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    Conduct a Mkt Audit

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    Table of contents Purpose of the report Pg.6 Macro Environmental Factors Pg.7 Economic Factors Pg.7 Demographic Factors Pg.7 Technological Factors Pg.7 Social Factors Pg.7 Political Factors Pg.7 Micro Environmental Factors Pg.8 Market Pg.8 Costumers Pg.8 Competitors Pg.8 Suppliers Pg.8 Dealers Pg.8 Scope of the Report Pg.9 Audit Type

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    In the 21st century‚ a business without a network mirrors a city with no roads. Small businesses‚ in particular‚ arguably have a greater need for network connections and information systems. Small businesses rely on information systems for several things‚ to include their communication and customer database. Small businesses rely on network connectivity for communications. With the advancement in Voice Over Internet Protocol (VOIP)‚ many businesses are using the internet to save on phone costs

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    Apex Investment Partners

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    Introduction: Apex Investment Partners was founded in 1987 by James A. Johnson and the First Analysis Corporation. In its eight-year life‚ the VC had raised three funds. The two first which are already closed had‚ together‚ a committed capital of around $70M. There were mainly concentrated in four areas: • • • • Telecommunication‚ information technology and software. Environmental and industrial productivity-related technologies. Consumer products and specialty retail. Health-care and related technologies

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    Mkt Week 2

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    Market Growth Market growth is a rise or escalation in the demand for a specific product over a period of time. Market growth can be decreased if the company does not produce a demanding product or service at the reasonable price for the consumer (Business Dictionary‚ 2012). KFF knows that their specialty food market signifies a modest part of produce sales in Canada. Though‚ as the public looks to healthier lifestyles and improved eating habits‚ stores like Kudler will be highly recommended in the

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    Communications Plan MKT/571 March 21‚ 2011 Communications Plan The importance of developing an integrated marketing communications plan has become even more important in the modern era. With so many different touch points‚ or ways that a prospect can experience a company ’s message or advertisement‚ it is important that the message be clear and consistent (Business Training Schools‚ 2011). Developing the proper lines of communication‚ especially with a new product is vital to a company

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    Prom Persuasive Memo

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    | AOF & MKT Western High School | |Memo To: Mr. Faulstich From: Tia Coley Date: 5/6/13 Subject: “Prom marketers use social media to push deals” A) I selected this news worthy article because prom is coming up with this weekend. Also‚ marketing is used to promote prom‚ and is explained in this article. Other marketing strategies are being used to lure people in the ‘prom world’. B) The main idea of the article I chose is how prom marketers are using

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    MKT Case IBM

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    White Team 8 Marketing Assignment: IBM Global Mobile Computing Segmentation 1. Segment 8 in particular‚ doesn’t seem compatible with IBM brand image: that is ‘highly appropriate for professional tasks’ and not for fun activities. 2. Segment 7 has the purchase intent mostly for status. Hence‚ Segment 7 might need brand equity and high-end technology from IBM. T-series and X-series might appeal most to this segment‚ as T-series have the latest technology in size and light design. X-series have powerful

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    SUPER STARBUCKS Super Starbucks: A SWOT Analysis Sarah Student Baker College BUS431: Management Strategy John Kelley June 2‚ 2013 Introduction Modern companies have a great deal to consider when setting up shop. Developing a business plan in the global marketplace involves more than a vision statement and a financial backer. Firms must consider the competitive culture‚ in their home country and abroad‚ as well as the economic‚ social‚ political‚ legal and technological climates

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    Internal Memo

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    Analyst Date: August 26‚ 2012 Subject: Request for Funding I am writing you in request for funding to attend an advance business writing class (WRTG 394)‚ which will be held 03 September to 12 October 2012 in the Texas A & M University campus located here in San Antonio‚ Texas. Advance Business Writing (WRTG 394) is described to be an upper-level business writing course. The class objective is to teach how to analyze your target audience. It also aims to teach how to develop explanations

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    Costco Memo

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    consistent company‚ with constant growth and profitability. They show no major signs of corrupt business practices‚ and for that reason have been known as one of the best businesses. They currently operate with 174000 employees‚ which are paid well and have low employee turnover. They do their business in 608 warehouses internationally‚ and continue to grow. Costco is a highly profitable‚ well functioning business. Costco only marks up their item’s selling price 15% from original cost‚ which gives them

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