TRAP-EASE AMERICA CASE QUESTIONS (Read Chapter 2) 10 POINTS 1. Has Martha identified the best target market for Trap Ease? What other market segments might the firm target? (2 points) Martha targeted women for her product and she feels that this is the best group to target because they don’t like mess or the danger of the traditional mousetraps. At first this may seem like a good marketing segment however‚ Martha could improve it. Women are too broad of a group so she should segment women into
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blend of assorted items. Most of these items served as some sort of escape from the war. For instance‚ Lieutenant Cross carried with him reminders of a girl he loved named Martha.
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Change occurs in the narrative due to the impact of Danny’s manipulative character in which he is able to get people to ‘cross borders’ but also the over involvement Tom and Martha have in their supposed professional relationship with him. Tom describes him as a skilled liar‚ with the ability to get people to break the rules to help him get his way. His manipulative character “drained” people‚ as “he was a bottomless pit” that
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France‚ November 19‚ 1916 Dear Martha‚ I am writing this bilious letter from the deep trenches and piles of dead bodies the most recent battle‚ the Battle of the Somme has left behind. Before you worry‚ I am doing quite well‚ considering the bit of shrapnel that got stuck in my head while I was running among the yelling men‚ bloodied bodies and screaming explosives. The men are once again smoking cigarettes and talking about nonsense‚ joking about loathsome Germans and evading death. Unlike
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O’Brien’s “The Things They Carried” First Lieutenant Jimmy Cross is a 24 year old young man in love with a girl named Martha‚ who is thrust into the jungles of Vietnam. Carrying “the responsibility for the lives of his men” but distracted by his fantasies of Martha‚ tragedy strikes his platoon and Ted Lavender is shot and killed. (p. 97). Lieutenant Cross grieves for Lavender‚ for Martha‚ for himself‚ as he curtails his daydreams “determined to perform his duties firmly and without negligence.” (p
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“The Things They Carried” symbolism had a big role in how the write gave life to the story. The literary definition of symbol is: An object‚ person‚ or action that conveys two meaning. for example one of the symbols is a picture of Martha. The picture of Martha was carried by Lt. Jimmy Cross‚ and the picture was a symbol of love‚ as well as how life used to be before Jimmy went to war. The picture also
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The first lady that inspired me was Martha Griffiths. Martha and her husband‚ Hick‚ where a political couple and both very involved with politics. One day‚ Martha got a call to run for state legislature and that is when her career really picked up. Marthas story inspires me for many reasons‚ one being her husband was never trying to hold her back and he wanted what was truly best for her. Hick treated Martha has an equal and they did everything together. Through Martha’s whole career she never forgot
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demonstrates leadership and separates himself from the rest of the Alpha Company as he thinks about Martha. Cross uses his love for Martha as an escape to war‚ but he fails to realize that the love between them was never real. By the time he realizes what loving Martha has gotten him into‚ it was already too late. On the morning after Ted Lavender’s death‚ he decided to try to stop his mad love for Martha by burning the pictures and hopefully the memories as well. Lavender is the young‚ scared soldier
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which he lived. Albee also uses the character Martha‚ who betrays the stereotype of the typical housewife by adopting a stronger‚ more dominant male role. Using language as a weapon‚ “You’re certainly a flop‚” she degrades George and humiliates him in front of their guests‚ Nick and Honey. Demanding George to constantly “Make [her] a drink (p3)”‚ suggests that women also have the ability to control men if they challenged their submissive societal role. Martha challenges the subdued stereotype of women
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In many texts published in the fin-de-siècle‚ there are extreme class differences that effect various relationships in both forms of platonic love and romantic love. Within these relationships‚ it seems as though there are plenty of fantastical elements that come into play in order to reconcile these differences. Relationships in various stories need a specific element of fantasy to provide a bridge between relationships. Using examples from James‚ Chesnutt‚ Jewett‚ Norris‚ Wilde and Whitman‚ it
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