Question 1 Which of the following approaches to market segmentation ignores the impact of changes in the environment‚ customers‚ and competitors? "That’s the way we’ve always done it." "That’s the way the data are available." "That’s that way we can afford to do it." "That’s the way we’re organized." 2 points Question 2 The firm can approach the market segmentation process from two different directions: _____________ or _____________.
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To develop an engaging student-centered lesson plan‚ I followed the four methods of John Keller’s ARCS Model for Motivation. They are attention‚ relevance‚ confidence‚ and satisfaction (Pappas‚ 2015). To grasp the attention of my students‚ I included a creative activity that requires that each student show a personal interpretation of Dickinson’s somewhat obscure poem by turning it into a colorful and creative illustration. The instructor can allow for a variety of mediums for this activity. The
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|Economic Needs Motivation – Rational Economic Model | |Writers such as FW Taylor (1856 - 1915) believed workers would be motivated by obtaining the highest possible wages through working in the most efficient / productive | |way. In short‚ the more money you offer the worker‚ the more motivated they will be to work. Taylor‚ identified as the Father of Scientific Management‚ was
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After reading the model in the article “Employee Motivation: A Powerful New Model”‚ I think that Mrs. Ko effectively motivated her key stakeholders by satisfying the drives to require‚ bond‚ comprehend and defend . One thing should be mentioned is that Mrs. Ko successfully established a subculture which encouraged employees to work with team and participate in management and promoted empowerment; for example‚ the I Recommend(IR) program required every non-engineer employee to submit 20 IRs per
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Abstract Maslow’s hierarchy of needs is a theory of motivation and personality developed by the psychologist Abraham H. Maslow (1908-1970). Maslow’s hierarchy explains human behavior in terms of basic requirements for survival and growth. These requirements‚ or needs‚ are arranged according to their importance for survival and their power to motivate the individual. The resulting hierarchy of needs is often depicted as a pyramid‚ with physical survival needs located at the base of the pyramid and
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leader in facilitating employee self-determination. We test a model of the linkages between employees’ leadermember exchanges‚ psychological need satisfaction (i.e.‚ satisfaction of autonomy‚ competence‚ and relatedness needs)‚ autonomous motivation‚ and attitudinal outcomes. We posit that high-quality leader-member exchanges facilitate satisfaction of employees’ fundamental psychological needs‚ which‚ in turn‚ enhance autonomous motivation and outcomes. Results for 283 working professionals supported
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Question: Explain the merits of the path-goal model of motivation by contrasting it with other theories of motivation. The path-goal model of motivation refers to the works of Robert J House in 1971 and later revised in 1996. House theorized that leaders are directly responsible for motivating their subordinates‚ and ideally could motivate them towards achieving personal goals and ultimately the goals of the organisation. Motivation refers to the “cognitive decision-making process through which
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24/02/13 STUDENT MOTIVATION A Review of Traditional and Current Theories of Motivation in ESL Curtis Kelly Overview Motivation is the great‚ unspoken problem of English education in Japan. It is “great” because it is probably the most difficult single problem classroom teachers face. Whereas motivation is rarely a problem for ESL students studying in English speaking countries‚ it is the major problem for EFL students studying English in their home countries (Wigzell & Al-Ansari‚ 1993).
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Inducing Intrinsic Motivation to Explore the Enterprise System: The Supremacy of Organizational Levers Weiling Ke‚ Chuan-Hoo Tan‚ Choon-Ling Sia‚ and Kwok-Kee Wei Weiling Ke is an associate professor of operations and information systems in the School of Business at Clarkson University. She holds a Ph.D. from the National University of Singapore. Her research areas are enterprise systems‚ open source software‚ and electronic commerce. Her research has been published in the Journal of Operations Management
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is to locate evidence of current of past life underground and to test the ability of Mars to sustain life. Using the research conducted in past‚ current‚ and future Mars missions‚ this mission proposes three questions about Mars that correlate to the Mars Exploration Program (MEP) science goals and guide the mission. 1. Is there a possibility that life is inhabiting below the surface of Mars? 2. Does Mars “have fossils‚ which would lead to the assumption of past life or is this process only
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