| | | | | Marketing Tourism and Hospitality Faculty of Business‚ Economics and Law | | Marketing Management/MKT5MMA | | Subject Learning GuideSemester 12013Bundoora Subject Coordinator: Associate Prof Clare D’SouzaInstance Coordinator:Professor Gillian Sullivan-Mort | | ENQUIRIESDr. Clare D’SouzaAssociate ProfessorLa Trobe UniversityVictoria 3083 | T 03 9479 1232F 03 94791549 E cdsouza@latrobe.edu.au | Table of Contents Subject Details 4 Learning Activity Details 10 Academic
Premium Marketing
Chapter 1: Foundations of Strategic Marketing Management Strategic Marketing Management: consists of 5 interrelated processes: 1) Defining the organization’s business‚ mission and goals 2) Identifying and framing organizational growth opportunities 3) Formulating product-market strategies 4) Budgeting marketing‚ financial and production resources 5) Developing reformulation and recovery strategies Business definition: type of customers it wishes to serve‚ the needs of
Premium Marketing
Q. Discuss the functions of Human Resource Management in an organization. Enumerate the challenges of HRM in the present organizational context. Ans. The functions of HRM can be broadly classified into two categories viz 1) Managerial Functions 2) Operative Functions : FUNCTIONS OF HRM Managerial Functions | Operative Functions | Planning | Employment | Organising | Human Resources Development | Directing | Compensation | Controlling | Human Relations | | Industrial
Premium Human resource management Human resources Management
Diploma Management Studies |[pic] | | |FINAL ASSESSMENT ACTIVITY : | | | |UNITS No: 07 | | | |Strategic Marketing Management
Premium Marketing plan Marketing Strategic management
Biological Criminal Behavior (Ed Gein) Michelle Hudson‚ Dustin May‚ Liz Monroe‚ Prudence Sandoval‚ Richard Watts CJA/234 May 7‚ 2012 Christopher Byland Biological Criminal Behavior (Ed Gein) “Certain psychological problems have been known to be inheritable and if given the right circumstances‚ individuals with those genes could find themselves engaging in criminal activity” (Jones 2005.) In the case of Edward Gein‚ biological genes and the fact that his mother controlled his environment as
Premium Ed Gein Crime Psychopathy
Marketing: Chapter 14 Objectives LQ1 Define the supply chain management. Supply chain management refers to a set of approaches and techniques firms employ to efficiently and effectively integrate their suppliers‚ manufacturers‚ warehouses‚ stores‚ and transportation intermediaries into a seamless operation in which merchandise is produced and distributed in the right quantities‚ to the right locations‚ and at the right time‚ as well as to minimize system wide costs while satisfying the service
Premium Supply chain management Supply chain
such as the one used in my assignment‚ ‘Blackboard’. E-learning may be used for distance learning but can be used to supplement direct contact learning in a variety of ways. Students can keep in touch with each other as well as the course tutor. Tests can be conducted on-site‚ resources made available‚ presentations provided and assignment material made available. A Virtual Learning Environment is created with course material being managed by the tutor and made available to all his learners allowing
Premium Virtual learning environment E-learning Education
MARKETING MANAGEMENT II Political Marketing Strategy of Jakarta Governor Election in The 20l2s Lecturer : Dr. Yulia Hendri Yeni‚ SE‚ MT‚ Ak GROUP 1: Ranti Mawardi (1210542006) Satya Laurantoni (1210524007) Ridho Liswennaldo (1210524020) Fhadeo Irwandy (1210524025) Giovanni Eka S (1210524026) MANAGEMENT DEPARTMENT FACULTY OF ECONOMIC Political Marketing Strategy of Jakarta Governor Election in the 2012s. Jokowi – Ahok has lower campaign fund than Foke – Nara. Which
Premium Marketing Jakarta Election
This paper attempts to explain three approaches to educational planning. The approaches considered are: social demand approach; manpower requirement approach; and cost benefit analysis. This paper went further to make an assessment of the strengths and weaknesses of each approach. INTRODUCTION Educational planning is concerned with the problems of how to make the best use of limited resources allocated to education in view of the priorities given to different stages of education or different
Premium Human resource management Education Human resources
Marketing Management Building the Right Relationships with the Right Customers (Topshop) Name: Wee Pei Yee NRIC: G1352462P Batch: ABMD21475A Lecturer Name: Mr. Roland Kiew Word Count: 2909 words TABLE OF CONTENTS 1. Introduction …………………………………………………………..Page 3 2. Main Report a. First Part (STP strategy)……...……………………………………Page4-8 b. Second Part (Marketing Mix)……………………………………...Page8-9 3. Conclusion……………………………………………………………Page 10 4. Recommendation……………………………………………
Premium Marketing