"Mcdonald's 4p's of marketing" Essays and Research Papers

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    Is a microwave oven used in the process? 7) How are other common items‚ such as French fries and drinks‚ handled? 8) How long (time) does the process of an order take? 9) Observe and describe the layout of the place. Fast Food Restaurant: McDonald’s 1) McDonald provides self-service facilities to its customers. The customers come to the restaurant‚ book their order at the order and payment counter. The staff of the restaurant provides the food items on the table of the customer or the customer

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    Elyeth Buchanan English 15 Mr.Henne 3/23/16 Working at McDonald’s In the article “Working at McDonald’s” Amitai Etzioni talk about how many high school juniors and seniors students have a part time job. He goes on on explaining how specially places like McDonald’s are bad and non educational. The reasons he gives are‚ that how everything is setup in places like McDonald’s do not give teens room to be creative and think outside the box. Everything is already prescribe‚ he says “These are breeding

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    McDonalds: Inventory Management Practice and Its Advantages  By: Piyush Dewan (MBA Core-Div A: I Trimester) McDonalds is one of the most popular fast food chains with a worldwide presence. It can be found in 119 countries and has about 31‚000 restaurants. It employs about 1.5 million people and is one of the largest fast food chains‚ serving 47 million customers daily (2) . Most restaurants offer both counter service and drive through service with indoor seating (and sometimes outdoor seating

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    There were many factors that contributed to the obedience of the manager and other employees in the McDonalds case. The most evident factor was the voice that stated he was a police officer and had the restaurants manager on the other line stating that the employee stole from a customer. The assistant manager complied with the voice because she felt he was a legitimate authority figure. Summer engages in an authority role as an assistant manager but took on a role of being a law abiding citizen.

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    Marketing

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    Marketing is selling of products or services‚ the business activity of presenting products or services in such a way as to make them desirable. Component of marketing: • Distribution • Marketing research • Advertising and sales promotion • Selling and merchandising • after sales services • Packing • Pricing • Product advertising Importance of marketing to a business Marketing improves the financial success of most organisations over a long period of time. It does cost the organisation

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    In the exposition‚ "Working at MacDonald’s‚" the creator‚ Amitai Etzioni‚ discriminatingly says the awful impact about meeting expectations in fast-food chains‚ for example‚ MacDonald’s. He feels that working in fast-food chains as an understudy cause scholarly issues. As indicated by Etzioni’s exploration‚ now upwards of 66% of American secondary school understudies have low maintenance occupations. At first sight‚ it is by all accounts a decent chance to work in light of the fact that through

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    within his image repair strategies‚ specifically that art of mortification. Mortification refers to organization’s who have committed a transgression who confess and ask those affected for forgiveness‚ often taking the form of an apology. While McDonald’s is not the first food conglomerate to experience a health-related crisis‚ their failure to apologize to the public outcry demonstrates a failure in effective crisis communication. Maple Leaf Foods pioneered the use of mortification practice after

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    McDonald’s uses corporate agreements for scheduling and they are based on local market conditions and laws‚ as well as supply chain needs. For example‚ the company’s strategy involves regular schedules to address fluctuations in local market demand. Thus‚ McDonald’s is flexible and adapts to local market conditions. However ‚ that does not mean that the countries and local markets have complete freedom to add to the menu and promote their products how they want. McDonald’s prides itself in the consistency

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    McDonald’s Practices/Operations in Turbulent Environment McDonald’s strategic plan is called ‘plan to win’ which helps McDonald’s to be the best fast food restaurant chain rather than the biggest fast food restaurant chain. (kspain‚ 2008) In turbulent environment‚ McDonald’s tries to achieve high performance by applying the 5 P’s: people‚ product‚ price‚ promotion‚ and place or distribution. Product involves both intangible and tangible offerings of the business which customer can see‚ feel‚ taste

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    [ Easy writing 1 ] bri.J paragraph writing The McDonald’s TV commercial caught people’s attention and was effective. People sing Big Mac song at Big Mac TV commercial. The commercial repeats Big Mac song via back ground music. Lastly‚ the advertising shows their best item ‘Big Mac’. There are three reasons why the commercial catches people’s attention. First‚ Big Mac song is easy to remember. If people hear it once‚ they can hum it right away. Second‚ the advertising shows their best item

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