FedEx Corp. is the premier global provider of transportation‚ e-commerce and supply chain management services. With annual revenues of about $20 billion‚ The company offers integrated business solutions through a network of subsidiaries operating independently‚ including FedEx Express‚ the world ’s largest express transportation company; FedEx Ground‚ North America ’s second largest provider of small-package ground delivery service; FedEx Freight‚ a leading provider of regional less-than-truckload
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Code of Business Conduct and Ethics Commitment to Workplace Excellence Table of Contents Letter from the Chairman Workplace Excellence and the FedEx Code of Business Conduct and Ethics Lawful and Ethical Behavior Equal Opportunity; Harassment Open Door Policy Health‚ Safety and Environment Conflicts of Interest Corporate Opportunities Gifts‚ Entertainment‚ Loans or Other Favors Improper Payments and Bribes Protection and Use of Company Assets and Information Trading on Inside Information
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1.0 Executive Summary 3 2.0 Situation Analysis 3 2.1 Overview 3 2.2 Current Market Situation 4 2.3 SWOT analysis 5 2.3.1 Strengths 5 2.3.2 Weaknesses 6 2.3.3 Opportunities 7 2.3.4 Threats 7 2.3.5 Keys to success 8 3.0 Objectives 8 4.0 Marketing Strategy 9 4.1 Overview 9 4.2 Mission 9 4.3 Target segment 9 4.4 Positioning 10 4.5 Communication Program 10 5.0 Action Program 11 6.0 Expenses Forecast 12 7.0 Implementation Controls 13 1.0 Executive Summary The consortium of Memphis
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Introduction FedEx Corporation was created in 1973 as an entirely new concept in package delivery – an overnight air delivery service. While many competitors have sprung up since that time to steal small portions of the market share‚ FedEx is still undeniably the global leader in its industry. The company also provides e-commerce and supply chain management services to its clients in more than 210 countries. The corporation has some 215‚000 employees and contractors and offers a plethora of delivery
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approximately ten percent of total scrap metals exported annually. In this marketing plan‚ we focus on the supplier side‚ specifically in the residential area‚ to obtain more recyclable materials in order to maintain its exporting market share in the industry. We suggest SA Recycling apply a market penetration strategy as its strategic direction for long-term sustainable growth. Within the next year‚ we recommend five marketing activities to ensure SA Recycling’s objectives are attainable. First‚
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techniques involved in developing a marketing strategy L.O. 1.1: Provide a clear and accurate outline of the planning principles and involved in developing a marketing strategy for your company. L.O. 1.2:Describe and critically evaluate a range of tools and techniques used to produce a strategic marketing plan for your company. L.O. 1.3: Compare and contrast the BCG Matrix and Product Life Cycle. Describe how it can be used to develop a marketing strategy for your company
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V. Marketing Plan In this chapter is marketing plan of the Company XY. It is a description of its competitors‚ the demand for the service‚ and the strengths and weaknesses from a market standpoint of both the business and its competitors. In more detail‚ the field of activity‚ potential customers‚ the location‚ the operating markets and the business level is clarified. After chapter five‚ the operational plan will be explained. 1. Market description To start‚ the Company XY is doing business
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Six Components of FedEx Corporation Supply Chain Six Components of FedEx Corporation Supply Chain This project paper will describe six components of the FedEx’s supply chain. Also this paper will examine the potential problems related to each of the components and describe and explain the approaches of the organization for solving the problems. Let’s start with the background of the company. FedEx is led by Corporation‚ that provides strategic direction and financial
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Federal Express Corporation. Federal Express employs over 90‚000 people at more than 1‚600 facilities globally. “FedEx provides customers and businesses worldwide with a broad portfolio of transportation‚ e-commerce and business services. We offer integrated business applications through operating companies competing collectively and managed collaboratively‚ under the respected FedEx brand (FedEx).” This research report will examine Federal Express organizational structure by answering the following 5
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THE BATTLE FOR VALUE‚ 2004: FEDEX CORP. VS. UNITED PARCEL SERVICE‚ INC. FedEx will produce superior financial returns for shareowners by providing high value-added supply chain‚ transportation‚ business‚ and related information services through focused operating companies competing collectively‚ and managed collaboratively‚ under the respected FedEx brand. —FedEx mission statement (excerpt) We serve the evolving distribution‚ logistics‚ and commerce needs of our customers worldwide‚ offering
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