Financial Decision Making Final Project Case analysis: Marriott Corporation Introduction and background The Marriott Corporation‚ an American firm‚ was founded in 1927 by J.Willard Marriot.The company began as a small beer stand and soon began to sell food and provided lodging that expanded rapidly. With the help of his wife Alice‚ the family owned business had 45 restaurants in nine states by 1940 and grew into one of the leading service companies. The Company has three major lines
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Marriott Corporation : The Cost of Capital( Abridged) (บริษัท Marriott : ต้นทุนของเงินทุน (สรุป) ในเดือนเมษายน 1988 Dan Cohrs รองประธานของโครงการการเงินที่บริษัท Marriott ได้มีการเตรียมตัวแนะนำรายปีสำหรับ Hurdle rates(อัตราส่วนลด)ของแต่ละแผนก 3 แผนก โครงการการลงทุนแต่ละจะถูกคัดเลือกโดยอัตราส่วนลดที่เหมาะสมของ แต่ละแผนก ในปี 1987 Marriott มียอดขายเติบโต 24 % ละ ROE มียอดขาย 22% และรายได้ต่อหุ้นเพิ่มขึ้น 2 เท่า จากเมื่อ4ปีก่อน และกลยุทธ์การดำเนินการมีเป้าหมายตามแนวโน้มนี้ต่อไป
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What is the overall weighted average cost of capital for Marriott Corporation? (Use a corporate tax rate of 34%). What type of investments would you value using Marriott’s WACC? Cost of debt:8.95%+1.3%=10.25% Cost of equity:8.95%+1.64*7.43%=21.14% 實際beta=1.11,根據exhibit 1,長期債務為24.99億美元,權益價值為35.64億美元(30元*118.8百萬股),可以得出D/V=24.99/35.64=41%標的資本結構D/V=60%,所以必需做出調整。 V=D+E,D/V=41%,E/V=59% Beta of asset=(E/V)*beta of equity=0.59*1.11=0.655 Beta of equity=(V/E)*beta of asset=(1/0.4)*0.655=1.64 Risk free
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Marriott Corporation: The Cost of Capital T c=income taxes of 1987 / income before income taxes of 1987 = 175.9/398.9 = 44% Step 1:From the Exhibit 3 ß equity for each firm in this industry are below Marriot Corporation 1.11; Hilton Hotels Corporation .76 ; Holiday Corporation 1.35 La Quinta Motor Inns .89; Ramada Inns‚ Inc 1.36. Step 2: For each firm in the industry‚ to estimate bunlevered using the bequity estimate: bequity = [1 + (1-TC)Debt/Equity]bunlevered bunlevered of Marriot= 1.11/[1+(1-
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Objectives The primary objective of this course is to provide an integrated approach to financial analysis from the perspective of company managements. Financial strategies and their implications for enhancing shareholder value will be analysed using the case method. Students will be able to utilize and expand upon previously acquired skills in their MBA courses in general and their finance classes in particular. Critical operating and financial decisions cover the analysis of financial statements‚ calculation
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Competitors Properties Countries Segmentation Market share Key initiatives Hilton Worldwide 3300 30 different segments 7‚2 % - HHonors transferable points - Lighstay program - IBM Partnership Starrwood hotels and resorts worldwide 1000 100 High end target market 3‚4 % Partner with boutique hotels Element eco-sustainable buildings reward partenership with numerous ailines and travel services. Wyndham Worldwide 7000 Internationaly 3‚4 % greenest company (Newsweek) WyndhamGree
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Challenges for Employers A Case Study on Employee Engagement: Marriott International‚ Inc. Company Background Marriott International Inc.‚ is a leading lodging company with nearly 2‚900 lodging properties in the United States and 68 countries around the world. Its heritage can be traced to a root beer stand opened in Washington‚ DC in 1927. As a leader in the competitive hospitality industry‚ Marriott understands the importance of employee health and productivity. Marriott believes its associates are
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The Case Study as a Research Method Uses and Users of Information -- LIS 391D.1 -- Spring 1997 Introduction Case study research excels at bringing us to an understanding of a complex issue or object and can extend experience or add strength to what is already known through previous research. Case studies emphasize detailed contextual analysis of a limited number of events or conditions and their relationships. Researchers have used the case study research method for many years across a variety of
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provides an overview of logistics & SCM. The Course uses readings‚ Lectures‚ case studies and industry examples. Faculty Name: Dr. Neeraj Dixit Contact No. 022-61378353 Email ID:dixitneeraj20012003@yahoo.co.in Methodology: Theory Sessions using LCD PowerPoint presentations with application of theoretical concepts to real life situations‚ Discussion of recent Industry examples‚ analysis of case studies‚ students encouraged to participate in class with their opinions and experiences
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...............................................................................79 3.3. The case study strategy............................................................................................................83 3.4. Research design .........................................................................................................................88 3.4.1. The selection of the case study sites......................................................................................88
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