"Marketing strategies for telecommunication industry" Essays and Research Papers

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    Audi's Marketing Strategy

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    Analyzing the marketing strategy of AUDI in Indian market Introduction: The main principle of this research proposal is to analyze the marketing strategy of Audi in Indian market. This research proposal further reveals the approaches or a way of methods to achieve the expected results of this research and to gain knowledge of Audi’s marketing strategy and Car market in India. The idea of this research is raised from the main aim of Audi India. Their aim is to be leading luxury car brand in

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    Pluto Telecommunications

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    This text critically examines organizational behavior in Pluto Telecommunications through analysis of the relationship among the job design‚ motivation‚ structural form and the work culture. The Managing Director of Pluto Telecommunication came to understanding that the three departments within the organization: Sales‚ Marketing and Customer Service   do not communicate with each other which have a direct   negative impact on the company’s performance. Further investigations show that the three departments

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    Pakistan and India Telecommunication industry: a critical analysis INDIA SIDE Telecom statistics November’05 December’ 05 January’06 Total subscribers 119.9mn 123.85mn 129.82mn Tele-density 11.00 11.43 12.00 Fixed line 48.47mn 48.93mn 49.21mn Additions during the month 0.28mn 0.46mn 0.28mn Mobile 71.46mn 75.92mn 80.61mn Total additions during the month 3.51mn 4.46mn 4.69mn GSM additions 2.32mn 3.19mn 3.52mn CDMA additions 1.18mn 1.17mn 1.17mn India’s tele-density in January 2006 neared

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    Apple Marketing Strategy

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    Apple Marketing Strategy A. Marketing Strategy 1. Company Presentation The Company was created on April 1st‚ 1976 by two friends‚ Steve Jobs and Steve Wozniak along with one of the former colleagues of Jobs at Atari‚ Roald Wayne who was supposed to act as an arbiter between the two former students but who left the company after only 2 weeks because of his financial situation and the risks involved in the project. The first computer ever created by the company‚ Apple 1‚ was built in

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    Nokia Marketing Strategy

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    relying on decisions by an overly-centralised senior management team - Goals and incentives for the senior leadership team are now more transparent - The new strategy brings clarity and a sense of direction to Nokia - but will it be enough to achieve a successful turnaround? During 2012‚ Nokia has continued to pursue a retrenchment strategy in the face of rapid declines in sales: February 2012‚ Nokia anonunced it was laying off 4000 employees to move manufacturing from Europe and Mexico to Asia

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    Marketing Strategies

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    CHAPTER I The Problem and its Background Introduction/Background of the Study: Brownies‚ is one of the most delicious delicacies that have ever been made in this planet. Everybody loves delicacies‚ so do us. That is why the researchers come up with this topic. In life‚ the researchers have to be practical especially prices in the market are rising up. So in order to eat delicious brownies‚ the researchers made their own brownies instead of buying. But it’s weird because it’s “squash brownies”

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    PROJECT REPORT ON MARKETING STRATEGIES OF AIRTEL SUBMITTED UNDER PARTIAL FULFILLMENT OF THE REQUIREMENT FOR TRAINING SUPERVISOR: PROJECT ADVISOR: SUBMITTED BY: SESSION: ACKNOWLEDGEMENT I acknowledge the sincere assistance provided to me from several rather unexpected quarters during the course of execution of this study. It would be a mammoth task to place on record my gratitude to each and every one of them but a whole hearted attempt would be made nevertheless‚ least I be branded

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    Mobile Telecommunication

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    means that providers needs to look elsewhere in order to develop effective differentiation strategies that will enable them to attract and retain customers. Mobile service operators need to provide value to their customers if they are to secure loyalty in return. However authors warn firms on customer perceptions of value often vary depending on the product or service type offered. Customer focus strategies are essential in such a context although the Sri Lankan mobile service providers are missing

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    Marketing strategy

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    Session 5: Financing Investment Read: Chapter 14: Capital Structure in a Perfect Market 1. In Bermuda there are no corporate income taxes. Consider two Bermuda firms with perfectly correlated earnings. The first is Debt Galore and the second is Debt Zero. Each company is expected to earn $35 million (before interest) in perpetuity. All these earnings are distributed as interest or dividends. Debt Galore has $150 million of perpetual debt. The interest on this debt is 7 percent. It has 1.5 million

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    Diageo Marketing Strategy

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    Diageo’s Marketing Strategy Diageo is the world’s leading premium drinks company. It has more category leading brands than any other drinks company and market leadership in many of the major growth markets around the world. Diageo’s unique STP strategy has allowed it develop into a globally renowned brand with an operating profit of over £2 billion in 2005. With its headquarters in London‚ Diageo has experienced rapid expansion with over 80 offices worldwide employing around 20‚000 workers. The

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