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    Case Study

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    Case Study # 10 1. What‚ if anything‚ should Sony do to turn around the sales of the PS3? 2. What has been Sony’s strategic approach with regard to new product development? 3. What are the key success factors in the video gaming industry today? Are these the same as in the past? 4. What was Sony’s marketing program for the launch of the PS3? What is the competitive advantage of the PS3? What are the weaknesses of the PS3? 5. Compare the marketing program of the Nintendo Wii to the PS3. How are they

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    Introduction The Adelphia Communications scandal occurred in March‚ 2002 when three of the original founding family members which included the father John Rigas‚ and two of his sons Michael and Timothy‚ along with two other company executives were arrested for improperly taking assets from the nation’s sixth-largest cable television company. The scam involved one of the biggest financial frauds faced by a publically held company. In the end stakeholders were forced to absorb massive losses as

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    Parmalat Accounting Scandal Summary After eluding financial analysts and investors for a long time‚ Parmalat went bankrupt later in December‚ 2003 and many of their board of directors have been arrested since then. Here is a brief summary of the events:          In the late 1980’s‚ Parmalat’s financial situation was poor due to investment in side businesses. i.e. TV network‚ Parmatur‚ football teams (Palmeiras‚ Parma‚ etc). Cash siphoning through these companies was estimated to be

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    Animal Abuse Scandal

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    Nishitha 09L Nishitha 09L Horrifying Animal Abuse Scandal Uncovered Agatha Shelley‚ Crime Reporter Sunday‚ May 10‚ 2009 Red Bank‚ NJ –Friday morning after suspicious allegations of animal cruelty and brutal murder of a pet dog were made by a local neighbours police searched and examined the storage locker of Ed Boone. “We came upon a more sinister and grotesque display‚ I could not even comprehend what I was looking at when that door was lifted”‚ said Officer Paul MacKelly one of the members

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    Enron Accounting Scandal

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    the scandal was one of Americas largest accounting investigations into a firms illegal accounting practices and their attempt to conceal it from the shareholders and credit lenders. Divulging themselves into the scandal and solving the problems at hand are several organizations such as: United States Congress‚ US Department of Justice‚ IRS‚ Securities and Exchange Commission‚ and the United States Penal System. Each organization is handling a different approach to unfolding the scandal. The

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    The Lorena Bobbitt Scandal The name Lorena Bobbitt became familiarized with the concept of penis removal. The Lorena Bobbitt case also raised the issue of marital rape‚ forced abortion and domestic violence. Feminists along with domestic violence groups supported Lorena Bobbitt an alleged abused wife who acted out in a moment of insanity by cutting her husband’s penis after years of sexual‚ physical‚ and emotional abuse. The case sparked national debate and jokes about the mutilation of men’s

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    Literary Analysis “A scandal in Bohemia” At the beginning of this story‚ Victorian readers learned that there was only one woman cold-hearted Sherlock Holmes esteemed. That one was Irene Adler. She was an opera singer‚ and therefore presumed to be a woman of easy virtue‚ but this presumed stain on her character did not taint his admiration. When the story begins‚ she has had an affair with the King of Bohemia‚ who now wishes to make a dynastic marriage‚ a union which will further the aims of his

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    The Bill Clinton Scandal

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    March 12‚ 2013 The Bill Clinton Scandal The Constitution of the United States outlines the fundamental government and laws of the country. Its main purpose is to establish separation of powers in order to protect the people from unfair rule. A means of protecting the United States from a corrupt executive leader is outlined in the sections detailing with grounds for and actions to be taken in the case of impeachment of a civil officer of government for crimes committed while they are serving

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    The 2g Spectrum Scandal

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    The 2G spectrum scandal involved officials in the government of India illegally undercharging mobile telephony companies for frequency allocation licenses‚ which they would use to create 2G subscriptions for cell phones. The shortfall between the money collected and the money which the law mandated to be collected is 1‚76‚379 crore (1.763 trillion) rupees (roughly equivalent to 39 billion US dollars). The issuing of licenses occurred in 2008‚ but the scam came to public notice when the Indian Income

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    Led Zeppelin Scandal

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    Salacious Rock Star Scandal Background Details Whilst touring America for the second time around in 1969‚ the four members of Led Zeppelin were taking residence at Seattle’s Edgewater Inn‚ a common favourite within the musician crowd as guests could fish from their rooms. Richard Cole (tour manager) and Bonzo (the drummer‚ John Bonham) were fishing from Richard’s room and they were persistently being bothered by female groupies‚ but the two fishermen were too involved in their catches than the

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