Executive Summary A ball pen is a very popular writing instrument in Bangladesh. Matador Ball pen Industries is one of the largest ball pen manufacturer in Bangladesh Established in 1998. We are proud to say that we are the largest Disposable Pen maker in ASIA having a capacity of making 1 million Disposable pens per day. Apart from disposable pens‚ we make refillable ball pen and gel pen with various ball diameters and ink colors to meet our customers’ requirements. Matador has created an uncontested
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WRITING THE MARKETING PLAN PROPOSAL Getting started: The marketing plan is for either a new product/service and /or product service already in existence. Specifically it is an expansion upon the planning process described in chapter 2 and how it might be implemented. This is a group project. All of you would be a part of group working on Marketing Plan assignment. Each group will develop a marketing plan for some existing or planned profit oriented or non-profit business. I want one proposal
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Govindankutty Faisal Shaikh Reagan Chettiar Shivanand Kotian Suraj Tamhane Vineeth Damodaran 05 42 11 20 48 52 Page 1 January 3‚ 2013 [RURAL FIELD REPORT] ACKNOWLEDGEMENT We are grateful to Professor Vikram Parekh‚ Faculty of subject Marketing Applications and Practices‚ for giving us this opportunity and his guidance throughout our report work. Last but not the least we would like to thank our parents and all our college friends for their encouragement and moral support. Page 2
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Introduction Parker Pen History George Safford Parker‚ the founder‚ had previously been a sales agent for the John Holland Gold Pen Company. He received his first fountain pen related patent in 1889. In 1894 Parker received a patent on his "Lucky Curve" feed‚ which was claimed to draw excess ink back into the pen body when the pen was not in use. The Lucky Curve feed was used in various forms until 1928. a Parker Frontier Ball-point Pen From the 1920s to the 1960s‚ before the
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Design Specification: The Pen Mark Wild 200907556 57017 Nathan Brown * Contents 1.0 Introduction 3 1.1 Background 3 1.2 Product Introduction 3 2.0 Product description 5 2.1 Product 1 5 2.2 Product 2 6 2.3 product 3 8 2.4 Product 4 9 2.5 Product 5 10 3.0 Product Comparison 12 3.1 Introduction 12 Comparison: 12 Advantages 12 Disadvantages 13 4.0 Product Design Specification (P.D.S) 15 Product Design Specification for a Pen: 15 4.1 Operation/Performance
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REPUBLIC OF THE PHILIPPINES PASS College QUEZON AVE. ALAMINOS CITY L.S School Supplies MARKETING PLAN By: Leslie Sotero BSBA III IN PARTIAL FULFILLMENT TO THE REQUIREMENTS IN MARKETING MANAGEMENT (MKTG. III) BUSINESS ADMINISTRATION DEPARTMENT S.Y. 2011-2012 OCTOBER 2012 L.S School Supplies Marketing Plan I. Introduction L.S School Supplies is general merchandise owned by Leslie Sotero. It is located in Poblacion‚ Sual Pangasinan (Please see attachment location map). L
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SUMMER TRAINING REPORT ON “IMPACT OF MERCHANDISING ON SALES OF PARKER /WATERMAN BRANDS” EXECUTED AT LUXOR WRITING INSTRUMENTS Pvt. Ltd. SUBMITTED IN THE PARTIAL FULFILLMENT OF REQUIREMENT FOR THE AWARD OF THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION SUBMITTED BY: SAHIL JAIN 48/MBA/11 “VAISH COLLEGE OF ENGINEERING” MAHARISHI DAYANAND UNIVERSITY (ROHTAK) 2011-2013 DECLARATION I‚ SAHIL JAIN student of Vaish College of Engineering‚ Rohtak hereby declare that
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A marketing plan is the key to business. Its purpose is to maximize the business ’ profits. As opportunities crop up or the business environment changes‚ the objective and marketing strategies in the plan will aim toward the best action. The marketing plan and the strategic marketing plan fit together in that both are essential for the success of a business. Without a strategic marketing plan‚ businesses can become uncertain in marketing efforts. The purpose of the strategic marketing plan is
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Company: - Luxor Writing Instruments Private Limited (LWIPL) Date: September 26‚ 2011 Purpose Statement * To study the marketing mix & providing our view points on the various aspects of it. * To analyze the business decision of Luxor Writing Instruments Private Limited (LWIPL) who wants to diversify into packaged food and hospitality industry from its current business of manufacturing of premium pens. INTRODUCTION
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1 INTERNATIONAL INSTITUTE OF PLANNING & MANAGEMENT Luxor Writing Instruments Pvt. Ltd. REPORT ON THE STUDY OF MARKET STRATEGIES OF BALL PENS/GEL PENS BETWEEN THE RANGE OF Rs.3-Rs.15 WITH REFERENCE TO LUXOR WRITING INSTRUMENTS. Submitted To: Mr. Sandeep Dawar Regional Business Manager (North) Submitted By:Saumya Shankhdhar (PGP/FW/2008-10) IIPM‚ New Delhi IIPM 2 ACKNOWLEDGEMENT No task however small can be completed without proper encouragement. In this I am greatly indebted to Mr. Sandeep
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