DECLARATION I‚ Ankit Chaturvedi‚ hereby declare that the research report entitled “Comparative study & marketing strategies of HUL Soap” is partial fulfillment for the awarded of Degree of BACHELOR BUISNESS ADMINISTRATION. The work has been carried out at Unique COLLEGE‚ BHOPAL and is an authentic record of our own work. Date: Place: Ankit Chaturvedi B.B.A. VI Sem PREFACE Projects and research works are integral part of academic curriculum. During the process a student gets an
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Marketing Strategy Project What follows are questions to be used as a guide in developing your marketing project. Remember‚ these questions are only a guide to direct your thinking. Embellish upon the information you include in your project as you see appropriate to present a convincing and effective project plan. 1. Your Company * What is the name of your company? * What is the mission statement of your company? 2. Your Product * What are the physical characteristics
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MARKETING PRINCIPLES (MKTG 3010) MARKETING PLAN PROJECT Dear students‚ Set up a team of 4 to 5 students. Select a company producing Shariah-compliant products in an industry of your choice. Develop a new product/product line for the company and prepare the MARKETING PLAN. You may find various marketing plan sample‚ one of which you can refer to the textbook (Lamb‚ Hair & McDaniel)‚ Appendix A*. Generally a marketing plan should cover these elements: I. Company Background II. Business Mission III
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Strategy Paper First Version for East Coast Catering Proudly Offering Top-Notch Catering Services For Your Personal or Business Needs! Chris Marchionni‚ Wednesday‚ Section 01 Table of Contents Executive Summary………………………………………………………………………3 Mission Statement………………………………………………………………………...3 Business Form…………………………………………………………………………….4 Management Team………………………………………………………………………..6 Compensation and Benefits……………………………………………………………….8 SWOT Analysis………………………………………………………………………….12 Porter’s Five Forces……………………………………………………………………
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of Distribution pg.15-16 Conclusion pg.16 Bibliography pg.17 Introduction My name is blank. I am currently studying business at Waterford Collage . As part of my Marketing Practice Module I am required to select a product and analyse the Marketing Mix in relation to the product. The product I have selected is Pringles. I chose to do my project on Pringles as they have a very interesting packaging design and they
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Total Variance Explained 16 Rotated Component Matrix 17 Regression Analysis 18 Dependent Variable 19 Independent Variables 19 Colinearity Statistics 19 Table 4: Colinearity statistics 19 Model Summary 19 Coefficients 20 CONCLUSIONS AND RECOMMENDATIONS 20 RECOMMENDATIONS 21 ANNEXURE 1(QUESTIONNAIRE) 22 ANNEXURE 2(SCREE PLOT) 25 REFERENCES 26 LIST OF TABLES Table 1: KMO and Bartlett ’s Test 16 Table 2: Total Variance Explained 17 Table 3: Rotated Component
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Table Of CONTENTS Acknowledgement • Preface • Executive Summary • Objective of the project • Research Methodology. • Literature Review • Company Profile • Trade Profile • Marketing Plan • Management Hierarchy • Comparison with other business • Govt. policies related to business • About the topic (Market Potential) • Findings And Analysis • Limitation • Summary/conclusion • Suggestions/Recommendations • Bibliography • Annexure • Word of Thanks 1.ACKNOWLEDGEMENT
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audit * company analysis with ratio/fund flow * study of stock exchange * role of SEBI * joint venture * takeover * merger * marginal cost as management tool * product life cycle * media plan * test marketing * export pricing * role of small scale industries in developing nation * role of SIDBI * role of EXLM bank * study of financial institute * mutual fund * Privatization insurance‚ road‚ ports etc. * waste management
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Strategy…………………………………………5 * Competitor’s Profile…………………………………………………………...…6 * Marketing Plan……………………………………………………………………6 * Sales Strategy…………………………………………………………………...…6 * Operations……………………………………………………………………...…6 * Hours of Operation………………………………………………………………7 * Employee Training…………………………………………………………….…7 * Systems and Controls………………………………………………………….…7 * Food Production…………………………………………………………………7 * Delivery and Catering………………………………………………………….…7 * Compensation and Incentives……………………………………………………7
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KIIT School of Law PROJECT REPORT ON SUBJECT: SERVICE MARKETING Guided by Prof. S S Mohanty Submitted by P Sri T Krishna BBA LLB Sec. B‚ 1182072‚ 2nd SEM Introduction: About Canon Incorporation Canon Incorporation is a Japanese multinational company that specializes in manufacturing imaging and optical products worldwide. The company manufactures many products like cameras‚ lenses‚ camcorders‚ photo printers‚ office network multifunction
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