Ashley Caldwell Harold Goldsberry Courtney Hamm Brandon Johnson Introduction “McDonald’s Corporation in the New Millennium‚” a case in Marketing Management: Case Analysis by Teams‚ discusses the challenges and opportunities faced by McDonalds in recent years. The four main areas covered by the case included the fast-food industry in general‚ McDonald’s as a corporation‚ major competitors in the hamburger segment‚ and major competition in the non-hamburger segment. Since the case’s writing
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1. Which characteristics of McDonald’s production system have been most important in building its record of success and growth? McDonald’s operating system is built on the characteristics of guaranteeing uniform quality and service and maintaining it remarkably consistent across all units. It mainly focused on factors such as providing customers with pleasant experience‚ fast service and tasty and inexpensive food. McDonald’s took several measures to ascertain consistency across units. In their
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Chapter 12: Capacity Planning Question #1: Why are facilities decisions often made by top management? What is the role in these decisions of operations‚ marketing‚ finance‚ accounting‚ engineering‚ and human resources? “Facilities decisions often made up by the top management and the chief executive‚ and the board of directors because these decisions are strategic in nature‚ they require the input of all functional areas in the firm.” It is longest-term planning decision that contains all the important
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Capacity Planning Based on time horizon or duration it is viewed in three (i) Long-range Capacity Planning Time horizon is of more than one or two years. It is carried for productive resources which a long time. Long-range capacity planning requires participation and approval of top management personnel. (ii) Intermediate-range Capacity Planning It has a time horizon for 6 to 18 months. It may be varied by such alternative such as hiring off or laying off labour‚ purchasing or making new tools
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Capacity Planning The overall objective of strategic capacity planning is to reach an optimal level where production capabilities meet demand. Capacity needs include equipment‚ space‚ and employee skills. If production capabilities are not meeting demand‚ high costs‚ strains on resources‚ and customer loss may result. It is important to note that capacity planning has many long term concerns given the long term commitment of resources. Managers should recognize the broader effects capacity
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McDonald is the largest fast food restaurant brand in the world. It provides a mass fast food service with great-tasting and high quality foods as well as speed and convenience to customers. (McDonald annual report 2013) It operates with a low variety and high volume products. Technology is used to improve operation process in order to produce standardized service to individual customer. Thus only limited customization of service‚ and limited contact between customers and staffs can be made. (Greasley
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to undertake the manufacture of a product‚ and is weighing three capacity alternatives: small job shop‚ large job shop‚ and repetitive manufacturing. The small job shop has fixed costs of $3‚000 per month‚ and variable costs of $10 per unit. The larger job shop has fixed costs of $12‚000 per month and variable costs of $3 per unit. The repetitive manufacturing plant has fixed costs of $30‚000 and variable costs of $1 per unit. Demand for the product is expected to be 1‚000 units per month with "moderate"
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McDonald’s Internal and External Stakeholders We will do task 1-4 as a class and you will do task 5 in pairs. It is impossible for any business to meet the demands of all its stakeholders - they invariably conflict. So what they must do is to find a way of prioritizing stakeholder demands and thus balancing out these competing requirements. This involves judgment. It can be argued that there is no scientific way of doing this‚ someone in the organization has to make a decision and this decision
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Business Law 110 Capacity and Legality Question and Problems 1. In the United States the idea of an “age of majority” for granted; the only question is whether it should be 18‚ 19‚ or 21. Though in Great Britain there is no age at which a young person acquires the legal capacity to enter into a contract. British courts will not enforce contracts with immature minors. However‚ they make the decision of whether a person is too immature to enter into contract on a case-by-case basis. If the
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ASSEMBLE MADE FOR YOU Inspecting assembled products for appearance and taste : * For hot products‚ make sure they have been in the Heated Landing Zone(HLZ) for 1 minutes. * Unwrap or open the product’s wrap‚ check to see if the product has the following characteristics : -products look appetizing. - it is neatly and correctly dressed‚ with tender loving care. - it is not crushed or abused. -it does not have condiments on wrap‚ box or bowl. Inspecting assembled products for temperature
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