HE COMPANY‘S CURRENT PRODUCTION AND OPERATIONS MANAGEMENT SITUATIONS SWOT Analysis of Maxis A SWOT analysis is a structured group activity that is useful in identifying the internal and external forces that drives an organization competitive in its markets. SWOT is an acronym for Strength‚ Weakness‚ Opportunities and Threats. Strengths Weaknesses · Good network coverage around Malaysia. · Have strong brand image and as merge as the
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subscribers in 1999 to reach around 28 million by end-2008. Mobile phones become a priority among the students as most of them spend their leisure time with their mobile phone activities. Moreover‚ the communication companies in Malaysia such as Maxis‚ Celcom and Digi compete with each other to promote the lowest price of their service provider to attract people to subscribe. The most benefited from this situation are the students because they can get special offer and promotion whenever they subscribe
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Samsung galaxy phone‚ ipads‚ Samsung notes and so forth‚ which allow them access to the internet at anywhere and anytime. Hence‚ cellphones and internet technology were became the latest trend in the new millennium. This social improvement granted Maxis‚ a telecommunication service provider‚ golden market opportunities to gain profit as we offer some outstanding and attractive service packages‚ discounts on the internet service provide to consumer’s smart devices‚ and also reasonable service rates
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SWOT of Maxis SWOT ANALYSIS SWOT analysis is a structured planning method used to evaluate the Strengths‚ Weaknesses‚ Opportunities‚ and Threats involved in a project or in a business venture. A SWOT analysis can be carried out for a product‚ place‚ industry or person. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieving that objective. 1. STRENGTH - High network quality
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Universiti Sains Malaysia Graduate School of Business Penang May 2014 Table of Content Abstract Oligopoly & Game Theory Malaysia Telecommunications History Current Situation in Telecommunications Industry The 3 Big Players – Celcom‚ Maxis‚ Digi Price Setting Strategies Non Price Competitions The Rise of U-mobile Conclusion References Oligopoly & Game Theory In an oligopoly market‚ there are only a handful of players in the market and their behavior
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“Ang Pagdadalaga ni Maximo Oliveros” Maximo “Maxi” Oliveros is a young and innocent boy who has a heart of a girl. He takes place the role and responsibilities of his deceased mother from cooking and even doing the household chores. One night‚ when Maxi is walking back to their house he was harassed by some of their neighbor‚ and saved by Victor‚ a police officer that he fell in love with. From that day on‚ he was doubt of where his loyalty is. The movie started with the view of a dirty canal
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CORPORATE STRATEGIC MANAGEMENT Part 1 1.1 Axiata Company profile 1.2 Company mission and Organization Chart Part 2 2.1 Axiata products Models Analysis 2.2 Ansoff Matrix 2.3 Pestle Analyis 2.4 Product life cycle 2.5 The BCG matrix(applied by the Company) 2.6 The 5 forces 2.7 The generic Strategies 2.8 Axiata Competitors(Robi) and SWOT analysis Part 3 Question 1 Question 2 Part 4 4.1 – General opinion about Axiata and suggestions Axiata Group Berhad (AXIATA) 1.1 Axiata Company
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Malaysia‚ Telekom Malaysia had a virtual monopoly on telecommunications services in Malaysia. Other than that‚ there are three major telecommunication companies monopolised the mobile phone service market which are Celcom Berhad (013‚ 019‚ 0148)‚ Maxis Communications Berhad (012‚ 017‚ 0142) and Digi Telecommunications Sdn. Bhd (016‚ 010‚ 0146‚ 014-30‚ 014-31‚ 014-32) while another minor company which is U-mobile (018). Basically the main competitive factors in the mobile services market are network
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Content Page Acknowledgement ……………………………………………………………………………..3 Outline ……………………………………………………………………………………........4 Executive Summary ………………………………………………………………………........6 Industry Life Cycle …………………………………………………………………………….7 Key Success Factors (KSF) ………………………………………………………………........8 Porter’s Five Forces ………………………………………………………………………........9 SWOT Analysis Internal Factor Analysis Summary (IFAS) ……………………………………………12 External Factor Analysis Summary (EFAS) …………………………………………..13 Strategic Factor
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i t ’s good and good for you Chapter Three Analyzing the Marketing Environment Copyright © 2012 Pearson Education‚ Inc. Publishing as Prentice Hall 3- 1 Analyzing the Marketing Environment Topic Outline • • • • • • • • • The Company’s Microenvironment The Company’s Macroenvironemnt The Demographic Marketing Environment The Economic Environment The Natural Environment The Technological Environment The Political and Social Environment The Cultural Environment Responding to the Marketing Environment
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