1.1 INTRODUCTION It is a true fact that if the customers are satisfied then the recommended to others. Word of mouth and customer satisfaction play a very important role in determining market perception about automobiles. Market perception determines the success of a company and so it is very important for the car manufacturers to measure the “willingness of existing users of a product to recommend it to others”. Car is one of the products which is purchased most significantly by Indian households
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Declaration: I declare that this project is the result of my own individual efforts and that it conforms to university‚ departmental and course regulations regarding cheating and plagiarism. No material contained within this study has been used in any other submission‚ by the author‚ for an academic award….. Pulkit Sharma March 25‚ 2010 [H-16062] Acknowledgement: I would like to thank my module leader M.R
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Term Paper submitted in partial fulfillment of The requirements of the Graduate Degree in BACHELOR OF BUSINESS ADMINISTRATION (HONOURS) J.D. BIRLA INSTITUTE at the JADAVPUR UNIVERSITY KOLKATA. NAME: ADITYA AGARWAL SEMESTER: 5 ROLL NO.: 7 COURSE: BACHELOR OF BUSINESS ADMINISTRATION (HONS.) MENTOR: MS. PAROMITA SARKAR TOPIC: A DETAILED ANALYSIS OF AUTOMOBILE SECTOR IN INDIA PAPER: BBA 508 DECLARATIONS I declare the following: The material contained in this dissertation is the end result of
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ABSTRACT The Indian automobile industry is currently experiencing an unprecedented boom in demand for all types of vehicles. This boom has been triggered primarily by two factors: * Increase in disposable incomes and standards of living of middle class Indian families estimated to be as many as four million in number; and * The Indian government’s liberalization measures such as relaxation of the foreign exchange and equity regulations‚ reduction of tariffs on imports‚ and banking liberalization
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Globalization and reluctant buyers- A study on consumer behavior in Visakhapatnam [pic] Submitted By Group- 4 MBA (F) Section A Gitam Institute of Management Globalization and Reluctant Buyers Key Words: International Marketing‚ Globalization‚ Age Group‚ Consumer Behavior‚ Abstract This study attempted to empirically test a debatable hypothesis that globalization has an effect on the consumer buying behavior and consumer awareness across the various age and income groups in
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Mr. Tanveer Malik‚ Ms. Shweta Pandit impact of an American Recession on India Indian companies have major outsourcing deals from the US. India’s exports to the US have also grown substantially over the years. The India economy is likely to lose between 1 to 2 percentage points in GDP growth in the next fiscal year. Indian companies with big tickets deals in the US would see their profit margins shrinking. The worries for exporters will grow as rupee strengthens further against the dollar
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OBJECTIVE OF THE PROJECT The objective of this project is to analyze the Indian Automobile Industry for investment purpose by monitoring the growth rate and performance on the basis of historical data. The main objectives of the Project study are: * Detailed analysis of Automobile industry which is gearing towards international standards. * Analysis of the impact of qualitative factors on industry’s and company’s prospects. * Comparison of the Global automobile scene with its
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The NIST 800 Series is an arrangement of reports that depict United States government PC security approaches‚ systems and rules. NIST (National Institute of Standards and Technology) is a unit of the Commerce Department. The reports are accessible for nothing out of pocket‚ and can be valuable to organizations and instructive establishments‚ and to government offices. NIST is in charge of creating principles and rules‚ including least necessities‚ for giving satisfactory data security to all organization
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APJRBM Volume 1‚ Issue 3 (December‚ 2010) ISSN 2229-4104 CONSUMER PERCEPTIONS AND BEHAVIOUR: A STUDY WITH SPECIAL REFERENCE TO CAR OWNERS IN NAMAKKAL DISTRICT Dr. S. SUBADRA‚ Assistant Professor in Management Sciences S. N. S. College of Engineering Coimbatore. Pin Code – 641 107. Tamil Nadu State‚ India. Dr. K. M. MURUGESAN‚ Assistant Professor in Business Administration Alagappa Government Arts College Karaikudi. Pin Code – 630 003. Tamil Nadu State. Dr. R. GANAPATHI‚
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Ola Mini: The Ola Mini Cabs mostly consists of Hatchback Cars like Tat Indica‚ Maruti Zen‚ Ford Figo etc. This service is mostly for the people who don’t carry huge luggage while travelling. 4 people can easily fit in one car but the Boot Space is very limited. The fare charges are: Rs 100/- for first 4 Kms and after 6 Km Rs 15/- per Km extra c. Ola Sedan: These cabs are generally compact sedans and sedans for eg Maruti Swift DZire‚ Tata Indigo and Toyota Etios‚ which have good boot space capacity
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