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    Mcdonalds Industry Analys

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    Macdonald’s Industry: McDonalds is the leader of the industry with more than 33 500 restaurants serving nearly 68 million people in 119 countries each day. McDonalds‚ with headquarters in the United States‚ opened First store in 1940 by the McDonald brothers. The Industry is the Global Food Service. The Industry is at mature stage of its cycle in US. This is demonstrated by the low average growth rate about 4%-6%. * Combined annual revenue of about $120 billion * Industry is highly fragmented:

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    in San Bernardino‚ California. They were originally a barbecue restaurant. In 1948 the incorporated McDonalds and opened up as a drive thru hamburger restaurant with nine menu items. In 1949‚ they took potato chips off the menu and added those now famous French fries. In 1955 the first modern looking McDonalds opened in Des Plaines‚ Illinois complete with the Golden Arches. In 1961‚ McDonalds University opened to train management and grow their business even greater. The restaurant made food

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    McDonalds Brand Audit

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    different countries. McDonald’s boasted 2012 annual revenues of $27.56 billion dollars US. Aside from its annual revenue‚ another one of McDonald’s many successes is the McHappy Day‚ which is a day where McDonald’s raises money for the companies Ronald McDonald House Charity. McDonald’s faces many challenges such as trying to constantly improve the quality and nutritional value of their food due to movies such as “Super-Size Me” hurting their public image. McDonald’s has also gone through numerous lawsuits

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    Mcdonalds Pestel Analysis

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    right on the final say of who is approved to open a franchise‚ this takes this power out of McDonalds hands Economical- * As a business entity‚ McDonalds need to face a lot of economic variables outside its company or its macro environment. When looking for a supplier internationally for some of their products McDonalds should be aware on the global supply and currencies exchange. Although McDonalds use larger amounts of Irish beef than previously not all of their products are produced here

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    Mcdonald in Hong Kong

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    aware of fast foods harm human health‚ resulting in a decline in sales of McDonald’s fast food. Most people think that McDonald’s is a restaurant that sells primarily unhealthy junk food like hamburgers‚ french fries‚ and soft drinks. Calorie in McDonalds food | Calorie(Kcar) | McChicken | 400 | Hamburger | 260 | Cheese Burger | 310 | Double Cheese Burger | 450 | Big Mac | 500 | Fillet-o-fish | 340 | Ayam goreng | 240 | McNuggets | 260 | French Fries(M) | 350 |

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    Mcdonalds Strategic Audit

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    to a McDonald ’s corporate press release: "i ’m lovin ’ it is a key part of McDonald ’s business strategy to connect with customers in highly relevant‚ culturally significant ways around the world." Translation: the focus groups they used happen to listen to rap and hip-hop. In an effort to show that McDonald ’s is "down" with their customers‚ they bought off a few rap artists to pose with this goofy white guy and their dumbass mascot: [pic] [pic] Introduction McDonald as being

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    Strategy Management

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    The industrial revolution of the eighteenth and nineteenth century‚ which began in Britain and later spread worldwide‚ marked a substantial turning point in the way in which society exists and how people earned a living. Prior to the industrial revolution it is estimated that between 80-90 per cent of the population lived in rural areas where small scale subsistence farming was the primary economic activity. Skilled craftsmen such as shoemakers usually worked from home‚ creating the entire product

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    Mcdonald Case Study

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    Abstract McDonalds declared its first profit lost in the history of its outstanding performance in the fourth quarter of 2002. This led the company to investigate the key components which caused this to happen. Upon review the company realized there was a need to improve its Talent Management to align with the company’s business goals and strategies. This process was needed to achieve long term growth and success for the company. This case study gives an overview of the initiatives that McDonalds implemented

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    Book Analysis: Christian Grey from trilogy “Fifty Shades of Grey” Christian Grey is the central male character of the trilogy: ‘Fifty Shades of Grey‚’ he is a business magnate and entrepreneur. He has achieved remarkable success as a result of his own efforts with his business strategies even though he already enjoyed an affluent lifestyle for most of his life as a result of his adoption into a wealthy family as a young child. Throughout the book‚ the first of a trilogy‚ Christian is portrayed

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    Pi On Top of the Pyramid The meaning of life is a topic questioned by many. One might think of our job on earth as a journey to reach our individual full potential. Abraham Maslow was one of those people. Knowing that motivation is driven by the existence of unsatisfied needs he created a concept called the Hierarchy of Needs. This concept was expressed as one of the many themes throughout the novel‚ Life of Pi‚ Yann Martel asks the reader to reflect on life itself; we are forced to become

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