LAKE EOLA CHARTER SCHOOL: SECURING THE BRAND THROUGH ENVIRONMENTAL ANALYSIS (CASE SYNOPSIS) The case is about Lake Eola Charter School (LECS) in downtown Orlando‚ Florida‚ Ronnie DeNoia is the principal of this school‚ who completed a course on nonprofit branding at the Philanthropy & Nonproft Leadership Center at the local college. She done this course to shore up her understanding of planning and managing a non profit organisation. She wanted to apply her new learning to evaluate the school’s
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the Marvel: Purchase Rate Number of sales Contr Monthly Contribution Cost per $contr MedNet 6.00% 30‚960 $150 $4‚644‚000 $0.37 Marvel 2.00% 15‚960 $45 $718‚200 $0.60 Newspaper 12.00% 4‚440 $165 $732‚600 $0.35 According to the table‚ MedNet is almost equal to the newspaper ad in terms of cost per one dollar of contribution. Marvel showed to be almost twice as expensive than MedNet. Situation with cholesterol.com is far more complicated. Case contains
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CUTCO CASE The tactic of direct selling is one that isn’t a popular approach in sales‚ unless you’re part of the small division that thrives on it. Direct selling is face-to-face selling from a fixed business location and therefore‚ a form a nonstore retailing. There is less public awareness of most direct selling firms as they do not advertise as much as major retailers. Almost all direct sellers are independent contractors and according to a survey of district sellers conducted for the District
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10th September 2013 Company Case Topic Target: From “Expect more” to “Pay Less” ANSAI SONY Group 10 Section: A‚ 1st Semester Bachelor of Business Management (2013-2016) Q.1: What micro environmental factors have affected Target’s performance over the past few years? The factors that have affected Target’s performance: Micro environmental factors that affected them would include Company‚ competitors‚ media‚ and intermediaries. Target itself‚ is a discount
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to control the US market. TEACHING OBJECTIVES The main teaching objectives of the case are: 1. To understand the complexities that accompany the protection of a commodity like steel. 2. To illustrate how protectionist governmental policies can often hurt the very country they are designed to help. 3. To show that government intervention is usually ineffective and counterproductive. This case can be most effective when used after Chapter 8‚ describing the issues of governmental intervention
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Case study 1 Xiaolin Tian MIS in Your Pocket Q1: The applications are described in this case are e-mail‚ calendar and contacts from Microsoft Exchange ActiveSync. Furthermore‚ there are some new software applications like hospital’s MEDITECH electronic medical records system‚ Epocrates Essentials‚ ChainLinq Mobile and iPhone app. The business function of these kinds of applications is to make employees control their work easily‚ and help them to fix complex things. The
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09/08/2014 Mini Case Investing in TUFS This case is about a company that goes by the name of Northern Insurance . Who makes a large investment on Technical Underwriting Financial System which goes by a short name
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University of Texas at Austin and‚ before joining Enron‚ was a partner of Arthur Andersen. Similarly‚ Bernie Madoff was an icon of the North American financia! sector. ‚ The Guardian‚ November 18‚ 2011. 2 tne Wall Street Joumat‚ March 6‚ 2009. This case was prepared by Professor Antonino Vaccaro
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Arthur Andersen is at the heart of the scandal. Indeed‚ after being convicted of obstruction of justice in the case of the bankruptcy of the oil giant Enron for destroying documents related to the accounting group‚ the firm had also audited the accounts of Worldcom in 2001 and in early 2002. The audit firm probably acted negligently in this case just like in the Enron case. The Worldcom case is particular in the sense in the way the fraud was discovered by an internal audit. Indeed‚ several employees
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