Customer Service Provided! Braaap intends to provide customers with the utmost support and assistance before and after their purchase. Customers deal with experienced and knowledgeable staff who are trained and educated on their subject. Staff know their questions and their answers. When customers feel they are valued and appreciated‚ a certain level of trust is built between them and the company. How staff deal with customers also adds to the overall company reputation.! Braaap also uses social networking
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BRAAAP Product Report Introduction Braaap began with the vision of making motorcycling more enjoyable and more accessible‚ enabling more people to experience what we love about motorcycling. In an over competitive industry dominated by just a few well-established and familiar brands it’sBraaap’sjob as an emerging brand to punch above our weight. Braaap have to outdo our competitors in componentry‚ Braaap have to outdo their warranty‚ Braaap have to offer more customization‚ Braaap have to make
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BSBMKG502B Establish and Adjust the Marketing Mix Summary ------------------------------------------------- The largest moto fashion retrailer in AUS is the slogan of Braaap. This paper would explained the market mix strategies used at Braaap to become a successful company in business of dirt bike‚ pit bike and mini bike. Pricing‚ Promotion‚ Products‚ Channels of distribution and Customer Serviced are the key ingredients at Braaap. The report would give the samples approaching to customer
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to the market. The key characteristics of Braaap is to meet to the motor enthuses with products based on motocross equipment‚ riding wear and casual wear with the consistent updates on news from around the world with new designs and motocross equipment. This is also allowing communication through the public and the dealers of motocross dealers with schools based on how to learn how to ride with links to dealerships for test driving opportunities. Braaap also promotes up and coming riders through
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Evaluate and determine the marketing mix Submission details Candidate’s Name Phone No. Assessor’s Name Phone No. Assessment Site Assessment Date/s Time/s This Assessment Task is due on the date specified by your assessor. Any variations to this arrangement must be approved in writing by your assessor. Submit this document with any required evidence attached. See specifications below for details. Performance objective The candidate must demonstrate the ability‚ knowledge and skills
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Task 1 BRAAAP Company Introduction Braaap started with a vision of making motorcycling more fun and more accessible‚ so more people could experience what we love in motorcycling. Their plan from the beginning was to build a Motorcycle that could compete with the custom built American race bikes‚ but be affordable. Be World Class. With a dream of building a world class niche Motorcycle brand braaap founder Brad Smith set out to find manufacturing partners that could build the dream bike
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SIGNIFICANCE One of the four major elements of the marketing mix is price. Pricing is an important strategic issue because it is related to product positioning‚ as pricing alone can affect other marketing mix elements such as product features‚ distribution‚ and promotion. To compete and excel in the market Braaap have shown the use and benefit of pricing variables to their business and market position. Some of this variable in use by Braaap are competitive ownership for customers‚ discounts
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BRAAAP Company Introduction The Braaap motorcycle brand was established in 2008 by Brad Smith. Brad began with a vision to supply motorbikes which would making motorcycling more fun and accessible for people. The plan from the start was to build a motorcycle that would compete with custom built American race bikes‚ but be affordable for people that wish to have a go at this sport. It took a lot of visits to different manufacturers before they found one that believed in his vision. Since then it
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Research the Braaap organisation at: BRAAAP BRAAAP company has been established by Brad Smith. The business started when Smith imported elite motocross bikes from Asia‚ and then moved into bike design and manufacture. Noticing a gap in the market‚ he expanded the business in 2008 into a retail concept store‚ selling motocross bikes‚ accessories and street wear‚ with the unique addition of an indoor foam pit for the practicing of jumps and tricks on BMX In 2008 he thinks a retail outlet
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Marketing mix can be describes as "the use and specification of the 4 Ps describing the strategic position of a product in the marketplace… A prominent person to take centre stage was E. Jerome McCarthy in 1960; he proposed a four-P classification which was popularized. (wikipedia.com)" The marketing mix approach to marketing is a model of creating and implementing market strategies. The marketing mix stresses the mixing of different factors in a way that both organizational and consumer or target
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