To: Marketing‚ Staff From: Marketing‚ Director Date: 20 January 2013 Subject: Fallen Hero Monument Proposal Our men and women of the United States Armed Forces are every day roles models that protect the values our forefathers fought so hard to attain. As they confront terrorism aboard to protect our city streets‚ their actions have inspired many throughout the world to bear the title American. Though the fight to keep us free is not an easy task they stand ready and willing
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Consumer Behavior Case Study Analysis Consumer Psychology and Research – PSY/322 Introduction During overview of discussions on user behavior and buying decisions‚ cultural and economic empowerment decision-making‚ usually needs an evaluation of who will experience advantages or costs as a consequence of a specific decision. For main decisions‚ the evaluations can include a number of stakeholders - workers‚ investors‚ clients‚ loan providers‚ vendors and government
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Caster Guitars TO: John Smith CEO Caster Guitars FROM: Shaynell L. Ross Marketing Manager Caster Guitars December 16‚ 2010 I understand that we have an upcoming meeting to discuss our marketing strategies for our expansion into Mexico. I wanted to send this letter to simply inform you of what we‚ here in marketing‚ have been working on. One of your biggest concerns‚ I understand‚ is transporting our guitars from Asia down to Mexico. I believe Air Transportation‚ despite it’s
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Consumer Psychology and Marketing Communications Article Analysis Thomas Scotti PSY/322 September 10‚ 2012 April M. Ward Consumer Psychology and Marketing Communications Article Analysis This paper will be an analysis of articles and the psychological concepts that the authors of these articles were researching. This paper will also discuss the types of research and studies that the authors used to investigate those concepts. In addition this paper will examine relationships between the consumer
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Sears‚ roebuck & company | Communications Strategy | Legality of Reaffirmation Agreements | | Douglas Puckett | 6/20/2013 | You have retained me to generate various strategies for communications in regards to the issues pertaining to your company’s questionable reaffirmation practices. This memo contains various strategies directed at a diverse array of stakeholders. | Memorandum To: Mr. Arthur Martinez (Chairman and Chief Executive Officer) From: Douglas Puckett (External
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PR Communication Memo COM/530 PR Communication Memo Press Release: Pride Enterprises CFO Resigns November 23‚ 2013 – Pride Enterprises‚ Inc. (Prison Rehabilitative Industries and Diversified Enterprises‚ Inc.) a company that is “nationally recognized in inmate training operating general manufacturing and services facilities throughout the state of Florida” (Pride Enterprises‚ Inc.‚ 2013). Today Pride is announcing the resignation for Bob Thompson‚ Chief Financial Officer effective immediately
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PR Communication Memo COM/530 April 8‚ 2013 Gina Owens-Ricks MEMO To: Gina Owens-Ricks Date: April 8‚ 2013 Re: Financial Crisis Tim Marvin‚ chief financial officer (CFO) has suddenly resigned amid rumors of inappropriate accounting practices. The U.S. Securities and Exchange Commission (SEC) is currently investigating the situation and the requested documentation is suggesting the crisis may involve revenue recognition. I have attached a press release I feel will meet the company’s requirement
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To: Tim McIntyre‚ Vice President for Corporate Communications at Domino’s Pizza From: Date: April 13‚ 2009 Subject: A Comprehensive Crisis Response Plan Purpose This memo will discuss and put forth a communication response plan for the recent crisis in order to mitigate serious public relation failure. Background On Monday‚ April 13‚ 2009 two employees at a Dominos franchise posted five videos on YouTube showing the employees performing various acts of food contamination. These videos
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findings. Please feel free to contact our hotline with any further questions‚ 1-866-555-STBK. Danielle Realty CPA‚ Starbucks‚ Inc. MEMORANDUM TO: Management FROM: Danielle Realty CPA DATE: July 5‚ 2010 SUBJECT: PR Communication Memo This memo is sent out to concur with the recent press release that was sent out to our stockholders‚ creditors and suppliers with our company. The press release was to communicate to them that our company is still strong with the recent resignation
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From: Date: [ 12/17/2011 ] Re: IMC Plan Confidential Integrated Marketing Communications Plan This plan aims to ensure that Kudler Fine Foods’ (KFF) marketing plan is consistent with the demographic data and psychographic data that have been researched by the company in the past. This memo will go into detail about how to create a marketing plan that is consistent through the various media used in their marketing strategy and why it is important in terms of demographic and psychographic
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