CASE: MAKING NORWICH TOOLS LATHE INVESTMENT DECISIONS PAR T A: PAYBACK PERIOD years cash flows 0 1 2 3 4 5 (660‚000) 128‚000 182‚000 166‚000 168‚000 450‚000 PBPA LATHE A cumulative cash flows cash flows LATHE B cumulative cash flows 128‚000 310‚000 476‚000 644‚000 1‚094‚000 (360‚000) 88‚000 120‚000 96‚000 86‚000 207‚000 88‚000 208‚000 304‚000 390‚000 597‚000 4.04 PBPB 3.65 ACCEPTABILTY OF EACH PROJECT: Lathe A will be
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INDIVIDUAL CASE STUDY METABICAL: _POSITIONING & COMMUNICATIONS STRATEGY_ _FOR A NEW WEIGHT-LOSS DRUG_ Q1: WHAT IS THE DECISION-MAKING PROCESS FOR METABICAL? WHO IS INVOLVED IN THE PROCESS? Consumer research over the years has shown that shoppers often follow a relatively common shopping behavior for product purchase. In theory‚ a shopper is said to go through the following five stages as a process. In reality‚ sometimes the steps may be switched around or even left out‚ as not all consumers
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PRODUCT & BRAND MANAGEMENT – DAHI [ASSIGNMENT] SUBMITTED BY: VARDHAMAN P08082 PRODUCT & BRAND POSITIONING FOR DAHI SWOT analysis of the Dairy Industry STRENGTHS Demand ProfileMarginsProduct Mix Flexibility | WEAKNESSPerishabilityLack of control over yieldsLogisticsDistribution | OPPORTUNITYValue AdditionExport Potential | THREATS Unorganised Sector | Major Competitors Amul and Nestle are Major competitors with presence in both North and South markets Regional Competitors
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has been using the Qualitative method rather than Quantitative method. 2. What is the importance of accurate forecasting for YFHC? Justify with case specific information and avoid general comments. (5 marks) (max.150 words) 3. What should be an appropriate forecasting horizon (duration)? Justify with one specific example connected to the case. (5 marks) (max. 150 words) 4. Please draw the graph of 4 years demand data and write down your observations (5 marks) (max.100 words for observations)
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The first line in the poem‚ “Lying in dug-outs‚ joking idly‚ wearily;” I immediately questioned if this poem was even about the war. When I think about war I don’t think of laughter and joking‚ I think about sadness and heartache. As I continued to read I realized that the poem was about how photographs gave the men an escape from war. “Watching the candle guttering in the draught”‚ meaning they watched the candle flame flutter in the cool air. They watched the flame every night as they looked at
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three months into her role as manager of the complaints section of a call centre‚ located in India. The call centre is owned and run by M-Tel‚ a Malaysian telco company. Her section handles all billing complaints and service difficulties. The main products are landlines‚ mobile telephones and internet access. She is required to present a report about the performance of her section‚ as part of the regular performance review. In the original job description her role was to “control the total costs of
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available for sale. To cover this problem‚ Gamuda should make sure its stock always at appropriate levels and also investigate methods of lowering cost of goods sold. For example‚ Gamuda can investigate alternative suppliers selling similar quality products for less or take advantage of discounts offered to lower costs. Gamuda can also apply marketing concept which was target customers more
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In 2008‚ a marketing and positioning strategy was needed for Cambridge Sciences Pharmaceutical’s (CSP) new weight loss drug called Metabical. Metabical was touted as being a revolutionary weight loss drug with fewer negative side effects than the usual medicinal weight loss remedies. Metabical has many levels of decision-makers – both internal and external. CSP’s senior director of marketing‚ Barbara Printup likely reports to the company’s board of directors for her ultimate authority. Printup
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Introduction: Global Positioning System‚ GPS Summary of key findings: Google‚ ALZ.org‚ Wikipedia‚ In a nutshell describing GPS - A navigational system involving satellites and computers that can determine the latitude and longitude of a receiver on Earth by computing the time difference for signals from different satellites to reach the receiver. Today‚ it is widely used by the civilian public for both commercial and recreational use. In addition to GPS‚ other systems are
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China has experienced an important economic and social change‚ it will also affect people’s expectations and meaning of work. For previous generations of employees of Foxconn‚ almost all jobs have been viewed as equal and noble. Therefore‚ assembly line work for them in Foxconn is a job of which makes them proud because they can realize the family sense of responsibility and they can support their family members. However‚ Chinese economic and cultural environment has changed. According to Buzzanell(2010)
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