"Mattel s strategy after its recall of products in china" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 2 of 50 - About 500 Essays
  • Good Essays

    Mattel Toy Recalls 2007

    • 903 Words
    • 4 Pages

    Summary of Case Mattel’s Toy Recalls and Supply Chain Management This case talks focuses on the event in the year of 2007 when Mattel – the leading global toymaker – voluntarily recalled its toys from worldwide stores. Mattel’s name is synonymous worldwide for its most famous product – the Barbie Doll. The recall was initially for 83 toys which had excessive lead paint and soon after 6 more products we recalled which had a design problem of small magnets coming off the toys in addition

    Premium Mattel Toy Barbie

    • 903 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Mattel in China

    • 371 Words
    • 2 Pages

    Mattel in China Introduction : Mattel is an American company Specialized in toys and games‚ founded in 1945 by Harold Matson and Elliot Handler. It is a global leader in icts sector. It manufactures MOST icts of toys in China. Mattel is a consistant name of "Matt" Matson Harold nickname‚ and "El" in Elliot. Mattel brands include Barbie‚ Big Jim‚ Fisher-Price‚ Hot Wheels‚ Magic 8 Ball‚ The Masters of the Universe‚ Matchbox and Polly Pocket Publishes games and Othello‚ Scrabble (except North

    Premium Mattel

    • 371 Words
    • 2 Pages
    Good Essays
  • Good Essays

    product recall

    • 1125 Words
    • 5 Pages

    Product Recall Due To a Quality Issue The product recall I will be discussing is that of Motrin Infants drops which occurred in early September of this year. These infant drops are manufactured and distributed by Johnson & Johnson in the US through their subsidiary McNeil Consumer healthcare. Motrin is a baby drop formula used to treat fever‚ aches and pains in children 2 years or younger (webMD.com 2013). The recall occurred when plastic particles the size of a poppy seed were found in a batch

    Premium Quality management system

    • 1125 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Caltagirone OPMG 486 November 18‚ 2014 MATTEL TOY RECALLS SUMMARY Mattel Incorporated is now the second largest global toy manufacturing company after being the largest toy manufacturer for years (Soloman). Mattel Inc.‚ headquartered in El Segundo‚ California‚ produces well-known toys such as Barbie‚ Hot Wheels‚ and Fisher-Price toys for children. Mattel is not only a leader in the toy industry with over $6 Billion in sales in 2013 (Soloman)‚ Mattel also leads the industry in corporate responsibility

    Premium Mattel

    • 1689 Words
    • 6 Pages
    Better Essays
  • Good Essays

    were expected to grow by 25 percent ‚ especially in China and India.There are about 880 companies in the toys industry. The main key players such as Mattel‚ Hasbro‚ RC2‚ JAAKS Pacific‚ Marvel‚ and Lego. This industry were lead by Mattel and Hasbro. Big retailers like Wal-Mart and Target had become major players in the U.S. toy market. They also sold product to other toy companies‚ such as Mattel‚ Hasbro‚ and Lego‚ but also sourced toys from China. Bargaining power of retailer is strong. Main categories

    Premium Mattel Quality control Quality assurance

    • 5078 Words
    • 21 Pages
    Good Essays
  • Better Essays

    The previous crisis of Mattel included that the products were tainted with lead paint and that some of the products had loose little magnets. Both of these faulted products could have caused harm to the children. This is why it was decided to recall all these products and take measured to prevent this from happening in the future. Various stakeholders were affected by this crisis‚ for example parents‚ children‚ manufacturers and investors. Which is why Mattel had to come with a strong crisis communication

    Premium Communication Communication Mass media

    • 1473 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Mattel

    • 882 Words
    • 3 Pages

    pleasure to the widest range of relevant stakeholders making society as a whole better off. The pleasure is often measured in terms of increasing happiness and/or reducing pain‚ where happiness and pain can be either physical or psychological. In Mattel case‚ there were many negative consequences resulting in the contaminated malfunction toys. For example‚ the excess lead paint over permissible levels in the toys can cause permanent brain damage and even death. The improper toys’ designs failed to

    Premium Ethics Virtue Virtue ethics

    • 882 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Mattel

    • 9865 Words
    • 40 Pages

    COMPANY PROFILE Mattel‚ Inc. REFERENCE CODE: 07512FFD-FF7B-47F6-98FE-6260A6CFFE32 PUBLICATION DATE: 26 Oct 2012 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED. Mattel‚ Inc. TABLE OF CONTENTS TABLE OF CONTENTS Company Overview..............................................................................................3 Key Facts..............................................................................

    Premium Management occupations Mattel Corporate governance

    • 9865 Words
    • 40 Pages
    Satisfactory Essays
  • Powerful Essays

    Caso MATTEL

    • 2358 Words
    • 7 Pages

    Introduction: Principal Agents: Mattel manufacture and commercializes toys since 1945; now a day owns top brands such as Barbie‚ American Girl‚ Fisher Price‚ Hot-Wheels and Matchbox among others. In their financial for the years 2006 and 2007 they reported net sales of USD 5.6Bn and USD 5.8Bn and a net income of 592Millons and 599 respectively. Since 1959 the company had has experience manufacturing abroad; there are two types of manufacturing strategies the first are the core products (long run toys‚ such

    Premium Quality assurance Quality control Management

    • 2358 Words
    • 7 Pages
    Powerful Essays
  • Satisfactory Essays

    Mattel

    • 423 Words
    • 2 Pages

    global leader in toy manufacturing and marketing‚ Mattel faces a number of potential threats to its ongoing operations. Like most firms that market products for children‚ Mattel is ever mindful of its social and ethical obligations and the target on its corporate back. This case summarizes many of the challenges that Mattel has faced over the past decade‚ including tough competition‚ changing consumer preferences and lifestyles‚ lawsuits‚ product liability issues‚ global sourcing‚ and declining sales

    Premium Mattel

    • 423 Words
    • 2 Pages
    Satisfactory Essays
Page 1 2 3 4 5 6 7 8 9 50