Summary This case explores the possibility of a brand extension for Revital‚ the bestselling vitamin and mineral supplement and number-one nutraceutical brand in India and a top Ranbaxy Global Consumer Healthcare product. The case examines Revital’s shift from a prescription product to a popular over-the-counter (OTC) brand and explores Ranbaxy’s strategies to position Revital as the brand with the highest recall. It assesses Revital’s competitors in India’s booming nutraceutical market in a scenario
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The Marine Corps The perspectives I have of Latin America were developed over 18 years of immersion as a local. Social awareness‚ familiarity of speech‚ understanding of issues that matter in the region vs. issues important outside of the region are second nature to me. I was born and raised in Colombia‚ and finished high school in Panama. The political environment of Colombia and Panama shaped my cultural awareness and political understanding of these two countries’ overall climate as well
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com/story/money/business/2012/10/19/mcdonalds-3q-results/1643577/. Yahoo Finance (2012b). McDonald’s Corp. (MCD). Retrieved from http://finance.yahoo.com/q/bs?s=MCD+Balance+Sheet&annual Yahoo Finance (2012a). Wendy’s Company. Retrieved from http://finance.yahoo.com/q/is?s=WEN+Income+Statement&annual Stock Analysis (2012)‚ McDonald’s Corp (MCD). Retrieved from http://www.stock-analysis-on.net/NYSE/Company/McDonalds-Corp/Valuation/Ratios#PE
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Atlantic Corp – case study | | | | Question 1: Is the acquisition of Royal’s Linerboard mill and box plants a sound strategic move? Yes. Atlantic corporation intends to increase its linerboard capacity‚ as it is a net buyer of linerboard. This acquisition of Royal by Atlantic Corporation would be a horizontal integration‚ which occurs when both the firm being taken over and the firm taking over are in the same industry and in the same stage of production. The linerboard industry
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ASSIGNMENT 2: PRADA Refer to the HBS case "Prada: To IPO or Not to IPO" and answer the questions below. Note: Complete the related textbook chapters (RWJJ Chapters 14‚ 15 & 19) before attempting this case. WHAT IS THE PROBLEM SAID TO BE FACING PRADA? Prada got some financial trouble. First‚ Prada failed for several times to IPO due to various reasons like SARS‚ financial crisis‚ etc. Second‚ because of the long-term debt maturing in one year‚ Prada needed to raise more than 1 billion euros
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1. How would you evaluate the capital budgeting method used historically by AES? What’s good and bad about it? “When AES undertook primarily domestic contract generation projects where the risk of changes to input and output prices was minimal‚ a project finance framework was employed.” Usually‚ project finance framework is used when the project has predictable cash flows‚ which can easily represent operating targets through explicit contract. When cash flows are certainty‚ the company can have
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F523 - SPRING 2013 BOEING CASE 1. What is the appropriate required rate of return against which to evaluate the prospective IRR ’s from the B ANSWER:The appropriate rate of return against which to evaluate the IRR is the risk-free rate‚ plus the market risk 1a. Please use the capital asset pricing model to estimate the cost of equity. At the date of the case‚ the 74 over T-bonds. Which beta‚ risk-free rate‚ and risk premium did you use? Why? Financing Components Debt Equity Market Values Weight
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Course: Corporate Finance Faculty: Prof. Pramod Yadav Submitted by: Jeet K Bhatt Roll No: 14 Assignment – FMC Corp. 1. What were the motivations for FMC corp. to go for recapitalization? a) To eliminate a takeover attempt: The stock was attractively valued and the company had quite a lot of cash ($403 million in 1986) in its hands. It made the company attractive to hostile takeovers. b) To give FMC employees a greater stake in the company: Company showed strong cash on its balance sheet
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Authoritative If advertisers use authoritative executional framework‚ experts like dentist‚ engineer‚ chemist and nurse act in advertisements. They tell product’s benefits‚ they can show evidence survey results and independent test results and these have a positive effect on consumers. In our advertising‚ expert tells Calgon’s benefits for washing machine. He says Calgon provides maximum protection for her machine and family. Its slogan is “washing machines live longer with Calgon”. Demonstration
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The Human Resource Function of Harrison Brothers Corporation 1. How does McCain view her role as human resource manager? Brenda McCain‚ Human Resource Manager at the Westpark store‚ views her position as the primary contact for all human resource related topics and issues. She has developed policies and procedures as a guideline for the hiring process and spends a lot of time managing the human resource staff. Brenda’s primary responsibilities are interviewing and hiring applicants‚ assisting
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