satisfy human Wants. This creates Demand and facilitates marketing. The Product Mix includes the following variables: Product line and Range The various product line and range are as follow: • Style‚ Shape‚ Design‚ color‚ quality and other Physical features of a Product. • Packaging and labeling of a product. • Branding and Trademark given to the Product. • Product Innovation. • Guarantees and Warranties given to a product. • Special features of the product
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Unit 2 Portfolio: The Legislative Branch Introduction As you have studied‚ lawmaking can be a long and difficult process. There are many different participants in the process. Even when a bill successfully goes through the committees‚ the House‚ and the Senate‚ there is still a chance that the president may veto it. Also‚ as a bill passes through different committees and the Congress holds debates‚ there is a chance that amendments may be added to the bill. The final bill that reaches the president
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Alex Polston 10/4/2014 I do not agree with the overall view of the article “Working at McDonalds.” This article intimidates the popular‚ undemanding jobs of teenagers at places that do not require a set amount of skills to begin work. Yes‚ these jobs are extremely easy to learn and they do not require much thought or concentration‚ but they do teach valuable job and social skills. Etzioni claims that these jobs are highly un-educational‚ cause teenagers to spend money on insignificant things‚ and
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world‚ globalization will start to love McDonald’s even more. They seemed to have hit the right points‚ from playing it safe‚ investing their time doing marketing research‚ to find the best places to put a restaurant and finding out what it is that people in India like to eat. This is what has separated McDonald’s from the rest of the western restaurants which tried to take the easy approach‚ just jump right into the country blind folded‚ and hope for the best. Considering the fact that there are
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Indian literature has gradually gained prominence over the years. What we have today is corpus experiences of a group of people known as the west Indians which comprises of a group of island such as Trindad and Tobago‚ Jamaica‚ Antigua and Barbados.Generally‚ Literature is majorly concerned with mirroring the experiences of individuals and the communal experience of a group of people. It tells the story and it is important to appreciate the place of the story in human history‚ it is the story that remains
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through people‚ physical environment and process” (Kotler P‚ 2005). Introduction: In today’s competitive marketplace companies are competing strategically through service quality for better differentiation. In certain time of period the successful companies were using marketing mix model of four elements: Product‚ price‚ promotion and place. However later on‚ Booms and Bitner suggested the extension of the 4-Ps framework to include three additional factors: People‚ Physical evidence
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With India’s business environment showing potential for growth in the early 90s due to economic liberalization‚ population and income growth‚ MacDonald’s (MD) has adopted an international strategy by tapping into the market in India to expand their business. MD relative success has come from their willingness to ‘think global‚ act local’ in its transnational strategy‚ taking India’s macro-environment into consideration in carrying out their business. The 4 factors are as follow: Firstly‚ the main
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replace it. unsought products- a product that no ones much about or a product buyers dont look for as muc The consumer product Mcdonalds sells is a convenience product because the products they sell are not expensive and are vert easy to get because there is a Mcdonalds almost on every corner. Product mix- All the products that an organization sells. Mcdonalds first started it sold only about 6 items. Its main focus was on burgers. As they grew and expaned nationaly and gobaly in the 1960s they
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cultural preferences of the market‚ but always based on its core products. Now a day McDonald’s have a big plan of expansion in India. They are projecting an increase of 1000% (or 10 times what it is now) for the year 2025. Currently there are 170 McDonalds’ in India and for the next three years they have plans on opening 120 more (roughly 1 new restaurant every 10 days) with an investment of $ 108 million. Drawing a parallel‚ in China‚ there are 1080 McDonald’s restaurants. Considering this I can
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regular menu cooked products in the UHC must be held at 140°F (60°C) or above. * Completed products must also meet the McDonald’s standards for quality characteristics. ASSEMBLY TEAM 1. Initiator * Is responsible for starting the assembly process and for the initial accuracy of the order. * Monitor the KVS(kitchen video system) and respond to new orders on the screen. 2. Assembler * Is responsible in putting all of the components together and creating hot‚ fresh‚ and delicious sandwiches
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