best answer for each. 1. While there are many routes to sustainable competitive advantage‚ they all involve A) building a brand name image that buyers trust. B) delivering superior value to buyers and building competencies and resource strengths in performing value chain activities that rivals cannot readily match. C) achieving lower costs than rivals and becoming the industry’s sales and market share leader. D) finding effective and efficient ways to
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in HOW MUCH DO CREDIT CARD COMPANIES KNOW ABOUT YOU? 1. What competitive strategy are the credit card companies pursuing? How do information systems support that strategy? 2. What are the business benefits of analyzing customer purchase data and constructing behavioral profiles? 3. Are these practices by credit card companies ethical? Are they an invasion of privacy? Why or why not? IS THE IPAD A DISRUPTIVE TECHNOLOGY? 1. Evaluate the impact of the iPad using Porter’s competitive
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September 7 2013 Chua Tiang Choon‚ Keith Executive Chairman ABR Holdings Limited Swensen’s Restaurant 41 Tampines Street 92 ABR Building‚ S528881 PROPOSAL OF IMPLEMENTING SELF-SERVICE ELECTRONIC ORDERING SYSTEM Dear Mr. Chua‚ As per our discussions earlier‚ I am pleased to confirm that Creative Ideas Consultants have gone through the current Business Information System of Swensen’s . Although no major change to the Business Information System is required‚ we would like to propose
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clear operation strategy to achieve their business goals. An operation strategy is a long-term development plan which uses the major resources in order to achieve the business strategy in a company. Speaking simply‚ the operation strategy is to add value for the customers (Davis‚ Aquilano & Chase‚ 2002). The role of operation strategy is to offer a plan for operation function in order to make the best of its resource. An operation strategy is point out the guidelines and plans for utilizing the
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direction than the rest of the industry. ECCO is the world’s only shoe brand that owns and controls the entire value chain. The market and consumer insight combined with effective supply chain set up ensure long term profitability. Jens Chr. Meier‚ ECCO’s production manager‚ says: “The logistics and management part of ECCO’s supply chain in by no means trivial. At the end of the chain‚ closest to consumer‚ we have around 6‚000 outlets distributed across three parts of the world: Europe‚ Asia and
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1) Critically examine and comment on the pros and cons os Airbu’s Strategy of assembling an aircraft at different locations? Advantages and Disadvantages of their strategy? Explain Airbus is a multinational company‚ with its headquarters in Toulouse‚ which coordinates all activities and controls the progress in all corporate functions. Its main actions are focused on four EU members: France‚ Germany‚ UK‚ Spain (Airbus online: 2012) France includes four manufacturing sites and three assembly
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assessment of the new strategy using Value Chain Analysis and Activity Based Costing . A brief history of Pillsbury and its old strategy is outlined initially. The discussion then focuses on their new strategic focus with emphasis on the how and why of this change. The performance of Pillsbury is assessed using Value Chain Analysis with an explanation on how Pillsbury leverages primary and supporting activities to decrease cost and add value across the chain. Activity Based Costing analysis is used
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IS risk? a) Awaking a sleeping giant b) Implementing IS poorly c) Demonstrating bad timing d) Running afoul of the law e) Mobile-based alternative removes advantages Ans: b (Medium) Response: See page 67 3. Suppose Zara has a linked supply chain with Silk City‚ a fabric supplier. Zara and Silk City use IT to seamlessly exchange data‚ communicating requirements as well as delivery expectations. The relationship between Zara and Silk City is best described as: a) Strategic alliance b) Co-opetition
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THE PORTFOLIO ASSIGNMENT PART A: The European Tour Operators Case Introduction The first part of the Portfolio Assignment will include an analysis of the external environment of two large travel companies‚ Thomas Cook and TUI. The three models that will be included and discussed in the first part of the assignment are PESTEL‚ Porter’s Five Forces and Industry Life Cycle. These three models should be done for both of the companies. For this assignment I should also briefly discuss the overall attractiveness
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Technology – promote user content generation and social networking 46 Value Chain & Competitive Forces Business value chain model Views firm as series of activities that add value to products or services Highlights activities where competitive strategies can best be applied At each stage‚ determine how information systems can improve operational efficiency and improve customer and supplier intimacy 47 Value Chain & Competitive Forces SCM Inbound Logistics Package Processing Financing
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