Table of Contents 1. Introduction 02 2. Applying the Marketing Mix …….04 2.1 Product………..…………………………………………………………………...…………..05 2.2 Place ……….………………………………………………………………………………….06 2.3 Price …………………………………………………………………………………………..08 2.4 Promotion …………………………………………………………………………………….09 3. Conclusion 12 4. References ……………………………………………………………………….13 1. Introduction Since the discovery of Tea in 2737 B.C in China‚ and after the Europeans learnt about tea in 1589‚ drinking
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Gunjal Introduction Island Country in South-East Asia Highly urbanized One of major commercial hub Fourth biggest financial centre One of five biggest port Type of Government Singapore is a sovereign republic‚ with a legal system based on the English common law. The Constitution lays down the fundamental principles and basic framework for the three organs of state‚ namely‚ the Executive‚ the Legislative and the Judiciary.
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Are Zoo’s Good or Bad? Zoos serve as an attraction to people. They are accepted as useful and entertaining amenities‚ which are seen as educational. Children love seeing animals and a visit to the zoo has always been a treat. However‚ we should consider if the zoo is beneficial to people or harmful to animals. It’s cruel to leave animals caged up day in and day out not living in their natural habitats. Zoo animals are kept in enclosures that don’t allow them to live their lives in a natural
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& Gamble (P&G) is a Fortune 500 American multinational company‚ and a world ’s leading consumer goods company. P&G’s work is driven by a Purpose of providing branded products and services of superior quality and value to improve the lives of the world’s consumers now and for generations to come. P&G now has 50 Leadership Brands‚ which are among the world ’s best known and which account for more than 90% of P&G sales. P&G entered the Chinese market through a joint venture in 1988. Now‚ P&G is the most
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The Marketing Mix is a business tool used in marketing and by marketing professionals. The marketing mix is often crucial when determining a product or brand’s offering‚ and is often synonymous with the four P’s: price‚ product‚ promotion‚ and place; in service marketing‚ however‚ the four Ps have been expanded to the Seven P’s (Product‚ Price‚Place ‚Promotion ‚People ‚Process ‚Physical Evidence) to address the different nature of services. The Marketing Mix is a business tool used in marketing and
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by explaining the target market of BMW and their use of the marketing mix. Visual and Literature Analysis The advertisement shown above is a modern visual promotion for BMW‚ a company that manufactures and sells luxury cars. The ad portrays one of the companies new vehicles in the busy climate of the city combined with the slogan “The ultimate driving machine” . The use of the signature slogan has proven to be successful marketing tool as‚ “BMW’s “The Ultimate Driving Machine” has stood the
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INTERNATIONAL COUNTRY PAPER SINGAPORE I. EXECUTIVE SUMMARY One of the tropical fruit in the Philippines is mango. It is known as the National Fruit of the Philippines and the most majestic among Philippine fruits. Philippine Mango is one of the best mangoes in the world because nothing can be sweeter than this. That’s why‚ Philippines is one of the major exporters of mangoes in different countries around the world. Philippine Mango marks the world because of its unique sweetness‚ fruity aroma
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Understanding No company in the world has invested more in market research than P&G. We interact with more than five million consumers each year in nearly 100 countries. We conduct over 20‚000 research studies every year‚ and invest more than $400 million annually in consumer understanding. The insights we gain help us identify opportunities for innovation and better serve and communicate with our consumers. Innovation P&G is the industry’s innovation leader. Nearly all organic sales growth over the
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When Edward Albee wrote The Zoo Story in 1958‚ it was the first play that he wrote as an adult and only the second play that he wrote in his lifetime. His only other play was a sex farce that he wrote at the age of twelve. After being passed from friend to friend‚ The Zoo Story traveled from New York to Florence‚ Italy‚ to Zurich‚ Switzerland‚ to Frankfurt‚ Germany and was finally produced for the first time in Berlin‚ Germany. It opened on September 28‚ 1959‚ at the Schiller Theatre Werkstatt. After
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The Marketing Mix Place The marketing mix consists in total of 4 elements (Product‚Price‚ Place‚ Promotion) which are often referred to as ‘the four Ps’. One of those four Ps is “Place”: Place represents the location where a product can be purchased. It is often referred to as the distribution channel through which goods and/or services are moved from the manufacturer/service provider to the user or consumer. It can include any physical store as well as virtual stores on the Internet. In our
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