MANAGEMENT 5.1 Marketing Management The potential role of marketing techniques in sustainable tourism Seeking to understand the customers in terms of their motivations and determinants Need to scan its business environment for relevant data that might determine the stances it takes towards sustainable tourism The potential role of marketing techniques in sustainable tourism (cont.) The scanning should involve: 1. 2. 3. 4. Government legislation on environmental
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IN VYTHIRI RESORT‚WAYANAD SUBMITTED TO: THE DEPARTMENT OF BUSINESS ADMINISTRATION MBA (TOURISM ADMINISTRATION) SUBMITTED BY: ARSHAQ HABIB MBA (TOURISM ADMINISTRATION) DECLARATION I do hereby declare that the summer training report submitted to MBA (TA)‚ Department of Business Administration‚ Mangalore University in partial fulfillment of the requirements for the award of MBA (Tourism Administration) is a bonafide record of the work carried out by me. I further declare that this
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of estimating the number of visits to leisure facilities and tourism destinations where visit numbers are not automatically gathered by administrative means. (Veal‚2011) With the merits of questionnaire survey‚ many leisure and tourism research have been used this kind of survey. First‚ current leisure and tourism include mass phenomena‚ so questionnaire survey which is able to gather massive information is suitable for leisure and tourism. Second‚ information from questionnaire survey
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report will start with definitions of tourism and motivation‚ followed buy a few theories of motivation‚ and ending with a conclusion. Theses theories are relating to the push of individual/s to embark on a holiday‚ and the pull of the tourist destination. Definitions • According to the UK Tourism Society and cited in the BTEC National Travel and Tourism book‚ by Elise James‚ Joanne Thirlaway and Ursula Woodhouse. (2007‚ pg3) Their defection of tourism is as follows. “ The temporary‚
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India is famous as the land of stunning beauty and overall history that can be seen in its culture‚ tradition‚ and geography. There are lots of tourism opportunities in this country as like: Wildlife‚ hill station‚ beach‚ ancient Ayurveda‚ backwater‚ Adventure‚ Cultural‚ monument‚ village pilgrimage‚ monsoon‚ etc are predominant tourism options available in this country. India’s exhilarating beauty has been attracted to visitor since long years. Each part of India is worth exploring and worth enjoying
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Chapter 1 Objective: Tourism is a highly dynamic industry. Yet in spite of this‚ very little is understood and appreciated on how tourism can actually contribute to the social growth of any tourist destination. This chapter would provide the basic concepts of tourism. Tourism as defined by WTO (World Tourism Organization)‚ is the activities of persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other
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by the tourism industry in Malaysia‚ one of the countries in the BIMP EAGA regions. The main issue in tourism are low productivity and low skilled labours. Towards Vision 2020‚ Malaysia needs to produce a world-class tourist destination. However‚ the imbalance between global demand for and supply of tourism sector urges Malaysia to produce high skilled labours and productivity. Our findings includes five factor contributing to the two main issues‚ which are; lack of cooperation among tourism stakeholders
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Antoaneta Stefanova October 5th‚ 2012 DRUG TOURISM Unconventional Tourism Homework Definition: Drug tourism is defined as travel for the purpose of obtaining or using drugs for personal use that are unavailable or illegal in one’s home jurisdiction. It also includes travel experience that is accompanied by the consumption of said substances. Specification: This type of tourism includes crossing a national border to obtain drugs over the counter that are not sold in one’s own country‚ or traveling
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Introduction Tourism is an industry that rely on tourism resources and tourism facilities to provide tourists travel tour. It is known as smokeless industry and sunshine industry. Travel business is composed of three parts: tourism‚ transportation industry and accommodation industry. They are the three pillars of tourism industry. The tourism industry is very important for Singapore. It is one of Singapore’s economics pillar industry and contributors to the Singaporean economy. Tourism will help
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Tourism Sector Contents * Introduction What is the tourism? The meaning of the tourism The feature of tourism (5 points) ……1 * Main body Two different kinds of people to travel ……2 a) & b) * Conclusion ……1 * Reference ……1 Introduction
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