Findings and Analysis Consumer Analysis These are among the feedback that Maxis has analyze and with these‚ they use it as a guidance to perform their Corporate Social Responsibilities ( CSR) in fulfilling customer’s satisfaction. Internal factor: Strength Weakness Innovative culture Strong management Customer loyalty Economics of scale Weak supply chain Weak brand External factor:- Opportunity Threat Online market Innovation New service New technology New markets New products
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Introduction Of Business Maxis Bhd ( Background of Maxis Bhd .) -Maxis Berhad is a leading mobile phone service provider in Malaysia ‚ was established on 1995 under the name of Maxis Mobile Sdn Bhd .Which the founder is Ananda Krishnan who are one of the richest man in Malaysia . Maxis Mobile Sdn Bhd operates as a subsidiary of Maxis Berhad. -Since the commencement of commercial operations of its parent company‚ Maxis Communications Berhad‚ in 1995‚ Maxis Malaysian business has been
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Introduction Maxis Communications Berhad‚ or in short Maxis‚ is a Malaysian mobile network operator headquartered at Kuala Lumpur‚ Malaysia. It was started in the year 1993. It uses the dialling prefix identifier of "012"‚ "017" and “0142”. Their mobile services are provided over the 900 & 1800 MHz GSM band and as July 2005‚ the 2100 MHz UMTS band. Majority of the company’s stake is owned by Malaysian billionaire Ananda Krishnan. The company has total subscribers at 13.95 million as of December
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States of North America‚ and Olaudah Equiano’s Autobiography‚ there are many push and pull factors that are told and talked about that are reasons the immigrants came to America. The push and pull factors that brought immigrants to America during those times were being captured and forced into slavery‚ living in poverty while starving and dying of disease‚ plenty of land to create homes and good health‚ but those push and pull factors are still very much the reasons immigrants travel to America today
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Exercises: 1. Explain the difference between a push and a pull strategy in marketing. Under which conditions would each be appropriate? Most producers do not sell their goods directly to the final users; between them stands a set of intermediaries performing a variety of functions. In managing its intermediaries‚ the firm must decide how much effort to devote to push versus pull marketing. A push strategy uses the manufacturer’s sales force‚ trade promotion money‚ or other means to induce
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3.0 The Maxis Company Profile and Background 3.1 Types of Services Offered by Maxis 4.0 Mission Statement of Maxis 5.0 Strategic Thrust of the Integrated Marketing Plan 6.0 Maxis Company’s Key Success Factors 7.0 Situational Audit and Analysis 7.1 Macro - Environmental Analysis for the Maxis Company 7.1.1 P.E.S.T and S.W.O.T Analytical Frameworks for Environmental Analysis 7.1.1 Benefits of Using these Tools 7.2 SWOT Analysis for Maxis Malaysia 7.2.3 The Strengths of the Maxis Company
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Introduction Maxis Communications Berhad is a leading telecommunication corporation in Malaysia. In April 1995‚ Maxis start to provide mobile phone service and their pre-paid brand – Hotlink was published in 1999.(Irfee Chandio (24 October 2009) Background and history of the maxis. Retrieved 30 October 2013 from http://mytelcos.wordpress.com/history/. The dialing prefixes of Maxis include 012‚017 and 014-2. Their headquarter is located within the Menara Maxis that contain 49 storey. Maxis (MYX:6012)
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MBA Assignment on MAXIS Submitted to Ms. Ooi Lecturer Economics for Managers ECO 6073 Submitted by Group Members: 1. Waleed Mohammad Jamal - SCM - 016584 2. Md Fantasir Rahman - SCM - 016295 3. Dinara Kerimbekova - SCM - 015066 4. Aizada Aldekova - SCM - 016021 5. Tahmina Aktar Daizy - SCM - 016715 6. Mohamed Faizal - SCM - 017084 Introduction Maxis Communications Berhad is a leading mobile phone service provider in Malaysia. Maxis Communications Berhad
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Maxims and Equity Equity in its broadest sense means fairness. Within the legal system it’s known to be a body of law that looks at all concerns which fall separate from the jurisdiction of common law. It allows courts to use their discretion and apply justice in accordance with “natural law”. Dictionary.com’s definition of maxim is “an expression of a general truth or principle‚ a principle or rule of conduct”. Maxims of equity can be described as an established principle of fairness. They
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MAXIS Maxis Mobile Sdn Bhd began in the year 1993. Maxis is a Malaysian mobile network operator which headquarters are located at Kuala Lumpur. Maxis uses the ‘012’‚ ‘017’‚ ‘0142’ for the dialing pref ix identifier. They provided over 900 & 1800MHz GSM for the mobile services. The majority of the company’s stake was owned by Ananda Krishnan. .Maxis primarily operate almost around the Asia –pacific and they had total subscribers of 13.95 million as at December 2010. Since the establishment‚ Maxis
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