out of four (4) questions. Question 2 (a) Identify and explain FIVE (5) roles of Henry Mintzberg’s managerial roles. (15 marks) (b) Describe the following terms: i. Centralisation (2 marks) ii. Span of control (2 marks) iii. Work specialisation (2 marks) iv. Formalisation (2 marks) v. Chain of command (2 marks) [Total: 25 marks] Question 3 (a) Explain
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Financial Management Questions bank Note: these questions could be increase over the time: Chapter 1: The Role of Financial Management Top of Form 1 1. "Shareholder wealth" in a firm is represented by: [pic]the number of people employed in the firm. [pic]the book value of the firm’s assets less the book value of its liabilities. [pic]the amount of salary paid to its employees. [pic]the market price per share of the firm’s common stock. 2. The long-run objective of financial
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best encapsulates the marketing mix? | |[pic] |Marketing comprises product decisions‚ pricing strategy‚ promotion and distribution. | |[pic] |Marketing comprises product decisions‚ sales strategy‚ PR and distribution. | |[pic] |Marketing comprises product decisions‚ sales strategy‚ promotion and personnel policy. | |[pic] |Marketing includes product decisions
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Program (CAP) December Session 2013 INDIAN SCHOOL OF COMMERCE Thejaswini Annexe‚ Technopark‚ Trivandrum - 695581 Compete ACCA Program (CAP) - 2013 December Session CONTENTS i. ii. iii. iv. v. vi. ISC – An Introduction About ACCA ACCA Program Structure Faculty Details Academic Calendar Rules and Regulations 2 Compete ACCA Program (CAP) - 2013 December Session ISC - An Introduction ISC – Indian School of Commerce is an initiative of ISDC - International Skill Development
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Production Concept in Marketing Management Every company may have different outset and way of thinking towards production of their product. Some may think that if a product is manufactured in bulk‚ it may be made available at number of places and would in turn help the sales to high. Such companies concentrate on mass production and distribution to multiple points. Such products are available at cheap rates to consumer. On the other hand many companies would think that manufacturing less but
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Outline and explain what is meant by the Hidden Curriculum in schools [20] There are a few things that you need to pay attention to here. You must: Outline what different perspectives say about the hidden curriculum Use relevant examples /evidence Explain them The hidden curriculum is a phrase used to describe the things learnt in school that are not openly taught in lessons or examined in tests. In general the hidden curriculum is a type of socialisation which involves persuading people either
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Mid-term Review Questions Chapter 1 1. Define strategic competitiveness‚ strategy‚ competitive advantage‚ above-average returns‚ and the strategic management process. Strategic competitiveness is achieved when a firm successfully formulates and implements a value-creating strategy. Strategy is an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage. Competitive advantage is when a firm implements a strategy that its
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Marketing 301 Marketing Management Project Elements Chapter Two * What should Sonic’s mission statement be? -“Make technology an asset in your life and not a setback. Be the creator of your world through advanced technology. Sonic brings advanced technology to you through providing communication‚ information storage and exchange‚ organization and entertainment on mobile devices”. * In what competitive spheres (industry‚ products and applications‚ competence‚ market-segment‚ vertical
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8 3.0 The Marketing Mix 9 3.1 Product 10 3.2 Price 10 3.3 Place 10 3.4 Promotion 10 3.5 People 10 3.6 Process 11 3.7 Physical Evidence 11 4.0 Conclusion 14 5.0 Defining the Segment & Marketing Objective 14 5.1 SMART Objectives 15 5.2 Pestle Analysis 16/17 5.3 Swot analysis 17/18 6.0 Recommendations to changes to the Marketing Mix
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Chapter 2 Company and Marketing Strategy: Partnering to Build Customer Relationships GENERAL CONTENT: Multiple-Choice Questions 1. _____ is the task of selecting an overall company strategy for long-run survival and growth. a. Strategic market planning b. Annual market planning c. Short-term planning d. Advertising e. None of the above is correct (Answer: a; p. 37; Easy) 2. Adapting the firm to take advantage of opportunities in its constant changing environment is called
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