PREFACE This is an assignment on the marketing plan of Maggi Noodles in India. This project focuses on the marketing plan of the product. It also includes information about the product and its company. This assignment help in knowing Maggi as a product and the marketing plan use by the company to gain competitive advantage over other competitor. ACKNOWLEDGEMENT We owe a great thanks to many people who helped us and supported us during the assignment. Our deepest thanks to our lecturer‚ Prof. Sharif
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BRAND– “NESTLE INDIA” ABOUT THE THEME FAST MOVING CONSUMER GOODS (FMCG): Fast moving consumer goods are goods which have quick turnover and also has very low cost. FMCG sector (India) is the fourth largest sector in the economy and also provides employment for more than 3 million people in downstream activities. FMCG products are products which are bought by consumers frequently such as toiletries‚ cosmetics‚ soaps‚ plastic goods‚ other personal hygiene products‚ packaged food products
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COMPANY INTRODUCTION PepsiCo is a world leader in convenient foods and beverages‚ with 2005 revenues of more than $32 billion and more than 157‚000 employees. The company consists of Frito-Lay North America‚ PepsiCo Beverages North America‚ PepsiCo International and Quaker Foods North America. PepsiCo brands are available in nearly 200 countries and territories and generate sales at the retail level of about $85 billion. Many of PepsiCo’s brand names are more than 100-years-old‚ but the corporation
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About India India is situated in the Northern Hemisphere‚ just above the equator. The size of India is 3‚287‚590 which makes it the 2nd largest country in Asia and 7th largest in the world. India is also the 2nd most populated country in the world and Asia with the population of 1‚242‚960‚000 (April 18‚ 2014). India is known for its monuments‚ clothing‚ holidays‚ and food. All of these aspects make India a very popular country‚ however in this presentation we will be talking about the food of India
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INTRO:- MAGGI Maggi is an over 100-year-old Nestlé brand of instant soups‚ stocks‚ bouillons‚ ketchups‚ sauces‚ seasonings and instant noodles. The original company came into existence in 1872 in Switzerland‚ when Julius Maggi took over his father’s mill. It quickly became a pioneer of industrial food production‚ aiming at the improvement of the nutrition of worker families. Over time the scope of MAGGI has been extended from a predominantly dehydrated cooking aid brand towards a general savory
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Bingo positioned itself as chips with an Indian twist. The 16 flavours introduced at launch were carefully developed through R&D • The initial offerings were a mix of potato chips and finger snacks • The potato chips segment includes variants like masala‚ salted‚ tomato inspired by snacking habits of Indian consumers • The offerings under finger snacks include Pakoda (Live Wires) and Khakra (Mad Angles) • These offerings were further differentiated by providing SKU’s at Rs. 5‚ Rs. 10 and Rs.
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its society. Britain in general has been‚ for the recent past‚ an extremely multicultural place to be‚ with a variety of people of different ethnic origins contributing to its overarching identity. As an example of this‚ the curry dish Chicken Tikka Masala has been proclaimed by many as a British national dish‚ and this is as true of England as the other countries in Britain. It has an inclusive‚ conglomerate nature and this is one of its great strengths as a nation. English manners are a well-known
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from the plant they are derived from‚ the taste‚ the process by which they are made and benefits they offer. Tea is a very popular drink in today’s culture in almost every country; they can be served hot or cold‚ with flavors‚ milk‚ lime‚ lemon‚ masala‚ etc. All the different types of tea are derived from one common plant‚ the Camellia Sinesis. There are four distinct variations of tea; oolong‚ green‚ white‚ and black. The main difference between all the types is the oxidation level of each tea
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Saeed Ansari‚ Room No.32‚ sagar city camp V.P. road Andheri West.Mumbai.400058 E-mail: saeedansari786@yahoo.com Contact. No:-9930664546. |PROFESSIONAL OBJECTIVE | | | “To reach the pinnacle of success by working for the benefit of the organization in the field of Finance with discipline‚ determination‚ dedication and self-motivation” | | |Professional
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that fat being saturated fat. 10% of viteman A and C‚ iron and calcium if found within the Chicken supreme pizza. Saturday Slept- 3am-9pm (6 hours) Exercise- worked 12noon-4pm (walking) Food consumed- -Cake (100 Cal) -Chicken Tika Masala (360 Cal) -Rice (205 Cal) -Garlic naan bread (80 Cal) -Diet Coke (1
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