Fulfillment of The requirements in MARKETING MANAGEMENT Tide Case Analysis Submitted by:Paula de Asis Minnie TanClarisse CortezJanuary 20‚ 2014 Industry Highlights Market Segments and Market Size Data The Philippine laundry care industry can be categorized into the following: Carpet Cleaners‚ Fabric Softeneres‚ Laundry Aids‚ Laundry Detergents and Laundry Care. Based on July 2012 Nielsen reading and even Euromonitor‚ the Laundry detergent category is a 30 billion pesos industry here in the Philippines
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RIN DETERGENT: TO POSITION OR REPOSITION In early January 1989‚ Irfan Mustafa‚ General Manager‚ Personal Products and Market Research‚ Lever Brothers Pakistan Limited‚ was wondering what action to take regarding the marketing of the laundry detergent bar RIN‚ which had been introduced to the Pakistani market in April 1984. The product was specially formulated and promoted as a fabric washer. Mr. Mustafa felt the sales volumes for RIN had reached reasonably satisfactory levels in 1988. However‚ a
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-CaCL2: .2mL level -Trisodium: .2mL level Detergent: DI: 2.6mL level CaCl2: 3.8mL level The results of the soap tests indicate an unsuccessful synthesis of soap. Minimal amount of foam was observed from any the tests. It was expected that foam would be presents in DI water‚ but decreased in CaCl2 or Trisodium because it makes the water a “hard water” and causes the soap precipitate‚ make it ineffective. As seen from the results‚ the synthesized detergent is effective in both soft (DI) and hard
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Appreciation on The Tide Rises‚ The Tide Falls The Tide Rises‚ the Tide Falls is one of the famous poems of Henry Wadsworth Longfellow‚ an American poet of the 19th century. This poet is created in the author’s seventies. Thus‚ there is something of symbolism in the lines‚ but this essay would focus on the relation between the pattern and the idea of the poem. The whole poem has 3 stanzas. The first two stanzas follow the same end rhyme of aabba‚ while the third stanza is in a rhyme of aacca. Generally
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Author: Henry Wadsworth Longfellow Story: The Tide Rises‚ the Tide Falls/The Cross of Snow Members: Ryan Shaffer‚ Derek Erhahon‚ Xavier Brown 1. Writer’s Background: 2. The Writer’s other works: It seems that Longfellow had a way of seeing life as a beautiful work of art and it that sometimes it could be mysterious. As Longfellow says in the Psalm of life “Tell me not‚ in mournful numbers‚ Life is but an empty dream”. As he also so in A Shadow “ To read the rest of their
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it. Their poems Break‚ Break‚ Break (Tennyson)‚ and The Tide Rises‚ the Tide Falls (Longfellow) use repetition and loaded words to convey the theme of accepting death in order to truly live. The writers are able to convey their theme through their symbolical/metaphorical use of the sea. In The Tide Rises‚ the Tide Falls‚ Longfellow uses the sea to represent nature’s consistency. The poem begins and ends with the words‚ “the tide rises‚ the tide falls.” These words are present in each stanza and show
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Introduction Detergent is a material intended to assist cleaning. The term is sometimes used to differentiate between soap and other surfactants used for cleaning. The term detergent by itself is sometimes used to refer specifically to clothing detergent‚ as opposed to hand soap or other types of cleaning agents. Bangladesh has a detergent market of about 8.8 billion taka of which Unilever occupies a share of 48% making it the market leader. The major competitor brands in the detergent market for RIN
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PREPARATION OF DETERGENTS CONTENTS Introduction 1. Classification of synthetic detergents * Anionic Detergents * Neutral or non-ionic detergents * Cationic Detergents * Bile Salts - Intestinal Natural Detergents * Amphoteric Detergents * Amphoterics 2. Key Concepts 3. Raw Materials 4. The Manufacturing Process * Introduction * End Products * The Blender Process * The Agglomeration Process * The Slurry Method * Liquid Detergent * Quality Control
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Written Assignment #1 Syreeta Milbourne Marketing 310 February 10‚ 2013 Written Assignment #1 Tide Pods My written assignment will focus on Proctor and Gambles most recent success in the market Tide Pods. The Pods current market situation turns out to be better than P&G could have dreamed of. Considering the trials and tribulations it endured before ever making it to market. In a recent online article written by Jack Neff‚ for adage.com it notes‚ “Pods came to market six months later
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oap and detergent‚ soap [Credit: © Photos.com/Thinkstock]substances that‚ when dissolved in water‚ possess the ability to remove dirt from surfaces such as the human skin‚ textiles‚ and other solids. The seemingly simple process of cleaning a soiled surface is‚ in fact‚ complex and consists of the following physical-chemical steps: Wetting of the surface and‚ in the case of textiles‚ penetration of the fibre structure by wash liquor containing the detergent. Detergents (and other surface-active
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