MARUTI SUZUKI INDIA LTD. ALWIN SAKRI MBA III SEM ‘A’ SECTION 1PI11MBA14 PESIT-BANGALORE INTRODUCTION 1981- MARUTI UDYOG LTD was incorporated on under the INDIAN COMPANIES ACT‚ 1956. 1982- License and Joint Venture agreement signed between Maruti
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Maruti Suzuki Vision and core values SNAPSHOT | Date of Establishment | 1981 | Revenue | 0 ( USD in Millions ) | Market Cap | 406250.880869 ( Rs. in Millions ) | Corporate Address | Plot No 1‚Nelson Mandela Marg‚Vasant KunjNew Delhi-110070‚ Delhi www.marutisuzuki.com | Management Details | Chairperson - Rc Bhargava MD - S Nakanishi Directors - Amal Ganguli‚ Davinder Singh‚ Davinder Singh Brar‚ Hirofumi Nagao‚ Kazuhiko Ayabe‚ Keiichi Asai‚ Kenichi Ayukawa‚ Kinji Saito‚ Manvinder
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A STUDY OF MARKETING STRATEGIES OF MARUTI SUZUKI INDEX S.No. Topics 1. Introduction 1.1 Indian Automobile Industry 1.2 History 1.3 Overview 2. An Introduction to Maruti Udyog Ltd. 2.1 Products of Maruti Suzuki 2.2 Competitors of Maruti Udyog Ltd. 3. Competitors of Maruti Suzuki Swift 4. Marketing Mix 5. Swot Analysis 6. Research Methodology 6.1. Objectives of the Study 6.2. Data Collection Tools 6.3. Limitations 7. Analysis 8. Conclusions & Recommendations
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Introduction Maruti Udyog Limited (MUL) was established in February 1981‚ though the actual production commenced in 1983 with the Maruti 800 Maruti Suzuki is India’s number one leading automobile manufacturer and the market leader in the car segment‚ both in terms of volume of vehicles sold and revenue earned Until recently‚ 18.28% of the company was owned by the Indian government‚ and 54.2% by Suzuki of Japan. Later Indian Govt. sold its shares to F.I.I.’s. Maruti Suzuki has two manufacturing
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SUB: MARKETING MANAGEMENT TOPIC: PROJECT ON MARUTI SUZUKI SWIFT SUBMITTED BY: GROUP 1 MMS (2010-12) SEM I SUBMITTED TO: MR.KEDAR DUNAKHE MARUTI SUZUKI Maruti Suzuki India Limited‚ a partial subsidiary of Suzuki Motor Corporation of Japan‚ is India’s largest
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Kenichi Ayukawa‚ Kinji Saito‚ Manvinder Singh Banga‚ Masayuki Kamiya‚ Osamu Suzuki‚ Pallavi Shroff‚ R C Bhargava‚ R P Singh‚ Rc Bhargava‚ RP Singh‚ S Nakanishi‚ S Ravi Aiyar‚ Shigetoshi Torii‚ Shinzo Nakanishi‚ Shuji Oishi‚ Toshiaki Hasuike‚ Toshihiro Suzuki‚ Tsuneo Ohashi Business Operation Automobiles - Passenger Cars Background Maruti Suzuki India Limited (MSIL)‚ formerly known as Maruti Udyog Limited‚ a subsidiary of Suzuki Motor Corporation of Japan‚ is India’s largest passenger car company‚ accounting
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Maruti Suzuki 1. What were the businesses challenges facing Maruti Suzuki management prior to adopting the Oracle suite? Some of the challenges included‚ standard practices for each part of the company. The ability for the company to procure‚ inventory and accounting to each of the companies properties located across the country. Another of the challenges for Maruti Suzuki was that of real time reporting back to the headquarters office in Japan in a timely manner. 2. What advantages does
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Maruti Suzuki is India ’s number one leading automobile manufacturer and the market leader in the car segment‚ both in terms of volume of vehicles sold and revenue earned. Until recently‚ 18.28% of the company was owned by the Indian government‚ and 54.2% by Suzuki of Japan. The Indian government held an initial public offering of 25% of the company in June 2003. As of 10 May 2007‚ Govt. of India sold its complete share to Indian financial institutions. With this‚ Govt. of India no longer has stake
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Maruti Suzuki India Limited (Hindi: मारुति सुज़ुकी /marut̪i suzuki/) ( (NSE: MARUTI‚ BSE: 532500)‚ commonly referred to as Maruti‚ is a subsidiary company of Japanese automaker Suzuki Motor Corporation. It has a market share of 44.9% of the Indian passenger car market as of March 2011.[4].[5] Profile Maruti Suzuki is India and Nepal’s leading automobile manufacturer and the market leader in the car segment‚ both in terms of volume of vehicles sold and revenue earned. Until recently‚ 18.28% of the
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standards to meet the needs of the global automobile giants and become a global hub. In this Maruti Suzuki India limited is one of the leading player in four wheeler division in India. So I took this company to make a detailed analysis in this auspicious time. Maruti Suzuki India Limited is a publicly listed automaker in INDIA. It is a leading four-wheeler automaker manufacturer in South Asia. Suzuki Motor Corporation of Japan holds a majority stake in the company. It was the first company in
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