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    Client goal Our client is RefreshNow! Soda. RefreshNow! is a top 3 beverage producer in the U.S. and has approached McKinsey for help in designing a product launch strategy. Description of RefreshNow! Soda As an integrated beverage company‚ RefreshNow! leads its own brand design‚ marketing and sales efforts. In addition‚ the company owns the entire beverage supply chain‚ including production of concentrates‚ bottling and packaging‚ and distribution to retail outlets. RefreshNow! has a considerable

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    Mckinsey Case Study

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    ------------------------------------------------- Case Study Review on McKinsey & Company: Managing Knowledge and Learning. Harvard Business School. Article 9-396-357. Rev. January 4‚ 2000 ------------------------------------------------- Knowledge is fundamentally a cognitive phenomenon (Geisler‚ 2007.p. 467) which is embedded in the intellectual capital: the human and structural capital (Bercerra-Fernandez‚ Gonzales and Rajiv Sabherwal‚ 2002‚ p.3) of organizations. The acquisition or to be

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    McKinsey

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    McKinsey 1. Based on the information provided in the case‚ what kind of organizational structure does McKinsey use and why? How is it connected to its mentality type (type of company within the Bartlett & Ghoshal typology)? Company has strongly embedded “One firm” structure‚ which relates to clients‚ employees and profits. They emphasise the individual consultant development‚ so called I-shaped consultants. It is team-based organisation with team-led sectors and segments. McKinsey’s have

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    Mckinsey

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    doing in developing‚ capturing‚ and leveraging this asset in service of its clients worldwide? Although the Practice Olympics was only one of several initiatives he had championed‚ Gupta wondered if it was enough‚ particularly in light of his often stated belief that “knowledge is the lifeblood of McKinsey.” Founded in 1926 by University of Chicago professor‚ James (“Mac”) McKinsey‚ the firm of “accounting and engineering advisors” that bore his name grew rapidly. Soon Mac began recruiting

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    Mckinsey

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    McKinsey & Company: Managing Knowledge and Learning Group 2 – Section A Aditya Dave 11P005 Anand Jhunjhunwala 11P009 Pragati Sangal 11P031 Pratikshit Pandey 11P032 Saurabh Bhandari 11P041 1. What was McKinsey’s unique source of competitive advantage developed by James O. McKinsey and later by Marvin Bower? James O. McKinsey * Recruited experienced executives and trained them on an integrated approach which he called the General Survey outline * Sequence

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    McKinsey Case Study Analysis � PAGE �1� McKinsey Case Study Analysis � McKinsey and Co. Case Study Analysis This paper applies the management by objective (MBO) philosophy of Peter Drucker to the case study analysis of McKinsey and Company (McKinsey). Founded in 1926 by James "Mac" McKinsey‚ a University of Chicago professor‚ the firm started as an accounting and engineering consultancy agency‚ which experienced rapid growth. This paper is a plan that outlines key aspects of MBO and how it will

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    McKinsey matrix

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    McKinsey Matrix (The GE multi factoral) With the help of McKinsey and Company‚ a leading consulting group‚ the General Electric Company (GE) developed a popular business portfolio analysis tool called the GE Multifactor Portfolio Matrix. This tool helps managers develop organizational strategy that is based primarily on market attractiveness and business strengths. Industry attractiveness might be determined by such factors as the rate of industry growth‚ the number of competitors in an industry

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    Mckinsey 7s

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    Chapter 12 McKinsey 7S Ch12. McKinsey 7S • • • • • • • • Short Description Background Strategic Rationale & Implications Strengths & Advantages Weaknesses & Limitations Process for Applying Technique Case Study: Kenya Airways FAROUT Business and Competitive Analysis. By C. Fleisher & B. Bensoussan. FT Press 2007. All Rights Reserved. Ch12.2 Ch12. McKinsey 7S Short Description • The McKinsey 7S model is a diagnostic management tool used to test the strength of the strategic degree

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    A New Focus for McKinsey

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    A New Focus for McKinsey Rajat Gupta‚ a 20-year veteran committed to decide to put emphasis on knowledge development‚ launched a four-pronged attack to help McKinsey to build up their long tern capital. First‚ he capitalized the firm’s long tern investment by creating come new channels and forums for knowledge development and organizational learning. Second‚ he created a Practice Olympic to encourage regional offices to extend ideas that grew out of client engagement. Third‚ he assigned senior

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    Mckinsey Model

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    McKinsey 7S Model This model was developed in the 1980’s by Robert Waterman‚ Tom Peters and Julien Philips  whilst working for McKinsey and originally presented in their article " Structure is not Organisation". To quote them: "Intellectually all managers and consultants know that much more goes on in the process of organizing than the charts‚ boxes‚ dotted lines‚ position descriptions‚ and matrices can possibly depict. But all too often we behave as though we didn’t know it - if we want change

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