UNIT 8 SALES : FORECASTING‚ BUDGET AND CONTROL Structure 8.0 8.1 8.2 8.3 8.4 Objectives Introduction Sales Forecasting Sales Quotas 8.3.1 How Quotas Are Set? 8.3.2 Attributes of A Good Sales Quota Plan Sales Budgeting 8.4.1 8.4.2 8.4.3 8.4.4 8.4.5 Purpose Methods Preparation Implementation and Feedback Mechanism Flexibility 8.5 8.6 Sales Control Methods of Sales Control 8.6.1 Sales Analysis 8.6.2 Marketing Cost Analysis 8.6.3 Sales Management Audit 8.7 8.8 8.9 Let Us Sum Up Key
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Marriot Case Marriot use the Weighted Average Cost of Capital to estimate the cost of capital for the corporation as a whole and for each division‚ and the hurdle rate is updated annually.(WACC = (1-Tc) * (D/A) * R[D] + (E/A) * R[E]) Marriot’s Tax Bracket = 175.9/398.9 = 44% Division’s asset weight to the corporation: Lodging = 2777.4/4582.7 = 0.59 Contract = 1237.7/4582.7 = 0.28 Restaurant = 567.6/4582.7 = 0.13 Risk free rate is 30 years T-Bond = 8.95% (Lodging use long-term debt)
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TIME SERIES AND FORECASTING McGrawHill/Irwin Copyright © 2010 by The McGrawHill Companies‚ Inc. All rights reserved. Time Series and its Components TIME SERIES is a collection of data recorded over a period of time (weekly‚ monthly‚ quarterly)‚ an analysis of history‚ that can be used by management to make current decisions and plans based on long-term forecasting. It usually assumes past pattern to continue into the future Components of a Time Series 1. 2. 3. 4. Secular Trend – the smooth
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Assignment 1 – Writing to Argue By Hafiza Begum Don’t Get Me Started On... TOWIE Don’t you just despise TOWIE? Whenever I happen to watch a short clip or episode of this damned TV show I’m absolutely amazed and stunned at people’s stupidity. I mean‚ really? Watching The Only Way is Essex is a pain in my backside. The TV show itself makes me embarrassed of what humans have become capable of in
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Case questions • What is the cost of capital for Marriott’s as a whole at the prevailing capital structure vs. at the target capital structure. ➢ Be prepared to defend your specific assumptions about the various inputs adopted into equations. For example‚ the team is expected to suggest the proposed market risk premium. ➢ WACC should be estimated for the overall firm ▪ CAPM – equity beta vs. asset beta - see Section F • Compute a separate cost of capital
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FINANCIAL FORECASTING: RIORDAN MANUFACTURING Introduction Financial forecasting allows financial managers to anticipate events before they occur‚ particularly the need for raising funds externally. An important consideration is that growth may call for additional sources of financing because profit is often inadequate to cover the net buildup in receivables‚ inventory‚ and other asset accounts. When forecasting‚ one must take into account estimated future levels of receivables‚ inventory‚ payables
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fact‚ as Marriott locates in the US and Canada about 80% of its owned or managed properties‚ Starwood has there a comparatively lower percentage‚ around 60%‚ and instead claims a stronger international presence that returns around 35% of its total room revenues. This difference has been seen as one of the reasons for Marriott to buy Starwood‚ as we are going to explain later. The data on brands divided by business segment confirm also that Starwood proves quite weak compared to Marriott in the limited
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Venture Budgeting and Forecasting Paper Resources: Kudler Opening Budget Write a 700- to 900-word paper in APA format in which you do the following: • Illustrate how your venture would perform by estimating the revenue and expense to calculate operating profit or loss. Include estimates of your venture’s main sources of revenue and the expenses expected in the main cost categories such as the cost of goods‚ sales and marketing‚ labor‚ rent‚ maintenance‚ and any other significant expenses
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Issues Immediate issue: The company has to deal with its lower-wage employees¡¯ work-life balance issue. Basic issues: 1.The work-life balance program was ignored by lower-wage workers because they couldn¡¯t afford that program. 2.The lower-wage workers were depending on management for assistance with more serious issues not just child-care or referral programs. 3.Managers spending upwards of 50% of their time to solve employees¡¯ numerous personal issues. 4.Extremely high turnover among
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Name: Joyeta Samanta Date: September 3rd‚ 2013 Chapter 3 & Case: FORECASTING THE ADOPTION OF E-BOOKS Discussion Questions: Q1. Assume that you are making a prediction from the time e-books first became available (year 2000). Although early unit sales data for e-books are available‚ construct your forecast irrespective of these sales? The likelihood of purchase by a new adopter at time period t is p+(q/m)nt-1 //using bass model where the diffusion patterns are a function of size
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