"Marketing strategies adopted by lic" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 5 of 50 - About 500 Essays
  • Powerful Essays

    Marketing Strategy

    • 2567 Words
    • 11 Pages

    Marketing Strategy MKT – 306 Assignment Guide – 2011 -12 Module Leader: Sudipta Das Email: sudipta.das@sunderland.ac.uk Introduction to the Assignment: Please read all instructions and information carefully. You are required to submit your work under the University Infringement

    Premium Car rental Marketing ACRISS Car Classification Code

    • 2567 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    Marketing Strategy

    • 625 Words
    • 3 Pages

    Marketing Strategy A Marketing strategy is a way of achieving a marketing objective. Marketing Tactics Marketing tactics are short-term actions to achieve the marketing strategy. For example: Marketing Objective – increase sales by 20% Marketing Strategy – selling the product in overseas markets. Marketing Tactic – Advertise the product in France and Spain first and then open up to other European countries if the campaign is successful. Examples of Marketing Strategy

    Premium Marketing Brand

    • 625 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Marketing Strategy

    • 5966 Words
    • 24 Pages

    Dragon’s Den Assignment Marketing Strategy For Steeped Tea Prepared by Tony Brozic Brittany Buck Sylvie Dion Alison Fernandes Laura Mason Table of Contents Introduction 1 Marketing Strategy 2 Product 2 Price 3 Promotion 4 Place 5 APPENDICES 7 Week 7 7 Week 8 9 Week 9 11 Introduction Steeped Tea is a family-owned business‚ founded by Tonia Jahshan who runs the business with her husband Hatem Jahshan. The story of the company is one of personal achievement

    Premium Tea

    • 5966 Words
    • 24 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Strategies

    • 898 Words
    • 4 Pages

    development of their marketing strategies with regards to the deterioration of some other existing firms. The market concept of building an organization around the profitable satisfaction of customer needs helped firms achieved high-success growth‚ moderately competitive markets. However‚ to be successful in the markets in which economic growth has leveled and there exist many competitors who follow the marketing concept‚ a well-developed marketing strategy is required. Such a strategy considers a portfolio

    Premium Marketing Marketing plan

    • 898 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    Marketing Strategy

    • 309 Words
    • 2 Pages

    Chap1_abstract_John * Marketing Strategy A comprehensive marketing strategy specifies the who‚ what‚ where‚ why‚ and how of the business: 1. Who the firm will serve—the customers and segments the business will serve; 2. When the firm will serve those customers and those needs—that is‚ what “occasions” the firm will target; 3. Where the firm will do business—the geographic markets the firm will serve; 4. What needs the firm will meet; 5. How the firm will serve those customers

    Premium Marketing Strategic management

    • 309 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Marketing Strategy

    • 579 Words
    • 3 Pages

    Marketing strategy of the product or service The “Marketing Mix” is a business tool used in marketing products. It is classified into “four Ps”: product strategy‚ distribution (place) strategy‚ communication (promotion) strategy and pricing strategy. “Four Ps” are the variables that marketing managers can control in order to best satisfy customers in the target market. Product Strategy Product differentiation strategy A product strategy identifies that how companies plan to sell their products

    Premium Marketing

    • 579 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Marketing Strategy

    • 31819 Words
    • 128 Pages

    PROPOSAL OF A MARKETING STRATEGY Annotation The subject of this diploma thesis is a proposal of a marketing strategy for a particular company. Scientific information on marketing process of segmentation‚ targetin and positioning based on different opinions in marketing theory and practice is presented within it as well as various kinds of situation and environment analysis. Furthermore‚ facts on CRM approach are submitted together with evaluation of suggested strategies. In the practical part

    Premium Marketing

    • 31819 Words
    • 128 Pages
    Powerful Essays
  • Good Essays

    Marketing Strategy

    • 1961 Words
    • 8 Pages

    Marketing Strategy Group - 6 PRESENTATION OVER VIEW • Overview of Biscuit Industry in India • Porter’s Model • About Parle • Parle Products • Parle SWOT analysis • About Parle G Biscuit • Parle G - Future Challenges • Our Suggestions Introduction on Biscuit Industry •Biscuits market in India : Rs 9‚000-crore (Rs 90-billion) • Annual growth rate of Biscuit Industry as follows: % Growth 18 16 14 12 10 8 6 4 2 0 2003-04 2004-05 2005-06 % Growth 2006-07 2007-08 Yr. 2008….exemption 14 –

    Premium Marketing Strategic management

    • 1961 Words
    • 8 Pages
    Good Essays
  • Better Essays

    marketing strategy

    • 1963 Words
    • 8 Pages

    best not to conduct marketing research When there is no high level of uncertainty. For example‚ when company understands the characteristics of the target customers and their likes and dislikes regarding existing products‚ under this circumstances‚ further research would be repetitive and waste money When the value of research information is not greater than the cost of generating the information. 15. Discuss the three major benefits of marketing research to managers Marketing research is the process

    Premium Marketing

    • 1963 Words
    • 8 Pages
    Better Essays
  • Better Essays

    Marketing Strategy

    • 2181 Words
    • 9 Pages

    Introduction Marketing mix is an important element to start a new business. It is include 4Ps which are product‚ place‚ price and promotion. In our project‚ we focused on these 4Ps to achieve our goal. We wrote our survey questions considering the 4Ps to investigate people’s opinion and start thinking about our marketing strategy for the online shopping website. Furthermore‚ after finishing the survey and investigated peoples’ views‚ we decided how to design our website and market it to satisfy

    Premium Marketing

    • 2181 Words
    • 9 Pages
    Better Essays
Page 1 2 3 4 5 6 7 8 9 50