Assessment 2 COURSE: DIPLOMA OF MARKETING June 2015 Bradomina F. Index 1. What are the media which you propose to choose and why? (Hint: base your answer on the following factors‚ number of target audience reachable by the media‚ Cost vs Reach). 2. Mention the budget allocation for each of the media vehicles‚ based on the cost and scheduling factors. You may choose to use the budget estimation/budget allocation tables given in your workbook. Note: This budget
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TEAMWORK IN ACTION Retail store that sells music CDs 1. In retail store that sell music CDs‚ the single measure best reflects the overall level of activity is Number of CDs sold. - In respect to changes in the measure of CDs sold‚ a variable cost is a cost that varies‚ in total‚ in direct proportion while a fixed cost remains unchanged‚ in total‚ regardless of any change. ->Examples of fixed and variable costs in respect to small changes in the measure of selling CDs: Cost | Cost
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Apple‚ Inc. Marketing Strategy Plan Prepared by Techno-Geek Consultants MARKETING APRIL 28‚ 2012 BY: GROUP C Executive summary Apple has dominated the market with its innovative line of products like iPod‚ iPhone and iPad. Steve Jobs and Steve Wozniak started Apple in 1976‚ and in the 34 years until the launch of the iPod‚ the company had many difficulties. In 1980‚ Apple was leading the market with its Macintosh that was worth $1B annually. Their product stood alone at the top in a primitive
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Markets in action It is obviously clear that the market affects our daily lives‚ which has become an indispensable part for us. However‚ even though the market is so powerful that it can perform effectively in most cases‚ sometimes it fails to maximize the utility of the limited resources. Under this situation‚ in order to achieve goals of equity and social efficiency‚ it is governments throughout the world that intervene the market in the means of adopting various policies. This essay will analyze
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A Call to Action: Regulate Use of Cell Phones on the Road When a cell phone goes off in a classroom or at a concert‚ we are irritated‚ but at least our lives are not endangered. When we are on the road‚ however‚ irresponsible cell phone users are more than irritating: They are putting our lives at risk. Many of us have witnessed drivers so distracted by dialing and chatting that they resemble drunk drivers‚ weaving between lanes‚ for example‚ or nearly running down pedestrians in crosswalks
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Associate Level Material Appendix G Ethical Actions Worksheet Write a 100- to 150-word response to each of the following questions: • Was there anything in either the University of Phoenix Student Code of Conduct or the Student Code of Academic Integrity that surprised you? If so‚ what was it? Why were you surprised? If not‚ why not? Nothing in the University of Phoenix Student Code of Conduct or the Student Code of Academic Integrity surprised me because it is all common sense and
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Sunflower Management Case Analysis A Case Analysis of the Management Actions at Sunflower Incorporated Analysis of Sunflower Inc.: Sunflower Inc. is a large distribution company with over 5000 employees that functions as a bureaucracy‚ which needs to formalize its pricing and purchasing practices. The company purchases and distributes snack foods to retail stores across North America. Sunflower has one corporate office and the company is divided into twenty-two regions. Each region
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09 Module Program 1. IMPORTANCE OF ATTITUDE: Building a positive attitude 2. SUCCESS: Winning strategies 3. MOTIVATION: Motivating yourself and others every day 4. LISTENING AND COMMUNICATION: Communicating either through silence or word or actions 5. SELF-ESTEEM: Building positive self-esteem and image 6. INTERPERSONAL SKILLS: Building a pleasing personality 7. SUBCONSCIOUS MIND AND HABITS: Forming positive habits and character 8. GOAL-SETTING: Setting and achieving your goals 9. VALUES
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Affirmative Action Right? Affirmative action has been around for decades. Some believe it isn’t fair but others do. Those who believe and agree with affirmative action tend to say‚ “The principle of affirmative action is to promote societal equality through the preferential treatment of socioeconomically disadvantaged people” (Bidmead‚ Andrew pg 3). Others that disagree with it and find it unfair simply see it as another form of discrimination‚ giving one group extra advantages based upon nothing
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Action research Introduction Action research is basically learning by actions .It is where a group of people spot a problem‚ make an effort to resolve it‚ see how fruitful their efforts were‚ and if not pleased‚ attempt once more. Action research design is the step by step ways of handling an action research problem. Discussion Components of Action Research Design I. Problem formulation- This involves defining a problem and narrowing it down to a small number of queries to be answered e
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