Chapter 1 1. What is the name of the superstore which exists in South Africa and other countries and is considered to be the next Wal-Mart? a. South-Mart b. African-Store c. World-Mart d. Shoprite Answer: D Factual‚ International Business‚ p. 5 2. Companies are no longer limited by their domestic boundaries and may conduct any business activity anywhere in the world; these companies are more likely to compete anywhere because of a. Technology
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Chapter8: pricing. April 2006 QUESTION 3 a) When companies introduce new products into the market‚ they have two broad pricing strategies: market-skimming pricing and market-penetration pricing. Distinguish these two strategies. (10 marks) b) When would price cuts and price increases be necessary? (10 marks) c) Why do businesses use cash discounts? Explain. (5 marks) April 2007 QUESTION 2 Nadeera Enterprise is a well known producer of cookies in Malaysia. The company intends
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Management Stephen P. Robbins Chapter tenth edition Mary Coulter 1 Introduction to Management and Organizations 1–1 Copyright © 2010 Pearson Education‚ Inc. Publishing as Prentice Hall OBJECTIVES 1.1 Who Are Managers? • Explain how managers differ from non-managerial employees. • Describe how to classify managers in organizations. 1.2 What Is Management? • Define management. • Explain why efficiency and effectiveness are important to management. Copyright © 2010 Pearson
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cited as acceptable‚ but a value’s acceptability depends on the industry in which the firm operates & for vodafone it is not quite acceptable cuz it should have high liquidity rate due to everyday high traffic of transactions… Quick Ratio (Acide-Test) Ratio Quick Ratio = 1923 = 3877 0.50 2006 1280 = 2672 Current Assets - Inventory Current Liabilities 0.48 2005 A quick ratio of 1.0 or greater is occasionally recommended‚ but as with the current ratio‚ what value is acceptable
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Marketing Management‚ 14e (Kotler/Keller) Chapter 2 Developing Marketing Strategies and Plans 1) The task of any business is to ________. A) create customer needs B) differentiate in terms of cost of production C) deliver customer value at a profit D) reduce competition E) communicate similar value as provided by competitors Answer: C Page Ref: 33 Objective: 1 Difficulty: Easy 2) What is the traditional view of marketing? A) Firms should just focus on production because if the
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Organizational Culture: Understanding Definitions & Typologies Understanding organizational culture offers employees insight for possibilities in an organization whether they are short term or long term members. The phrase‚ organizational culture gained prominence in the 1980s when Japan’s manufacturing successes became legendary. Those successes gave credence to organizational behavior and U.S. companies paid attention. Culture in the workplace captured the imagination and competition forced
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Question 2. Ignoring your answer to question 1‚ if the plant were not built and AR-42 was shipped from Netherlands to the UK‚ what transfer price would be appropriate? Firstly‚ we need to analyze the decision by identifying the advantage and disadvantage of manufacturing more product in Netherlands. The advantage is Hollandsworth would not take any financial risk‚ no borrowing would be necessary. Also‚ Axeon Dutch operations would see benefits from a lower variable cost for the entire product produced
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2009 R Marketing Communication in Banks A Survey research on ATMs as a part of communications tool for banks Faculty Guide:Prof. R. Srinivasan Faculty‚ ICFAI Business School. Bangalore. Company Guide:Mrs. Kalpana Rao (Senior Strategy Brand Manager) R. K. Swamy(BBDO) Pratik Misra IBS Bangalore 5/24/2009 May 24‚ 2009 [Marketing Communication in Banks] A REPORT ON Marketing Communication in Banks and ATMs By Pratik Misra 08BS0002311 A report submitted in partial fulfillment
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Assignment Icici bank with 8p of service marketing INTRODUCTION ICICI BANK ICICI Bank is India’s second-largest bank with total assets of Rs. 4‚736.47 billion at March 31‚ 2012 and profit after tax Rs. 64.65 billion (US$ 1‚271 million) for the year ended March 31‚ 2012. The Bank has a network of 2‚895 branches and 10‚021 ATMs in India‚ and has a presence in 19 countries‚ including India. ICICI Bank offers a wide range of banking products and financial services to corporate
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Assignment Topic: Marketing of Bank’s Liability products Subject: Marketing Management – I Ankita Roy 11DM008 Neha Saha 11DM018 P.Santhosh 11DM028 Siddarth Singh 11DM038 Anirban Dhar 11DM048 Debabrata Subudhi 11DM058 Marketing of Liability Products Introduction; Commercial banks offers a varieties of product to the customers‚ these products are known as ‘’liability product” because they represent liability of the bank. Consumer generally know them as “deposit product”. There are number
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