"Marketing mix concept for non profit organisation" Essays and Research Papers

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    Non-Profits

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    The monthly giving programs have become very popular among non-profits because of their potential for long term financial commitments. This recurring giving is a monthly donation that happens automatically using a process that’s referred to as E.M.T (Electronic Money Transfer.) This valuable program provides a predictable source of income that a non-profit can depend on every month without question. Recruiting monthly donors is inexpensive and affordable. Once set up‚ the donation process is electronic

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    Profit vs. Not-for-Profit Organization A nonprofit organization is formed for the common good of the public. Nonprofit organizations are usually formed for some specific religious‚ charitable or educational purpose. A for-profit organization may be formed to conduct any number of lawful business activities. The primary reason to form a for-profit organization is to earn a profit for the owners of the company. Use of Profits Since a not-for-profit organization is formed to accomplish a specific

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    Non-Profit vs. for-Profit

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    Non-Profit vs. For-Profit The main difference between non-profit and for profit healthcare organizations are; Non-profit hospitals don’t need to pay property‚ sales or income taxes and receive grants from the government and through donations. They were designed to provide discounted fees for service or no fee to those in the surrounding communities with limited to no funds for healthcare‚ basically the poor or those who fall within the guidelines of those below poverty level. The tax exemptions

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    Non Profit vs. for Profit

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    Nonprofit versus For-Profit Healthcare and Organizations Abstract This paper explores articles and research conducted on nonprofit versus For-Profit Healthcare and Organizations. There are three types of entities that own hospitals‚ which are: nonprofit‚ for-profit‚ and government. However‚ it can’t be determined if they specialize in different medical services or how their service profits affect certain specializations. More than likely‚ the for-profits offer profitable medical services that

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    Non-Profit vs. Profit

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    States Health System Strengths Professor Rodriguez Introduction For-profit hospitals provide a service to make a profit which is returned first to organizations and then to their shareholders. Non-profit hospitals exist first to provide a service and second to accumulate assets which are returned to the hospital ’s community in the form of additional services (Consumers Union‚ 1998). Johns Hopkins Hospital is non-profit healthcare organization that provides many service to the Baltimore community

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    Marketing Mix

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    Marketing Mix What is the Marketing Mix? Professor E Jerome McCarthy first used the term Marketing Mix in the 1960’s. He suggested that it contained 4 elements‚ which are now commonly referred to as the 4 P’s‚ which are used to describe the position of a product in a marketplace. They are the variables that marketing managers can control in order to best satisfy a customer in a target market. The 4 P’s are: 1. Product – The product is the physical product or service that it is offered to the

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    The SWOT of Non Profit and For Profit By Shelley Coulter Submitted: May 20‚ 2013 Instructor: Olivia Kerr PHI445: Personal & Organizational Ethics (BIJ1316A) Thesis: Believing in who you are and what your purpose in life‚ sets the standards on which you live. Shelley Coulter Introduction The highest ranking professions involve helping people. Among the lowest ranking occupations are those associated with the not profit and for profit organizations. The Mesopotamian Code

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    Marketing Mix

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    Marketing Submitted by: Razi Ahmed Rathore 00207197 Submitted to: Mr Coker Table of Contents Task 1…………………………………………………………………………....3 1.1 Introduction…………………………………………………………………..3 1.2 Marketing…………………………………………………………………….4 1.3 Concept of marketing…………………………………………………………4 1.4 What are customers needs and wants………………………………………

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    NON PROFIT ORGANIZATION

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    Not for profit organization: A non profit organization (NPO) is an organization that uses surplus revenues to achieve its goals rather than distributing them as profit or dividends. While not-for-profit organizations are permitted to generate surplus revenues‚ they must be retained by the organization for its self-preservation‚ expansion‚ or plans.[3] NPOs have controlling members or a board of directors. Many have paid staffs including management‚ while others employ unpaid volunteers and even

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    Marketing Mix

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    The marketing mix is a business tool used in marketing and by marketing professionals. The marketing mix is often crucial when determining a product or brand’s offering‚ and is often synonymous with the four Ps: price‚ product‚ promotion‚ and place; in service marketing‚ however‚ the four Ps have been expanded to the seven Ps or eight Ps to address the different nature of services. In recent times‚ the concept of four Cs has been introduced as a more customer-driven replacement of four Ps.[1] And

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