FACTORS AFFECTING CUSTOMER SATISFACTION : A STUDY ON MARUTI-SUZUKI Name : PROSEN SAHA 11/MBA/34 AKNOWLEDGEMENT Firstly‚ I would like to thank my project guide Mr.Subhadip Sarkar for giving me the opportunity to work on this project. His valuable suggestions‚ guidance and supervision had helped us to a great extent in accomplishing this project. This project has no doubt has given us the knowledge and the experience. I also take this opportunity to thank all the Respondents for their
Premium Suzuki Maruti Suzuki
CHAPTER 5: Focusing on Customer (Review Questions) Submitted by: Frances Marie Perez Dan Kenneth Reyes 1. Explain the difference between satisfaction and loyalty. Why is loyalty more important? Customer loyalty is unnerving and unswerving; it cannot easily be changed‚ even in the face of remarkably changed situations. Customer satisfaction on the other hand is immensely fickle‚ and can change dramatically‚ even with the slightest of changes in situations. Loyalty
Premium Customer service Customer satisfaction Customer relationship management
satisfy customers Nina Bashirian Tina Majdpuor Master program Business Administration Luleå University of Technology Department of Business Administration‚ Technology and Social Sciences Master Thesis‚ Continuation Courses Tourism and Hospitality Management Department of Business Administration and Social Sciences Division of Industrial marketing and e-commerce The role of standard service quality in front office of five star hotels in Tehran in order to satisfy customers. Supervisors:
Premium Hotel Quality management
clothes‚ but then‚ owing to high prices‚ the market appeared to be limited only to upper income urban households. The 1990s saw a change in the socio-economic scene in the country. Rapid economic growth‚ increase in the number of working women‚ changing lifestyles and higher asp rational levels with exposure to satellite television and easy consumer finance meant that demand for consumer goods rose phenomenally. In India Gust as in USA top loading machines (technically) referred to as vertical
Premium Laundry
Creating Shared Value Michael E. Porter‚ Mark R. Kramer; Harvard Business Review Summary The article “Creating Shared Value“‚ written by Michael E. Porter and Mark R. Kramer and published in the “Harvard Business Review“ in January 2011 deals with the idea of innovating the purpose of a corporation and their relationship to the government and social environment in order to identify unknown customer needs and expand the total pool of economic and social value. In the introduction the authors
Premium Michael Porter Strategic management Sociology
eBay: Creating Customers on the Move The advent of mobile commerce (m-commerce) has begun to create significant changes in the way consumers make purchasing decisions. The introduction of online shopping first began to draw customers away from brick-and-mortar retailers‚ changing the location of where they made their purchases. The use of mobile devices has expanded the location of purchase decisions even further‚ so now consumers can make purchases from almost anywhere‚ so long as they have
Premium Personal digital assistant Electronic commerce Mobile device
determined to not only change Malaysia‚ but to change the world and leave it a better place than when I found it. You must be thinking “That’s impossible. The country is already in bad shape so what makes someone like her think she can change the whole world?” After all‚ I am only an ordinary student just like most of us here. Do you believe whatever I do would be so insignificant that it would not contribute change to the society or moreover‚ the world? Let me answer that question for you; No matter who
Premium Debut albums 2000 albums
Customer Value Propositions in Business Markets Customer value proposition” has become one of the most widely used terms in business markets in recent years. Yet our management-practice research reveals that there is no agreement as to what constitutes a customer value proposition—or what makes one persuasive. Moreover‚ we find that most value propositions make claims of savings and benefits to the customer without backing them up. An offering may actually provide superior value—but if the supplier
Premium Customer service Sales Marketing
Customer satisfaction in Conference interpreting Marketing experts state that customer satisfaction with a purchase depends upon the performance of that product/service and their expectations. If the product/service does not meet the expectations of the buyer‚ then s/he is dissatisfied. Otherwise‚ there is no problem at all. And if it exceeds expectations‚ the customer is extremely happy. Why not use the same marketing principle in conference interpreting? First‚ conference interpreting 101
Premium Translation Language interpretation
SINGAPORE: 31 July 2013 — Having exceptional service advisors as a first point of contact and solid customer-centric processes for new-vehicle owners during vehicle servicing are becoming increasingly important drivers of customer satisfaction‚ according to the J.D. Power Asia Pacific 2013 Philippines Customer Service Index (CSI) Study released today. Now in its 13th year‚ the study measures overall satisfaction among vehicle owners who visit an authorized service center for maintenance or repair work
Premium Customer service Customer