"Marketing strategy project of ultratech cement" Essays and Research Papers

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    Evaluating Cement Industry

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    EVALUATING THE CEMENT INDUSTRY –PORTER’S MODEL The model of the Five Competitive Forces was developed by Michael E. Porter in his book “Competitive Strategy: Techniques for Analysing Industries and Competitors” in 1980. Since that time it has become an important tool for analysing an organizations industry structure in strategic processes. Porter’s Five Forces Model is probably the most widely used tool in business strategy. Porter has identified five competitive forces that shape every industry

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    Habesha Cement

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    II. Background of the Company Habesha Cement is a Share Company incorporated as per the laws of Ethiopia and it was initially founded by individuals who have long years of experience in the cement industry and businesspersons who have the insight to run a big and complex business entity. It is now recently announced that the company has finalized a 1.52 Billion birr loan agreement with Development bank of Ethiopia to cover the 70% cost of the project. The company has already secured 31.6 acres

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    Ambuja Cement

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    A H.R. report on AMBUJA CEMENT PVT LTD Submitted by Santoshi maurya 118070592113 Submitted to Prof. ritika jain Sal institute of management INTRODUCTION Gujarat Ambuja Cement Limited is India’s one of the major Company in the cement industry. Its first plant “Ambuja Cement” is located near the costal town of Kodinar in the Saurashtra region of Gujarat. The area has huge deposits of limestone‚ a key of ingredient

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    Possibility of Slag Cement

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    invented in 1824 by Joaeph Aspdin‚ an English Mason. He named the product as Portland cement as its color resembled to the rock found in Portland‚ a place in England. Concrete is the second most used commodity in the world after water. During 2000-2001‚ it is estimated nearly 1 ton of concrete is used by each person on earth. The production of cement is presently estimated at 2000 Million Tons. The strength of cement when it was invented was about 10 MPa which has Continuously increased to 75-80 MPa

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    Marketing Strategy Airtel

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    Marketing Strategy Comparison AirTel & Hutch Rahul‚ Priyanka‚ Zardar‚ Rashmi Indian Institute of Planning & Management Ahmedabad Project Introduction “…Telecoms are rolling out like never before. And that 100-million mark doesn’t look too far away. The mobile subscriber base crossed 65 million in September 2005‚ an over-30 per cent increase over the previous year…” Project Introduction Cont’d… • Indian Cellular Industry will touch $24 billion by the end of 2006. • Airtel (22 per cent

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    White Cement

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    TECHNICAL BULLETIN Admixtures & White Cement Introduction Lehigh White Cement Company is committed to your success‚ with technical personnel who understand the interactions between white cement and common chemical admixtures ready to assist you. This technical bulletin discusses considerations experienced users of gray portland cement may overlook when making the switch to white cement. It is not intended to supplant the role of admixture suppliers who are the authorities on their products. Admixture

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    Ambuja Cements

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    Company Facts - Ambuja Cements ------------------------------------------------- Registered Address P.O. Ambuja Nagar‚  Taluka-Kodinar‚  Junagadh District  Gujarat  362715 Tel: 02795-245161 02795-221137 Fax: 02795-24413  Email: shares@ambujacement.com Website: http://www.ambujacement.com Group: Ambuja Group ------------------------------------------------- Registrars Sharepro Services (India) Pvt.Ltd. 13 AB‚ Samhita Warehousing Complex‚  2nd Floor‚ Sakinaka Telephone Exchange Lane

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    Cement Industy

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    Industrial Organization Project Outline (Industry- Cement) Submitted by: Shikha Chaurasia (600) Kshama (577) Maanya Kaushik (582) Anupam Nath (586) INTRODUCTION India is the second largest producer of cement in the world after China. The cement industry is experiencing a boom on account of the overall growth of the Indian economy primarily because of increased industrial activity‚ flourishing real estate business‚ growing construction activity‚ and expanding

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    Cement Case

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    Case: Why Cement Prices Remain High Despite Zero Tariffs In Partial Fulfillment of the Requirement in Economics Class 8:30 am – 4:30 pm (Sunday) Presented to Mr. Rudyrick L. Tabalon By: Roland B. Gripaldo Feb. 2‚ 2014 Date Submitted I. Statement of the Problem Why Cement Prices Remain High Despite Zero Tariffs? II. Relevant Case Facts and Analysis (SWOT Analysis) Strength none Weakness Cement prices continue to increase. Demand for cement is inelastic

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    Marketing Project Guideline

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    MARKETING PROJECT GUIDE TABLE OF CONTENTS 1. INTRODUCTION 2. PROJECT ASSESSMENT 3. COMPANY SELECTION GUIDELINES 4. PROJECT DEADLINES 5. THE PROGRESS REPORT 6. MARKETING PLAN - MODEL FORMAT 7. THE FINAL REPORT 1. INTRODUCTION One specific objective of the subject Marketing is to have students prepare an marketing plan for a Chinese company. The purpose of this document is to

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