Monday‚ April 13‚ 2009 two employees at a Dominos franchise posted five videos on YouTube showing the employees performing various acts of food contamination. These videos
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Sports related Sponsorship & Advertising in EU Research issue to be examined: How Sports marketing (sponsorship) contributes positively to marketing communications performance? Analysing the effects of advertising type and antecedents on attitude towards advertising in sport. Justification: Sponsorship can be used to increase awareness and esteem‚ to build the brand identification‚ to enhance the brand’s positioning and sales‚ and to circumvent advertising restrictions in some countries
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findings. Please feel free to contact our hotline with any further questions‚ 1-866-555-STBK. Danielle Realty CPA‚ Starbucks‚ Inc. MEMORANDUM TO: Management FROM: Danielle Realty CPA DATE: July 5‚ 2010 SUBJECT: PR Communication Memo This memo is sent out to concur with the recent press release that was sent out to our stockholders‚ creditors and suppliers with our company. The press release was to communicate to them that our company is still strong with the recent resignation
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From: Date: [ 12/17/2011 ] Re: IMC Plan Confidential Integrated Marketing Communications Plan This plan aims to ensure that Kudler Fine Foods’ (KFF) marketing plan is consistent with the demographic data and psychographic data that have been researched by the company in the past. This memo will go into detail about how to create a marketing plan that is consistent through the various media used in their marketing strategy and why it is important in terms of demographic and psychographic
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PRECEDING MANAGER subject: GROUP COMMUNICATION date: October 21‚ 2013 Effective communication is necessary in any group setting. As a leader‚ it is vital to keep open communication among your subordinates and exchange ideas and collaborate to accomplish a common goal. Conflicts will arise within a group environment at any given time. Finding the best resolution to these conflicts by proper communication will help you succeed as a leader. This memo will give you a few examples of barriers
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Shambhavi Ray Crisis Memo‚ September 7‚ 2014 MEMORANDUM To: Mr. Greg Creed‚ CEO of Taco Bell From: Shambhavi Ray‚ Carey Consulting Date: September 15‚ 2000 Subject: News Release by Friends of the Earth Statement of Purpose To minimize brand damage due to the Friends of the Earth news release‚ our team believes that the recommendations listed in the following memorandum must be followed at the earliest. Background A special interest group called Friends of the Earth will be initiating
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Integrated marketing communication is integration of all marketing tools‚ approaches‚ and resources within a company which maximizes impact on consumer mind and which results into maximum profit at minimum cost. Generally marketing starts from "Marketing Mix". Promotion is one element of Marketing Mix. Promotional activities include Advertising(by using different medium)‚ sales promotion (sales and trades promotion)‚ and personal selling activities. It also includes internet marketing‚ sponsorship
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