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    Subject Area- flipkart.com success story- E commerce and beyond Although India is second largest country in the world‚ it expected retail market is around US$ 450 billion which is way less than US$ 469.3 bn turnover clocked by largest retailer in world “Wal-Mart Inc.” If we take another comparison‚ for the calendar year 2012‚ Amazon.com‚ the largest retail online store in the world‚ posted a turnover of US$ 61.09 billion registering a growth of 27% over the previous year 2011. Now if compare this

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    Kohl's Marketing Strategy

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    A creative‚ tactical idea for Kohl’s is to have the store play different playlists or musical genre’s in each of the departments throughout the store to better reach our target audiences‚ so in the women’s‚ men’s‚ girls‚ boys‚ and kitchenware sections there will be a hand selected playlist playing for each that will not only draw the attention of our target audience‚ but draw them into that department to create a positive shopping experience. We will determine the songs to be played for each area

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    Marketing Strategy of Aarong

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     “The fusion of Tradition and Innovation”  0 Letter of Transmittal Mr. Anup Chowdhury Lecturer BRAC Business School 66 Mohakhali‚ Dhaka-1212. Subject: Letter of Transmittal Dear Sir‚ With great pleasure I am submitting my final report on ―Aarong‖. I have found this study of the report to be quite interesting‚ beneficial and insightful. I have tried my level best to prepare an effective & creditable report. The report contains description

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    Retail Marketing Strategy

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    to maximize business efficiency) to be value-driven (where the retailer offers good value to the customer and has prices appropriate for the level of products and customer service) and to be goal-oriented (the retailer sets goals and then uses its strategy to attain them). I have joined Pure Yoga for over a year and a half and it is one of my favourite retailers in Hong Kong. For the application of retailing concept‚ to be customer-oriented‚ Pure Yoga is trying to offer students the most-rewarding

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    Unidentified vandals defaced the monument of Philippine national hero Dr. Jose Rizal in Madrid‚ said a Negros-based priest visiting Spain. Brother Jaazeal Jakosalem‚ property administrator of the University of Negros Occidental-Recoletos said he saw the vandalized monument on Tuesday. “Being in Spain‚ I visited the monument as a proud Filipino‚ and as a faithful disciple of the sculptor‚ I was shocked to discover that the monument is defaced with those dirty words‚" Jakosalem said in an article

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    Marketing Strategy Case

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    • 4 million dollars cheaper to go direct. • What are the subjective (qualitative issues) • What is the overall risk involved? (Establish relationships with retailers‚ another risk is can they sell to the retailers carpet at the same price as the wholesalers? Financials: Wholesaler = of something Dealing with 7 wholesalers so need 7 distribution centers. How much it costs to lease those? (4) Total sales calls / how much one person can do = how many sales reps needed? Sales

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    Real Estate Marketing & Branding. Contents: 1. Real Estate Industry Branding. 2. Marketing Communication. 3. Customer Relationship Management. 4. Communication Points for Redevelopment. 5. Name Game in Real Estate Industries. 1. Real Estate Industry Branding Same Basics‚ Different Dynamics: The branding basics applicable to the real estate business are no different from branding in any other sector. The principles are the same‚ even if the applications are

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    Marketing Strategy of Ufone

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    Role for Humor? Journal of Services Marketing‚ 12(6): 453-472 Kumar‚ R. 1996. Research Methodology A Step-By Step Guide for Beginners. London: Sage Publications Olsson‚ Veronica and Asa Larsson. 2005. Humor in Advertising. Bachelor’s Thesis‚ Department of Business Administration and Social Sciences‚ Lulea University of Technology. ISSN: 1404-5508 Stern‚ B.B. 1996. Advertising Comedy in Electronic Drama: The Construct‚ Theory and Taxonomy. European Journal of Marketing‚ 30(9):37 -60 ***** Advertising

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    Essay On New Madrid Fault

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    A percentage of the seismic deficiencies in the Midwest and East of the United States incorporate the New Madrid Fault situated in the State of Missouri. The New Madrid Fault was in charge of 1811-12 four substantial New Madrid Earthquakes of extent of around 7. New Madrid Earthquakes are intraplate quakes that happen inside of the tectonic plates and stay to date the most capable seismic tremors to hit this some portion of United States

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    Nestle Marketing Strategy

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    A SUMMER INTERNSHIP REPORT ON „EFFECTIVE IMPLEMENTATION OF SDS‟ AND „SEAMLESS OPERATIONS OF CHANNEL FINANCE‟ SUBMITTED BY VIDYUT PERTI PGDM ROLL NO. 131 BIMTECH 09-11 UNDER THE GUIDANCE OF CORPORATE GUIDE ACADEMIC GUIDE Mr. ANIL SAYAL BRANCH CONTROLLER DELHI BRANCH NESTLE INDIA LTD. Dr. ANSHUL VERMA ASSOCIATE PROFESSOR FINANCE BIMTECH Birla Institute of Management Technology Summer Project Certificate This is to certify that Vidyut Perti‚ Roll No. 131 ‚ a student

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