The role of mass media in a democratic society In order for the people of a state to partake in self-government‚ they require a communications system to distribute and exchange ideas and messages among the people. A large and complex society such as our own requires a complex and expansive communications system to facilitate this need. We have come to call this system "the media". The media are the instruments of communication (such as books‚ newspapers‚ TV‚ film and the Internet) and also
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Effects of Mass Media During the last century there have been many developments in the evolution of media. The biggest probably being computers and the internet. Computers used to be just giant‚ chunky‚ boxes with a screen‚ a keyboard‚ and a mouse. They were slow as a snail and the graphics were not of the best quality. Now a days‚ we have slim and sleek screens that can be completely touch censored‚ and voice typing. As well as faster performance and processing‚ high-definition and high quality
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MASS MEDIA AND SOCIETY (2) The concept of ‘mass’ The ideas of ‘mass society’ date from the 1940s but before that time‚ since the19th century‚ there have been different ideas of what ‘mass’ means. One use of the term ‘mass’ was negative to refer to the mass of people or the ‘common people’ – who were seen as uneducated‚ ignorant‚ unruly or violent. ‘Mass’ could also be used in a positive sense as in ‘mass movement’ – such as trade unionism‚ socialism‚ or working class solidarity against
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The Mass Media Defining the Mass Media Defining the Mass Media The focus of this opening section is an examination of different explanations of the relationship between ownership and control of the mass media and‚ in order to do this‚ we need to begin by thinking about how the mass media can be defined. Breaking down the concept of a ‘mass media’ into its constituent parts... A medium is a ‘channel of communication’ - a means through which people send and receive information. The printed word
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The generation gap between older and younger people in most countries in the world is simply too wide to be bridged. To what extent‚ do you agree or disagree? When the cultural and economic integrations spread in over the world‚ one of the problems are the distance between two generations (older and younger) is more and more increased so that some people think it seem to be too difficult to heal. The generational differences have existed throughout history. The root of these differences comes
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THE EVOLUTION OF MASS MEDIA Sending a message to a large number of audiences using technology is known as mass communication. Mass media helps in connecting people and brings the globe into our glance. Mass media includes print media like newspapers‚ magazines‚ brochures and pamphlets‚ electronic media like radio‚ television‚ documentaries and cinema and new age digital media like ads‚ internet‚ blogs and podcast. The history of mass media is long and complex. It stretches back beyond recorded
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Assess the view that the owners of mass media corporations control media output and serve mainly ruling-class interests. (33 marks) AO1: Knowledge and Understanding (15 marks) Lower in the band 1. students will present an answer based on very limited knowledge and understanding of the mass media and ownership issues rather than based on sociological arguments or evidence. There will be only a peripheral link to the question. At this level there will be little evidence that the student
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of the most popular forms of media. But popularity does not necessarily mean positive. When watching TV‚ some tend to think of characters on television shows as role models and try to conform themselves to resemble that person so that they can be “noticed”. Some of the actions people perform could be positive‚ maybe comedy for example. But‚ at the same time‚ they could be taking attention away from what is really important at the time. Media on television influences some people to act out to receive
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Mass media is used to target majority of people (or masses) at national or international level. Television‚ radio‚ billboards‚ internet‚ newspapers‚ websites‚ blogs‚ movies etc. Are the main sources through which messages are prepared (by making advertisements or promotional campaigns) and are conveyed to the audience in different forms. The electronic media‚ internet media and print media enables the viewers to keep in touch with all kinds of current event. Differentorganizations and businesses
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ssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssThe education of our children has always been emotive and when the mass media is added to the mix‚ volatility is inevitable. Hardly a country in the world is spared controversy in education‚ but when one looks behind the sometimes anarchic scenes‚ there is a lot about which to be optimistic and hopeful. Traditionally‚ the mass media and education have enjoyed a love-hate relationship. On one hand television and newspapers particularly‚ have provided
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