In this modern age of information technology media acts as a pillar of the state. Without a free press countries cannot compete internationally. Media has gained stature in Pakistan but regrettably our media has forgotten to impart essential message to the people instead of pandering to a few people. When we switch our television on to listen to the news‚ we find political debates and politician’s mudslinging each other. Every political party defends itself by blaming others. The continuous blame
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Mc Quail (p.1) defines media regulation as “the whole process of control or guidance‚ by established rules and produces applied by governments and other political and administrative authorities to all kinds of Media activities”. Several ways in which the media are regulated include governmental legislations and media self-regulation. The advancement in technology and the exponential growth in the media industry as well as the demand for innovative information‚ deregulation however breaks the barriers
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Media Responsibilities Responsibilities of the Media David Rodriguez Introduction to Ethics & Social Responsibility SOC120 Benjamin Wright July 29‚ 2013 Responsibilities of the Media One of the unique things that set our country apart from others is our constitution; it allows us to enjoy the freedom that many others are not allowed to experience in the countries they live in. The constitution allows us the right to freedom of speech. However‚ as citizens we have responsibilities
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“Media Ecology” “Marshall McLuhan and Neil Postman laid down the foundational principles of media ecology‚ a term that is increasingly being used to describe the totality of our media environments.”(Source: mcluhangalaxy.wordpress.com). Media ecology is about how the technology changes the society and the environment we’ve grown from. Marshall McLuhan‚ a media scholar is the one who conceptualize the term media ecology. And Neil Postman is the one who introduced it to the
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Social Media Paper HUM/186 11/7/12 Social Media Paper Information is the way we acquire knowledge and progress into the future. Social media is how information is carried and distributed throughout the world. The information provided by social media is gathered‚ distributed and stored through the internet‚ extranet‚ television and radio. The information highway called the social media can be a reliable researchable source depending on subject matter and the author.
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Social Media turns standard ads into social experiences that helps to interact between friends‚ influencers and community members. Media ArounD us (Old Media) Tv‚ Newspaper‚ Magazines ‚Books‚ Cds‚ DVDs‚ Yellow Pages etc. Adv of Social Media(New Media) Can be changed Commented Sense of popularity by the no. of comments Can mix media- audio‚ video or photos Freedom to add ur video- no need to convince a committee to publish. In plane language‚ Social
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Social Media: A Way to Stay Connected There are many forms of social media; blogging‚ social-networking and content community’s websites; just to name a few. These web-sites are usually known to people as MySpace‚ Facebook‚ and Oovoo. Social media is a way for people to communicate with each other through internet or mobile technologies. Social media allows an individual to meet new people‚ share formal or personal information with one another and gives opportunities to families to reconnect with
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MEDIA PLANNING The largest category in your advertising budget is likely to be your media costs--the dollars you spend for air time on radio or for ad space in newspapers‚ magazines‚ and more. Because of this‚ it makes sense to have a sound plan to manage that investment. You’ll want to set goals. You’ll want to describe strategies for achieving them. You’ll have to organize the day-to-day tasks of carrying out the strategies. The tool you’ll need to do this is a media plan that begins with an overview
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How Social Medias and Modern Technology Have Affected Today’s World? Advertising Strategy How social Medias and modern technology have affected today’s world? I) The 90’s‚ a new communication way is born (1990-2001) a) Internet and the firsts social medias (1990-1997) b) The expansion of the market (1997-2001) jlb II) Web 2.0: a new influence for social medias (2002-2010) a) The booming market b) A new kind of addiction III) Social media: a revolutionary marketing tool a) Companies and
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television screen” -Robert Elegant Robert Elegant’s quote explains the significant role the media played in the Vietnam War. This essay will argue that the media’s effect was one dominant aspect of why the United States lost the war in Vietnam. Looking in detail at the heavily televised ‘Tet Offensive’‚ this essay will suggest that this series of battles was the beginning of the decisive part the media played in influencing public opinion. It is worth nothing that there are several factors involved
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