Introduction Maxis Communications Berhad‚ or in short Maxis‚ is a Malaysian mobile network operator headquartered at Kuala Lumpur‚ Malaysia. It was started in the year 1993. It uses the dialling prefix identifier of "012"‚ "017" and “0142”. Their mobile services are provided over the 900 & 1800 MHz GSM band and as July 2005‚ the 2100 MHz UMTS band. Majority of the company’s stake is owned by Malaysian billionaire Ananda Krishnan. The company has total subscribers at 13.95 million as of December
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3.0 The Maxis Company Profile and Background 3.1 Types of Services Offered by Maxis 4.0 Mission Statement of Maxis 5.0 Strategic Thrust of the Integrated Marketing Plan 6.0 Maxis Company’s Key Success Factors 7.0 Situational Audit and Analysis 7.1 Macro - Environmental Analysis for the Maxis Company 7.1.1 P.E.S.T and S.W.O.T Analytical Frameworks for Environmental Analysis 7.1.1 Benefits of Using these Tools 7.2 SWOT Analysis for Maxis Malaysia 7.2.3 The Strengths of the Maxis Company
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MBA Assignment on MAXIS Submitted to Ms. Ooi Lecturer Economics for Managers ECO 6073 Submitted by Group Members: 1. Waleed Mohammad Jamal - SCM - 016584 2. Md Fantasir Rahman - SCM - 016295 3. Dinara Kerimbekova - SCM - 015066 4. Aizada Aldekova - SCM - 016021 5. Tahmina Aktar Daizy - SCM - 016715 6. Mohamed Faizal - SCM - 017084 Introduction Maxis Communications Berhad is a leading mobile phone service provider in Malaysia. Maxis Communications Berhad
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Maxis Communications Berhad ("Maxis") today launched its first ever Hotlink prepaid one country‚ one rate plan which offers customers the best value for their money. With Hotlink’s 39 sen per minute anytime‚ anywhere in Malaysia calls‚ customers will enjoy one flat rate nationwide‚ which means savings of up to 68% for domestic calls. This value-added rate is available for calls made within the Maxis 012 and 017 network‚ and on Hotlink’s Talk plan. Customers on the Activ5 SMS plan will enjoy the
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Maxims and Equity Equity in its broadest sense means fairness. Within the legal system it’s known to be a body of law that looks at all concerns which fall separate from the jurisdiction of common law. It allows courts to use their discretion and apply justice in accordance with “natural law”. Dictionary.com’s definition of maxim is “an expression of a general truth or principle‚ a principle or rule of conduct”. Maxims of equity can be described as an established principle of fairness. They
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MAXIS Maxis Mobile Sdn Bhd began in the year 1993. Maxis is a Malaysian mobile network operator which headquarters are located at Kuala Lumpur. Maxis uses the ‘012’‚ ‘017’‚ ‘0142’ for the dialing pref ix identifier. They provided over 900 & 1800MHz GSM for the mobile services. The majority of the company’s stake was owned by Ananda Krishnan. .Maxis primarily operate almost around the Asia –pacific and they had total subscribers of 13.95 million as at December 2010. Since the establishment‚ Maxis
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Background of the Maxis Berhad Ananda Krishnan is the owner of Maxis Berhad‚ owning RM8.8 billion revenue in 2010. In Malaysia‚ Maxis is the top ranking company in providing telecommunication services. There are more than 3200 employees working in Maxis Berhad. Maxis headquarter was located at Maxis Tower‚ Kuala Lumpur. The dialling prefixes that used by Maxis company are “012”‚ “017”‚ “014-2”‚ and “011-12”. Maxis has get a license to run a nationwide GSM 900 mobile network in 1993. In August
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Methodology 1. CORPORATE Main importance of Maxis is that they have corporate plan in order to maintain their position in market to serve the customers. As a responsible business‚ Maxis have embedded the principles of corporate responsibility (“CR”) in their day-to-day operations. Sustainable and ethical ways of doing business have been at the core of Maxis’ initiatives. To achieve business success over the long-term‚ Maxis recognize that they must continue to foster and nurture meaningful relationships
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problems of the Maxis Broadband such as the online speed of the Maxis Broadband‚ the stability of the connection Maxis Broadband‚ the packages provided by the Maxis center and the satisfaction towards the customer service provided by the Maxis center. Besides that‚ Maxis Broadband also brings out other problems that are mainly in the system‚ price‚ function and the convenience usage of Maxis Broadband. 1.1 Purpose Statement The purpose of this report is to evaluate the Maxis Broadband in Universiti
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3.1 Financial Projection The five-year financial projection for Maxi Hotel under management by MI is presented in appendix F. Maxi hotel is scheduled to open in 2018 after completing construction and necessary business registration and application. Before a new Marriott property opens in 2021 (STR Global‚ 2016)‚ the occupancy is estimated to grow 10% yearly but will experience a slowdown to 5% in 2022 due to increased room capacity along the riverside. At the same time‚ ADR is expected to increase
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