81327 2 October 2010 Mass Media and Sports: Riches to Rags‚ Rags to Riches What parent would want their kid to say‚ “I want to grow up to be just like Ray Lewis. I want to play as hard as him‚ win Super Bowls like him‚ and even be indicted on murder charges like him!” No parent would‚ but it’s not at all wrong for a juvenile to say they want to play like the 10 time NFL pro bowler and two time NFL defensive player of the year. At the same time‚ it’s not wrong for the mass media in sports to be reporting
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Media influence or media effects are terms used in media studies‚ psychology‚ communication theory and sociology to refer to the theories about the ways the mass media affect how their audiences think and behave. Mass media plays a crucial role in forming and reflecting public opinion‚ connecting the world to individuals and reproducing the self-image of society. Critiques in the early-to-mid twentieth century suggested that media weaken or delimit the individual’s capacity to act autonomously
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Technology or Mass Media Technology is a broad term that refers both to artifacts created by humans‚ such as machines‚ and the methods used to create those artifacts. More broadly‚ technology can be used to refer to a way of doing something or a means of organization: for instance‚ democracy might be considered a social technology. Technology comes from the Greek technologia‚ which is a combination of “techne”‚ meaning “craft”‚ and logia‚ meaning “saying”. So technology might be considered the
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Over the last century mass media has evolved and transformed into many different forms; from books and magazines to television and the Internet. Through the ages mass communication has been broken down into eras‚ such as; oral‚ written‚ print‚ electronic‚ and digital. The past one hundred years the main forms of mass communication have been through the print‚ electronic‚ and digital eras. In the early 20th century the main forms of mass media were books‚ newspapers‚ magazines‚ and radio. One major
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HISTORY OF MASS MEDIA UNIT PLAN LECTURE AND TUTORIAL:- DAY : MONDAY TIME : 8.00 to 11.00 am ROOM : R4.2 OBJECTIVE To introduce students to the historical development of media‚ including books‚ newspapers‚ magazines‚ radio and TV broadcasting and cinema. Students will be able to trace the emergence of modern media institutions from their historical roots and discuss the impact of social and technological change. This will be able
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Functions of mass media Almost everyone gets his or her information about world‚ national‚ and local affairs from the mass media. This fact gives both print and electronic media important functions that include influencing public opinion‚ determining the political agenda‚ providing a link between the government and the people‚ affecting socialization‚ Entertainment‚ Educating the masses‚ and Mobilization as well. *Public opinion: The mass media not only report the results of public opinion surveys
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The Structure of Mass Media Economics of Mass Media Alternative Media: - Campus/ community radio - Serviced by low-powered transmitters - Many are staffed by volunteers - Alternative voices in the radio universe Underground Media: - Free-distribution weekly form - Emphasis on local live entertainment‚ bar-centered‚ outrageous ribald humour‚ high quotient of street vulgarities and sexual innuendo High Tech Media: - iPods‚ cybercafés‚ Wi-Fi - technology creating new possibilities Circulation:
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Terrorism and Mass Media What makes someone so powerful that if they were murdered‚ they would be labeled as assassinated? A similar question can be asked to that of terrorism--when can an act of violence properly be called "terrorism"? In the wake of 9/11‚ then President Bush declared war against terrorism but just who specifically he was referring to is still being debated today. However‚ one piece of the puzzle in making that determination is the use of mass media to combat terrorism
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Mass Media and Obesity The media in today’s society has shown its advantages and disadvantages in order to attract a certain group of consumers. People are exposed to advertisements every day and everywhere. Ads and campaigns are seen by simply walking down the street; posted on walls‚ boards‚ and store windows. Even while driving‚ advertisements are on billboards in areas where there is heavy traffic. The most popular way companies are selling their products is by doing TV commercials. Most households
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Desensitizing of the Mass Media Donna Scyoc University of Phoenix SOC/105 DR. Brand Bowler August 28‚ 2010 Desensitizing of the Mass Media Most people who hear‚ read and or see about events like‚ the violence on television rarely give it a second thought. TV is just one way the mass media changes us. Violence overseas‚ in America and in third world countries are constantly in the news. You see dead people lying in groups‚ you see bomb destruction and horrific situations and
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