Liquidity Ratios The four liquidity ratios provide an indication of McDonald’s Corporation’s ability to pay off its debt in the short term. The Cash to Assets ratio measures the corporation’s financing ability for new projects without seeking more debt or equity. From 2009 to 2011‚ this ratio was maintained at about .54‚ but fell in 2012 to .47‚ indicating a drop in independent financing ability. The Current ratio measures the extent to which current assets surpass current liabilities. This ratio
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Brand Equity Brand equity depends on the following five assets and Liabilities Brand Loyalty Brand awareness Perceived Quality Brand Association Proprietary assets(Logo and other trademarks) Looking at McDonalds‚ We find the following The Golden arches has become synonymous with not just fast food but American culture wherever McDonalds has gone other than U.S Recent customer study done in Malaysia reveals that 100% respondents could identify the slogan “I’m Loving it” 88% could identify
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We are currently conducting a research on ethics of McDonald’s advertisement. We are surveying on the opinions of college students towards the ethics of McDonald’s advertisement. Are they really advertising their fast food ethically? Your response and feedback will be much appreciated. It will take 5 minutes to complete this questionnaire. Gender: Age: _20_ {draw:rect} {draw:rect} Male Female Which faculty do you study in? {draw:rect} {draw:rect} {draw:rect} {draw:rect} Business
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1/31/13 McDonald’s sales growth cools | Free Malaysia Today Thursday‚ January 31‚ 2013 Like 35k Follow @fm today 8‚904 follow ers ROS Lboard Mahathir blames Anwar for Project IC by FMT Staff Read More Search McDonald’s sales growth cools October 20‚ 2012 www.freemalaysiatoday.com/category/business/2012/10/20/mcdonalds-sales-growth-cools/ 1/7 1/31/13 McDonald’s sales growth cools | Free Malaysia Today NEW YORK: McDonald’s Corp posted its worst quarterly restaurant
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Corporate Social Responsibility (MMS - Semester 1) Dear Students‚ Following are the details of the projects/assignments that will form part of your internal assessment of 40 marks. Project 1: Students in groups of 3 have to be formed for this particular assignment. The group has to study the CSR practices of the allotted company by visiting the company’s website and prepare a project report broadly covering the following areas: 1. Presence of the CSR tab in the main menu. 2. Does the
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Customer satisfaction of mcD Intro. The topic is selected to analyze the satisfaction levels of the customers towards McDonald’s products. The topic is aimed at understanding the consumer’s satisfaction. 2) Introduction to McDonalds Corporation :- McDonald’s Corporation is the world’s largest chain of FAST FOOD RESTAURANTS‚ Serving nearly 58 million customer dalily. It was started by two brother Dick and Mac Donald in San Bernardino‚ California in 1940. McDonald’s Restaurants are found in more
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Financial Analysis of McDonald’s Corporation (MCD)-NYSE 2111 McDonald’s Drive Oak Brook‚ Illinois 60523 1-800-244-6227 Daron L Hill Business 5200 Finance for Managers PART 1‚ COMPANY OVERVIEW: a. Brief description of the company: McDonald’s is the leading global foodservice retailer with more than 34‚000 local restaurants serving approximately 69 million people in 118 countries each day. More than 80% of McDonald’s restaurants worldwide are owned
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CH 9 WATER RESOURCES • The Colorado river basin o Droughts o Too many people o Too much agriculture o Planning still “supply” focused. Not accounting for depleting resource THE HYDROLIGIC CYCLE-- Water never stops going Surface water • Precipitation reaching the earths surface follows two basic pathways o Flows overhead o Soaks into the soil • Along the way interpection occurs when precipitation hits plants or other ground cover o Drains across plant leaves and down the stems
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KFC VS MCD In the past few months‚ the fast-food restaurant chains have taken jabs at each other‚ offering similar dishes‚ matching prices and opening restaurants in close proximity. KFC‚ which primarily serves chicken‚ has taken aim at its burger rival with some of its own burgers called Zingers. For customers who prefer chicken inside buns‚ there is a snack called‚ well‚ Snackers. McDonald’s has responded with nuggets for those who like to chomp on chicken. A hamburger company in the eyes
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globalization are wrecking havoc in our natural habitat. This paper shows what we are doing‚ can do and will to thwart or repair the damage. It analyzes current and historical trends to show that this world is on a path towards a more sustainable 2050‚ but it also recognizes that more needs to be done to ensure eco-longevity. These patterns reveal that we will fight climate change‚ but how quickly we do it is another question‚ and this paper offers recommendations. As writer Matt Ridley argues in
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