Case Studies Definition: A case study is an in-depth study of one person. Much of Freud’s work and theories were developed through individual case studies. In a case study‚ nearly every aspect of the subject’s life and history is analyzed to seek patterns and causes for behavior. The hope is that learning gained from studying one case can be generalized to many others. Unfortunately‚ case studies tend to be highly subjective and it is difficult to generalize results to a larger population. Types
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other eleven Directors all voted against the expansion in training. As Chairman‚ Galvin knew he had the power to overturn the Board’s decision. Training was something he felt strongly about‚ but was this a battle worth fighting? T NO This case was researched by Stephanie Weiss and written by Matt Kelemen‚ under the supervision of Kathleen A. Meyer‚ executive director of The Business Enterprise Trust. 9-996-051 CO PY Motorola In 1979‚ Motorola was one of the world’s leading
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Company Case Pegasus Airlines: Delighting A New Type of Traveling Customer Questions for Discussion 1. Give examples of needs‚ wants‚ and demands that Pegasus customers demonstrate‚ differentiating these three concepts. What are the implications of each for Pegasus’ practices? Needs: On-time flight and arrival Low price ticket Food in the airplane Wants: No delays Affordable tickets with good services from staff Good-tasting food in the airplane Demands: Refunds for delays Good
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Introduction As per case study‚ Unilever is one of the world’s largest consumer product companies and the world market leader in the ice cream sector. Its ice cream has been sold in over 40 countries. Unilever operates in Europe‚ North America‚ Africa‚ and Middle East‚ Asia Pacific‚ and Latin America. It includes brands such as Dove‚ Magnum‚ Lipton‚ etc. Unilever has been a decentralized organization‚ and their operations between its companies were having a common set of management principles
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CASE-3 ATLANTIC HOME LOAN: I. Determine which category the case fits into: This case is diagnostic in nature and Albert Fiorini failed in checking the management failures. Based on the case facts‚ supposed to identify the lapse in control measures and propose solutions to them. II. Describe the case This case is talking about the illegal takeover of company “Atlanta Home Loan” by Albert’s partner cum manager Wilbur Washington. a. What are the facts of the case? Albert Fiorini (Al) founded
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(section 007) Office Hours: Tuesday 3:30 pm to 4:00 pm or anytime by appointment Instructional Material: Strategic Management Concepts By Frank Rothaermel - McGraw-Hill Companies‚ Inc. - 2012 – First Edition‚ Paperback - ISBN 978 0 07 732445-2 Cases for the class: available at: HBSP 1. Wii Encore? By Andrei Hagiu‚ Hanna Halaburda; Product#: 709448-PDF-ENG‚ Revision Date: Aug 25‚ 2011 2. TiVo 2007: DVRs and Beyond. By David B. Yoffie ‚ Michael Slind; Product#: 708401-PDF-ENG‚ Pub.
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Marketing 360 Fall 2013 REVIEW SHEET FOR EXAM #1 Exam #1 is Thursday September 12th‚ 2013 8:00pm – 10:00pm Todd Auditorium (116) What to bring. 1) #2 pencils. Always a good idea to bring a back-up 2) Your photo ID 3) A prepared mind What NOT to bring: 1) a bag of any kind Exam #1 will cover Chapters 1-4‚ and 7 as well as any material presented in class. Please study your lecture notes and the text. You are responsible for what was covered in class as well as some concepts
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Marketing Case Study II: Aqualisa Quartz Introduction and Problem Statement Aqualisa‚ a premium British shower manufacturer‚ is experiencing teething problems with its new line of electronic mixed shower products – Quartz. Despite being hailed as “a breakthrough in shower technology” (Case p. 6)‚ early sales were dismal. Plumbers‚ the main channel of Aqualisa’s products‚ have developed an ‘electronic phobia’ since the late 1980s when early electronic showers failed‚ hurting Quartz by association
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2004 What Is a Case Study and What Is It Good for? JOHN GERRING Boston University T his paper aims to clarify the meaning‚ and explain the utility‚ of the case study method‚ a method often practiced but little understood. A “case study‚” I argue‚ is best defined as an intensive study of a single unit with an aim to generalize across a larger set of units. Case studies rely on the same sort of covariational evidence utilized in non-case study research. Thus‚ the case study method is correctly
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A ASSINGMENT REPORT ON “Case Study On Air Deccan” SESSION—2011-2013 Submitted To:- Submitted By:-
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