provided by certified public accountants (CPAs). Two types: Increase reliability of information Putting information into a form or context that facilitates decision making. Types of Services Assurance Services Attestation Services Example: Audits of Financial Statements‚ Examinations of Internal Control Other Assurance Services Example: CPA ElderCare Prime Plus Services NonAssurance Services Tax Services Management Consulting Services Other Notes: Reliability reduces information risk
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Introduction: Audit emerges because society needed. Auditing has been a regular feature of organized human activity from the earliest times. Indeed evidence suggests that formal audit procedures existed in the economic activities of the most of the early civilization. With the advancement of development‚ audit emerges as a separate discipline & contributes to the economic & social advancement. Audits serve a vital economic purpose and play an important role in serving the public interest to strengthen
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SWOT ANALYSES SWOT is an acronym for Strengths‚ Weaknesses‚ Opportunities and Threats. It is the most renowned tool for audit and analysis of the overall strategic position of the business and its environment. Strenghts * These drinks are low calorie yet tasty which is hard to find in every day drinks. * Neuro drinks are packaged in attractive bold coloured bottles which makes these drinks stand out to other bottled drinks. * The bottles in which Neuro drinks are packaged are fully
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Starbucks Brand Audit Starbucks - Brand Audit Ranking as the 96th in Interbrand’s Top 100 Brands of 2011 list with its $3.6 million brand value‚ Starbucks is one of the most successful and highly recognized brands. In order to understand more about the underlying strategies that brings this success‚ we analyzed the brand focusing on its brand inventory‚ brand positioning‚ marketing strategy‚ consumer perceptions and competitors. Finally‚ we evaluated Starbucks’ strengths and improvement areas
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Describe the relationship between internal controls and the audit process. Answer The purpose of an audit is to provide financial statement users with an opinion by the auditor on whether the financial statements are presented fairly‚ in all material respects‚ in accordance with the applicable financial reporting framework. An audit also enhances the degree of confidence of intended users in the financial statements. Financial audits add credibility to the implied assertion by the management
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[pic] In audit to evaluate the HRD structure‚ system‚ culture‚ competency & other aspects‚ the following multiple methods are used: Interviews: Individual interviews with the top management are conducted to capture the top management’s thinking on the future plans and opportunities available for the company. Interviews with other levels of Managers and Staff are conducted n groups to collect information about the effectiveness of the existing HRD systems‚ culture‚ skills‚ styles‚ etc. Group
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LECTURES 2-3 CORPORATE CARBON AUDIT Agenda Carbon Footprint Concepts Why and What Carbon Measurement Standards and Procedures Emission Scopes and Conversion Factors Assignment 1 Agenda Carbon Footprint Concepts Why and What Carbon Measurement Standards and Procedures Emission Scopes and Conversion Factors Assignment 2 Carbon footprint is a “measure of the impact human Carbon Footprint activities have on the environment in terms of the amount of green house
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Environment Culture influences an individual’s attitude towards environment. Environment in this context refers to our physical surroundings and nature. Man’s attitude towards his immediate environment is largely based upon his cultural upbringings. Trompenar’s concept of attitude towards environment highlights how man controls nature by imposing his will upon it (reference). Large organizations impact the nature and environment in many ways. Corporate Social responsibility has become
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Brand Aura: Tone and shape your body to have healthy fitness lifestyle. Brand Promise: Tone key muscles 5 Current Brand Communication Audit Reebok 2012 campaign – Newer Ads featuring the celebrities. Reebok EasyTone Official Website Mobile Applications Social Networking Website Posters‚ Online Marketing‚ TV Ads.‚ 6 Competitor & Substitute Analysis Main category competitors: Adidas 33 % market share Nike 28 % market share Umbro 9 % market
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INTRODUCTION Internal auditing is a management-oriented discipline that has evolved rapidly since World War II. Once a function primarily concerned with financial and accounting matters‚ internal auditing now addresses the entire range of operating activities and performs a correspondingly wide variety of assurance and consulting services. By definition‚ according to Institute of Internal Auditors (IIA)‚ internal auditing is an independent‚ objective assurance and consulting activity designed to
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