MAKALAH E-COMMERCE MARKETING DALAM MENINGKATKAN NILAI PELANGGAN OLEH: CHANDRA SETIAWAN 3103005228 JURUSAN MANAJEMEN FAKULTAS EKONOMI UNIVERSITAS KATOLIK WIDYA MANDALA SURABAYA 2010 E-COMMERCE MARKETING DALAM MENINGKATKAN NILAI PELANGGAN PEMASARAN TUGAS AKHIR Diajukan Kepada FAKULTAS EKONOMI UNIVERSITAS KATOLIK WIDYA MANDALA SURABAYA Untuk memenuhi sebagian persyaratan Memperoleh gelar Sarjana Ekonomi Jurusan Manajemen OLEH: CHANDRA SETIAWAN 3103005228 JURUSAN MANAJEMEN FAKULTAS
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Executive Editor: Melissa Sabella Director of Development: Steve Deitmer Development Editor: Elisa Adams Manager‚ Product Development: Ashley Santora Project Manager‚ Editorial: Melissa PeJlerano Assistant Editor‚ Media: Denise Vaughn Marketing Manager: Anne Falhgren Marketing Assistant: Susan Osterlitz Senior Managing Editor: judy Leale Permissions Project Manager: Charles Morris Permissions Coordinator: Karyn Morrison Senior Operations Supervisor: Arnold Vila Senior Art Director: Steve Frim Interior
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Electronic commerce‚ commonly known as e-commerce‚ is a type of industry where buying and selling of product or service is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies such as mobile commerce‚ electronic funds transfer‚ supply chain management‚ Internet marketing‚ online transaction processing‚ electronic data interchange (EDI)‚ inventory management systems‚ and automated data collection systems. Modern electronic commerce
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“The Call of the Wild” is written by Jack London. It was first published in 1903. The book was focused in the area of Alaska‚ about a dog named buck; who was taken away from his home and beaten and worn down and became a member of a sled dog team. He went through a lot of hard times. From hunger to freezing‚ beaten‚ drowning. Buck learned a lot of things in these times‚ like how to dig a hole in the snow to keep warm‚ how to serve threw hunger pains and also hes natural intinsts kick in and help
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2012 E-Commerce In A Developing Country Like Bangladesh: Philosophy And Reality. Author: Md. Mahedi Hasan Biographical Sketch: Md. Mahedi Hasan received Master of Business Administration (M.B.A.) Major in MIS‚ Degree from Sikkim Manipal University Of Health Medical & Technological Science and B.Sc (Hons) in Computer Science Degree from Bangalore University‚ India‚ Presently Working as a Senior Lecturer‚ Prime University‚ Dhaka‚ Bangladesh. His areas of interest include E-commerce‚ Digital Image
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Factor Rating (Facility Location) Example-01 A manufacturer of garments is actively considering five alternative locations for setting up its factory. The locations vary in terms of their advantages to the firm. Hence‚ the firm requires a method of identifying the most appropriate location. Based on a survey of its senior executives‚ the firm has arrived at six factors to be considered for final site selection. The rating of each factor on a scale of 1 to 100 provides this information. Further
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Universities London has the largest student population of any British city‚ although not the highest per capita. Universities in London may be divided into two groups: First‚ the federal University of London‚ which‚ with over 120‚000 students‚ is the largest contact teaching university in the United Kingdom (smaller only than the distance-education Open University) and one of the largest Universities in Europe. It comprises 19 colleges and 12 institutes‚ as well as a distance-learning External
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Social Commerce Social commerce came into being and it is my view that it is here to stay‚ make business better‚ inject new energies into business and revolutionize how we do business. It involves using social media interaction and contribution to assist buying and selling of goods and services. It increases customer trust among retailers. Increased online tools including search engines‚ has optimized trading. Social commerce will not pass away; it makes life easier‚ comfortable and makes the world
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Chapter 10 Brand extensions Good or Bad: Brand extensions are a good business growth strategy as it allows the company to organically grow revenue. However‚ extensions must be carefully evaluated and chosen to ensure that the related affect is what is expected. For example‚ the company needs to make sure that any extension to the brand supports those brand elements or attributes that customers associate with the brand. Any product extensions that conflict‚ deteriorate or dilute the brand
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MGT 320 Opening Exercises Week 1 1. Marbury v. Madison established: a. Judicial review 2. Which of the following is not a primary source of law? a. Journal articles 3. All of the following are different theories of jurisprudence except: a. The Uniform Commercial Code 4. Litigation is imperative in cases involving business dealing to establish all of the following except: a. Moral conduct 5. ______ refers to the various administrative bureaucracies in government‚ sometimes termed the unofficial “fourth
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